Maximum & Minimum prices content slideshow. Designed for the Economic A level qualification. Can be used in revision and in class.
Subtopics
Maximum Prices
Minimum Prices
Pros & Cons of Maximum & Minimum Prices
Limitations of Maximum & Minimum Prices
Alternatives to Maximum & Minimum Prices
3. Maximum Prices
Maximum Prices: A limit or cap on a price set by a government or an organisation
The cap must be below the free market equilibrium price to have any effect on P and Q
Aim: To increase consumption of Merit Goods/prevent consumers being exploited
E.g. Rent controls in NYC, milk price caps in Cyprus
Quantity
PFM
QFM
D
PMax
QD
Price
QS
Max Price
(price ceiling)
Free Market
Equilibrium
S Diagram: In a free market, QFM of a good is
traded at price PFM
The max price ensures a lower price is charged,
Pmax, and a higher Quantity is demanded, QD
This improves the consumer surplus (for those
who still consumes the good)
However: at PMax there is excess demand!
QD > QS
QS is below QFM, so whilst consumers now pay
less, fewer are now able to buy as there is a
shortage in production
5. Minimum Prices
Minimum Prices: A price floor for a market set by the government
The cap must be below the free market equilibrium price to have any effect on P and Q
Aim: To discourage consumption of Demerit Goods/prevent producers from being exploited
E.g. Minimum alcohol prices in Scotland, minimum wages, EU Common Agricultural Policy
Quantity
PFM
QFM
D
PMin
QS
Price
QD
Min Price
(price ceiling)
Free Market
Equilibrium
S Diagram: In a free market, QFM of a good is
traded at price PFM
The min price ensures a higher price is
guaranteed to producers, Pmin, and a higher
quantity is supplied, QS
This improves the producer surplus (for those
who still sell the good)
However: at PMin there is excess supply!
QS > QD
Indeed, QD is below QFM, so whilst producers now
get paid more, fewer are now able to sell as there
is a surplus in production
6. Pros & Cons of
Maximum &
Minimum Prices
Maximum & Minimum Prices
Mr O’Grady
7. Pros & Cons of Maximum & Minimum Prices
Pros of Max/Min Prices:
Correcting Market Failure: Pushes consumption towards the socially optimal level
Min. prices can be used to correct negative externalities
However: max prices are not very successful at correcting positive externalities as QS falls below QFM
Equity justification: Min prices ensure producers/workers are paid a fair price, max prices ensure
consumers aren’t ripped off
Whilst allocative efficiency may fall, there will be gains for one party who could previously have been exploited
Competition: Max prices are a useful surrogate for competition
Holds prices down, consumer welfare gains and incentivises businesses to cut costs in order to maintain profits
Cons of Max/Min Prices:
Reduces profits: Max prices cut profits, leaving less money for capital investment
Market Distortion: Limits to signalling function May dissuade new entrants
Ineffective: Firms with max prices might raise prices in other ways (e.g. management fees)
Inflation: Higher labour costs (min wages) and prices will cause higher inflation, lowering real income
Competitiveness: Min prices/wages will mean that domestic firms are less able to compete with
overseas firms, harming the balance of trade
Black Markets: If max. prices lead to excess demand, then there will be some consumers willing to
pay more than the capped price, and an incentive for firms to enter black markets
9. Limitations of Maximum & Minimum Prices
Price
Quantity
QFM
D-Elastic
PFM
S
Min
Price
QD QS
Price
Quantity
QFM
D-Inelastic
PFM
S
Min
Price
QD QS
Elastic PED Inelastic PED
Elasticity: The extent to which
quantity demanded falls from
imposition of a minimum
price/wage depends on the PED
More inelastic PED, fewer producers
are priced out by the min price.
Gained PS is more evenly distributed
Similar Analysis can be used for PES
and Max prices
Magnitude: The extent to which consumers/producers gain will depend on how far
the max/min price differs from the free market price
Max prices need to be below PFM and Min prices need to be above PFM to have any affect
Subjective: Setting max/min prices involves a normative judgement
The state of the economy: Firms must be sufficiently profitable to be able to
absorb a higher minimum wage/lower market prices
Otherwise, there will be cuts to economic growth and increased unemployment
11. Alternatives to Maximum & Minimum Prices
Alternatives to Max Prices:
Measures to reduce barriers to entry: For example, deregulation or interest-free loans
These will lead to increased supply and a lower market price without the shortage
Higher taxes on monopoly profits: For example, a windfall tax (100% tax on profits above a
certain amount)
This will ensure that firms have reduced incentive to raise prices and exploit consumers
Alternatives to Min Prices:
Indirect Taxes: For example, alcohol duties
Corrects the negative externality, but also generates government revenue
Alternatives to Min Wages:
Income Tax Reforms: For example, cutting basic rate of income tax or increasing the tax-free
allowance
This will boost work incentives
Measures to raise labour productivity: For example, increased education/training provision
Most important in long run
Higher productivity boosts wages / incomes
12. Where next?
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