1. Irma King
4497 Hawthorn Dr. • Auburn Hills, Michigan • 248-639-0373 • Irmaking.king@gmail.com
PROFESSIONAL EXPERIENCE
Specialty Surgical Center May 2015- Present
ASC Director
• Monitor and manage all aspects of the center’s operations as a means of continuously improving the patient/physician
experience.
• Build and maintain strong working relationship with the center’s Charge Nurse.
• Collaborate with Charge Nurse to recruit clinical and non-clinical staffing.
• Develop Policy and Procedures manual.
• Handle all Credentialing for Physician and Allied Health staffing.
• Collaborate with charge nurse to lead and direct all activities related to the center’s administration, facilities, marketing,
business development, patient satisfaction, physician satisfaction, personnel management and regulatory compliance.
• Develop annual budgets and manage the variables that contribute to strong financial performance.
• Analyze the center’s overall financial performance, room and staff utilization and the profitability of individual cases.
• Develop smart, cost effective approaches for marketing the center to non-shareholder physicians and project the marginal
revenues and costs associated with supporting their cases.
• Ensure high physician satisfaction with the center’s quality and operations.
• Lead a productive, team-oriented work environment.
• Conduct regular staff meetings to provide information and solicit feedback.
• Coach and mentor staff through clearly communicated expectations, progress meetings and performance reviews.
• Ensure that company core values are modeled and policies and procedures are followed.
Florida Hospital, Orlando, FL May 2012- 2015
Director of Business Development and Strategic Planning
• Research, evaluate, and interpret market data to assess market conditions and identify areas of opportunity
• Develop and refine growth strategies for all major service lines
• Analyze financial data to draft preliminary pro-formas, volume forecasts, and assess impact of volume cannibalization
• Partner with Director of Finance to refine profitability forecasts and assess financial risks
• Align strategies with organizational priorities that complement overall strategic direction of the system as a whole
• Effectively compile all research, data analysis, and strategic recommendations; tailor presentations for use at all levels
• Manage the drafting and execution of unit medical director contracts in conjunction with the legal department
• Collaborate with chief of staff and unit medical directors in the implementation of Medical Staff strategic plans
• Collaborate with Administrator and Assistant Administrator in updating and redeveloping 5 year strategic plans
• Develop culture and performance standardization management metrics for physicians
• Manage the recruitment, hiring and training process for multiple departments
• Provide analytical support to process improvement initiatives across multiple service lines
• Collaborate with department leaders in assessing areas of concern and in developing effective solutions
• Interface with staff and administration regularly in communicating current trends and progress toward goals
• Advance current reporting structures to enable more frequent and tailored data to be disbursed to staff and leadership
• Improved methods of communication with physicians by developing e-news letter for physicians
• Lead ongoing projects focused on identifying areas of improvement by monitoring and analyzing departmental metrics,
processes, and physician satisfaction scores
• Collaborate with Florida Hospital Management Group (FHMG) to develop a more accurate DOC referral call center by
creating sub categories by zip code.
• Collaborate with Internal Communications department to develop theme and content for town hall meetings
• Collaborate with Administrator and Asst.Administrator to develop annual Business plans, presented to FH system CEO
• Collaborated with FHMG in pilot program for a more robust care coordination process by allowing access to specialist
schedules in practices
• Partner with FHMG for physician recruitment, acquisitions, mergers, and start-up practices
• Partner with system to implement Clinically Integrated Network with employed and community physicians
• Manage collaboration of community and employed physicians on-call schedule by developing a second call schedule
• Partner with FHMG in identifying new access points for new physician practices
2. Mclaren Oakland, Pontiac, MI Sept. 2011- May 2012
Director of Business Development
• Develop growth strategies for new and existing service lines
• Manage Physician Integration between DO an MD physicians
• Worked in collaboration with McLaren Medical group to support, identify and meet the needs of MO physician practices
• Collaborate with McLaren Medical Group in the development and implementation of comprehensive internal/external
business plans and program development including: pro-forma, marketing, new service identification development and
implementation.
• Collaborated with organizational leaders to identify new clinical service offerings
• Acted as physician liaison to promote positive physician relationships
• Identified emerging opportunities with Mclaren Oakland medical staff and community based Physicians
• Increase number of Physicians (primary and specialist)
• Develop and maintain strong relationships throughout the organization both internal and external
• Collaborate with Foundation and Marketing on Physician and Community events
• Collaborate with Chief Nursing Officer to help improve Patient Experience scores
• Collaborated with MMG to help manage and develop physician/practice alignment
Doctors Hospital
Director of Business Development January 2009 - June 2011
• Manage multiple departments; Marketing, Community relations and Physician Staffing
• Increase surgical I/P and O/P volume through physician recruitment
• Collaborate with department managers to identify service line needs and develop effective solutions
• Collaborate with administrator and Chief Nursing Officer to identify areas of improvement
• Partner with Marketing to create and develop effective methods of brand awareness
• Develop strong physician relationships to help build physician loyalty
• Lead all physician related events
EDUCATION
Bachelor of Science in Marketing May 2002
SOFTWARE
Cerner
Crimson
Microsoft Office; Excel, Word, Outlook, Powerpoint
Mind Jet