6. Research Question
How Tunisian travelers are managing their
connection and disconnection experiences
when they use mobile technologies during
travel?
7. Theoretical convesation
• Mobile technologies facilitate the travel experience
(Tussyadiah and Fesenmaier, 2009; Gretzel, 2010; Wang, Park, and Fesenmaier,
2011; 2012; 2014; Liu and Law, 2013; No and Kim, 2015;
• Social media enhanced the sharing and exchange between
users in order to facilitate the construction of the travel
experience (Xiang and Gretzel, 2010; Sigala, Christou and Gretzel, 2012;
Munar and Jacobsen, 2014; Kim and Fesenmaier, 2017)
8. Theoretical convesation
• Mobile technologies are intrusive (Turkle, 2011; Przybylski,
Murayama, DeHaan, and Gladwell, 2013)
• Travel is a simple continuity of everyday life (Lachance,
2014; 2016; Neuhofer and Ladkin, 2017)
9. Theoretical convesation
• Mobile technologies change travel experience and
traveler behavior (Tussyadiah, Fesenmaier, 2009; Wang, Park, and
Fesenmaier, 2011; 2012; 2014; Tussyadiah and Zach, 2012; Liu and Law,
2013; Tussyadiah, 2013; Tussyadiah and Pesonen, 2016).
10. Theoretical convesation
• In post-revolutionary context, the usage for young
Tunisian travelers is more than a mere Facebook use
11. Methodology
• Qualitative research
• In-depth: Unstructured Interviews
• 18 young Tunisian travelers
• 1 to 2 hours; recorded
• Wholly transcribed
Thematic analysis
12. Results & Discussion
• Young Tunisian adopted mobile technologies and used
them always on travel
• Mobile technologies use enhance autonomy
• Tunisian travelers are eager for communication and
information
14. Contibutions
• To overlap a gap in the literature because no previous
work investigated mobile technologies use for
Tunisian travelers
• Digital experts and marketing deciders may reach
online travelers and interact with them
