SlideShare a Scribd company logo
1 of 16
Download to read offline
Bare Sky Marketing
Healthcare Content Writing
Services
Communicating about healthcare…
Hi, my name is John Baresky.
I have over 20 years of experience in the healthcare industry leading marketing
initiatives and producing healthcare content for audiences spanning physicians,
nurses, pharmacists and other clinicians plus pharmaceutical companies, medical
technology firms, healthcare provider organizations, managed care, investors,
academics, consumer and other stakeholders.
Communicating about healthcare…
My fact-based content writing aligns with a person's voice and thoughts
as well as an organization's brand, medical and regulatory review
requirements, SEO digital marketing elements and goals.
It establishes trust and value according to their needs whether it's educating readers
with important healthcare information or generating more revenue from customers
through content marketing.
Communicating about healthcare…
This experience was earned by working at Walgreens, Pfizer,
AbelsonTaylor, TAP (Takeda Abbott Partnership), Hospira
Worldwide and Boston Software Systems (EHR/EMR).
My professional interests emulate my family that includes doctors, nurses, physician
assistants and other clinicians plus those in healthcare administration and business
enterprise roles.
Healthcare is the only industry I work in.
What do I write?
Articles
Standard and Feature Length Stories, Newsletters, News Briefs
Copy
Advertising and Marketing Communications,
Website, Digital Marketing Content, Email Marketing,
PPC, Social Media, Blogging, Sales Enablement Messaging,
Case Studies, Whitepapers
What do I write?
Business Communications
Presentations and Speeches
Professional and Personal Executive Correspondence
Internal and External Communications
Copywriting, RFP Copy
Ghostwriter , Freelancer
Education and certifications
Education
I am a proud graduate of Southern Illinois University SIU-C; my academics center on
Marketing, Advertising and Communications
Certifications
Google Digital Marketing
HubSpot Content Marketing
HubSpot Email Marketing
HubSpot Inbound Marketing
Associations
Professional Associations
American College of Health Executives
Chicago Health Executive Forum
National Association for Media Literacy Education
Experience
Healthcare sectors
Managed Care Organizations (MCO), Blue Cross Blue Shield (BCBC),
Healthcare Insurance Carriers, Employee Benefit Consultants (EBC),
Pharmacy Benefit Manager / Prescription Benefit Manager (PBM),
Retail Pharmacy, Mail Order, Compounding, Specialty Pharmacy,
Health Systems, Hospitals, Integrated Delivery Networks
Distributor, Wholesaler, Medical Supplier, Buy & Bill,
Oncology, Home Infusion, Long Term Care, Dialysis,
Academic Medical Centers, University Hospitals,
Surgery Centers, Physician Group Practices,
Employers, Employee Benefit Consultants
Contract Research Organizations (CRO),
Group Purchasing Organizations (GPO),
Medicare, Medicaid, 340B, TRICARE,
B2B, B2C, HCP, Consumer, Patient
Experience
Products and Services Experience
Pharmaceuticals (Biologics, Injectables, Oral Agents, Brand, Generic)
Clinician and Patient Programs, Disease Management,
Healthcare Services, Pharmacy Benefit Plans (PBM),
Infusion Systems, Medical Devices, Disposables,
Hospital Information System Applications,
Software, EHR / EMR, SaaS
Experience
Medical / Healthcare Specialties Experience
Allergy, Anesthesia, Cardiology,
Dermatology, Endocrinology, Family Practice, General Practitioner,
Gastroenterology, Immunology, Infectious Disease, Internal Medicine,
Nephrology, Obstetrics / Gynecology, Oncology, Otolaryngology,
Pain Management, Pediatrics, Pharmacy,
Pulmonology, Rheumatology, Surgeons
Why me
Authentic, fact-based healthcare content writing for
medical, business, academic and consumer audiences
My background is pure healthcare.
I share the same goals as my clients and with more than 20 years of experience in the
healthcare industry; I provide them with the high level of attention, precision detail
and quality content they require.
Your needs are my priorities; your competition is my rival.
As a content writer, I can help you more effectively engage your readers or
bond with your customers to generate sales.
Go to my website
See examples of my work
Visit the Examples page that features 2 portfolios plus a satellite blog published through Medium
Visit the Blog page on the Bare Sky Marketing website for additional examples of my work
BareSkyMarketing.com
Contact me
Visit BareSkyMarketing.com to see examples of my work or
reach me via email or phone
BareSkyMarketing.com
BareSkyMarketing@Gmail.com
847-650-5548
Bare Sky Marketing
Healthcare Content Writing
Services
Bare Sky Marketing Healthcare Content Writing Services - John G. Baresky

More Related Content

What's hot

Hospital marketing
Hospital marketingHospital marketing
Hospital marketingAhmed Zaahir
 
marketing & sales roles for the pharma industries
marketing & sales roles for the pharma industriesmarketing & sales roles for the pharma industries
marketing & sales roles for the pharma industriesAbhilash Vangari
 
Integrated Managed Pharmacy Webinar
Integrated Managed Pharmacy WebinarIntegrated Managed Pharmacy Webinar
Integrated Managed Pharmacy WebinarLance Garms, MBA
 
Med info for primary care pharmacists2007
Med info for primary care pharmacists2007Med info for primary care pharmacists2007
Med info for primary care pharmacists2007Noshi Iqbal
 
Drug Promotional Literature
Drug Promotional LiteratureDrug Promotional Literature
Drug Promotional LiteratureDr Jayant Rai
 
5 Ways Your Pharmacy Can Boost Your Revenue Cycle
5 Ways Your Pharmacy Can Boost Your Revenue Cycle5 Ways Your Pharmacy Can Boost Your Revenue Cycle
5 Ways Your Pharmacy Can Boost Your Revenue CycleCompleteRx
 
Pharmacy Technician Information Booklet
Pharmacy Technician Information BookletPharmacy Technician Information Booklet
Pharmacy Technician Information BookletTam Nguyen
 
Drug promotional activities and critical appraisal of drug advertising
Drug promotional activities and critical appraisal of drug advertisingDrug promotional activities and critical appraisal of drug advertising
Drug promotional activities and critical appraisal of drug advertisingGyanendra Raj Joshi
 
Why pharma should prescribe Information Therapy
Why pharma should prescribe Information TherapyWhy pharma should prescribe Information Therapy
Why pharma should prescribe Information TherapyDr Aniruddha Malpani
 
SERVICE MARKETING IN HEALTHCARE SECTOR
SERVICE MARKETING IN HEALTHCARE SECTOR SERVICE MARKETING IN HEALTHCARE SECTOR
SERVICE MARKETING IN HEALTHCARE SECTOR Sweta Leena Panda
 
Occupational Outlook: Pharmacists
Occupational Outlook: PharmacistsOccupational Outlook: Pharmacists
Occupational Outlook: PharmacistsHub.Careers
 
Digital media strategy for hospitals
Digital media strategy for hospitalsDigital media strategy for hospitals
Digital media strategy for hospitalsSneh Sharma
 
Drug information center in a retail Drug Store
Drug information center in a retail Drug StoreDrug information center in a retail Drug Store
Drug information center in a retail Drug StoreYamini Shah
 
Drug promotional literature
Drug promotional literatureDrug promotional literature
Drug promotional literatureVani Jayaraman
 
Radical Capabilities
Radical CapabilitiesRadical Capabilities
Radical Capabilitiesemensh
 
KOL Relationship & Brand Building in Pharma Marketing
KOL Relationship & Brand Building in Pharma MarketingKOL Relationship & Brand Building in Pharma Marketing
KOL Relationship & Brand Building in Pharma MarketingAnjali Makhijani
 

What's hot (20)

MARKETING REHAB
MARKETING REHABMARKETING REHAB
MARKETING REHAB
 
Hospital marketing
Hospital marketingHospital marketing
Hospital marketing
 
marketing & sales roles for the pharma industries
marketing & sales roles for the pharma industriesmarketing & sales roles for the pharma industries
marketing & sales roles for the pharma industries
 
Integrated Managed Pharmacy Webinar
Integrated Managed Pharmacy WebinarIntegrated Managed Pharmacy Webinar
Integrated Managed Pharmacy Webinar
 
Med info for primary care pharmacists2007
Med info for primary care pharmacists2007Med info for primary care pharmacists2007
Med info for primary care pharmacists2007
 
Drug Promotional Literature
Drug Promotional LiteratureDrug Promotional Literature
Drug Promotional Literature
 
Healthcare Brand Management Market Access Concepts - Healthcare Marketing Str...
Healthcare Brand Management Market Access Concepts - Healthcare Marketing Str...Healthcare Brand Management Market Access Concepts - Healthcare Marketing Str...
Healthcare Brand Management Market Access Concepts - Healthcare Marketing Str...
 
5 Ways Your Pharmacy Can Boost Your Revenue Cycle
5 Ways Your Pharmacy Can Boost Your Revenue Cycle5 Ways Your Pharmacy Can Boost Your Revenue Cycle
5 Ways Your Pharmacy Can Boost Your Revenue Cycle
 
Pharmacy Technician Information Booklet
Pharmacy Technician Information BookletPharmacy Technician Information Booklet
Pharmacy Technician Information Booklet
 
Drug promotional activities and critical appraisal of drug advertising
Drug promotional activities and critical appraisal of drug advertisingDrug promotional activities and critical appraisal of drug advertising
Drug promotional activities and critical appraisal of drug advertising
 
Why pharma should prescribe Information Therapy
Why pharma should prescribe Information TherapyWhy pharma should prescribe Information Therapy
Why pharma should prescribe Information Therapy
 
SERVICE MARKETING IN HEALTHCARE SECTOR
SERVICE MARKETING IN HEALTHCARE SECTOR SERVICE MARKETING IN HEALTHCARE SECTOR
SERVICE MARKETING IN HEALTHCARE SECTOR
 
Occupational Outlook: Pharmacists
Occupational Outlook: PharmacistsOccupational Outlook: Pharmacists
Occupational Outlook: Pharmacists
 
Digital media strategy for hospitals
Digital media strategy for hospitalsDigital media strategy for hospitals
Digital media strategy for hospitals
 
Drug information center in a retail Drug Store
Drug information center in a retail Drug StoreDrug information center in a retail Drug Store
Drug information center in a retail Drug Store
 
Future of pharmacy practice
Future of pharmacy practiceFuture of pharmacy practice
Future of pharmacy practice
 
Drug promotional literature
Drug promotional literatureDrug promotional literature
Drug promotional literature
 
Career Pharmacist FINIAL
Career Pharmacist FINIALCareer Pharmacist FINIAL
Career Pharmacist FINIAL
 
Radical Capabilities
Radical CapabilitiesRadical Capabilities
Radical Capabilities
 
KOL Relationship & Brand Building in Pharma Marketing
KOL Relationship & Brand Building in Pharma MarketingKOL Relationship & Brand Building in Pharma Marketing
KOL Relationship & Brand Building in Pharma Marketing
 

Similar to Bare Sky Marketing Healthcare Content Writing Services - John G. Baresky

Advertising and Targeting Healthcare Professionals.pdf
Advertising and Targeting Healthcare Professionals.pdfAdvertising and Targeting Healthcare Professionals.pdf
Advertising and Targeting Healthcare Professionals.pdfThe Lifesciences Magazine
 
Pharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.PetersburgPharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.PetersburgA.R.J. (Rob) Halkes
 
Running Head PHYSICIANPHYSICIAN .docx
Running Head PHYSICIANPHYSICIAN                              .docxRunning Head PHYSICIANPHYSICIAN                              .docx
Running Head PHYSICIANPHYSICIAN .docxjeanettehully
 
Effective Patient Support Globally
Effective Patient Support GloballyEffective Patient Support Globally
Effective Patient Support GloballyMatt Hall
 
Healthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_Know
Healthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_KnowHealthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_Know
Healthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_KnowDebra Harris
 
INMAS 2014 - 1st Ever Indian Medical Advisors Summit
INMAS 2014 - 1st Ever Indian Medical Advisors SummitINMAS 2014 - 1st Ever Indian Medical Advisors Summit
INMAS 2014 - 1st Ever Indian Medical Advisors SummitAnup Soans
 
Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...
Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...
Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...John Olson
 
MoPCN MTM Presentation
MoPCN MTM PresentationMoPCN MTM Presentation
MoPCN MTM Presentationthempa
 
01 Phr 110 Intro To Pharmacy
01 Phr 110 Intro To Pharmacy01 Phr 110 Intro To Pharmacy
01 Phr 110 Intro To PharmacyWifi Razzaque
 
Pay for Performance Intro
Pay for Performance IntroPay for Performance Intro
Pay for Performance IntroBill DeMarco
 
Where does pharma marketing go from here
Where does pharma marketing go from hereWhere does pharma marketing go from here
Where does pharma marketing go from hereRichard Meyer
 

Similar to Bare Sky Marketing Healthcare Content Writing Services - John G. Baresky (20)

Advertising and Targeting Healthcare Professionals.pdf
Advertising and Targeting Healthcare Professionals.pdfAdvertising and Targeting Healthcare Professionals.pdf
Advertising and Targeting Healthcare Professionals.pdf
 
Pharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.PetersburgPharma "beyond the pil" - master class in St.Petersburg
Pharma "beyond the pil" - master class in St.Petersburg
 
Running Head PHYSICIANPHYSICIAN .docx
Running Head PHYSICIANPHYSICIAN                              .docxRunning Head PHYSICIANPHYSICIAN                              .docx
Running Head PHYSICIANPHYSICIAN .docx
 
Effective Patient Support Globally
Effective Patient Support GloballyEffective Patient Support Globally
Effective Patient Support Globally
 
DrData
DrDataDrData
DrData
 
Healthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_Know
Healthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_KnowHealthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_Know
Healthcasts_Whitepaper_5_Key_Physician_Insights_Pharma_Needs_to_Know
 
INMAS 2014 - 1st Ever Indian Medical Advisors Summit
INMAS 2014 - 1st Ever Indian Medical Advisors SummitINMAS 2014 - 1st Ever Indian Medical Advisors Summit
INMAS 2014 - 1st Ever Indian Medical Advisors Summit
 
Social media and pharma
Social media and pharmaSocial media and pharma
Social media and pharma
 
Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...
Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...
Using Interactive Media to Enhance Patient Experience and Create Brand Prefer...
 
7 Drivers: Pharmaceutical Television Advertising - John G. Baresky
7 Drivers: Pharmaceutical Television Advertising - John G. Baresky7 Drivers: Pharmaceutical Television Advertising - John G. Baresky
7 Drivers: Pharmaceutical Television Advertising - John G. Baresky
 
Introduction of pharmacy,
Introduction of pharmacy,Introduction of pharmacy,
Introduction of pharmacy,
 
Population Health Management
Population Health ManagementPopulation Health Management
Population Health Management
 
Amazon Expands Healthcare Enterprise With Acquisition of Health Navigator - ...
Amazon Expands Healthcare Enterprise With Acquisition of Health Navigator  - ...Amazon Expands Healthcare Enterprise With Acquisition of Health Navigator  - ...
Amazon Expands Healthcare Enterprise With Acquisition of Health Navigator - ...
 
MoPCN MTM Presentation
MoPCN MTM PresentationMoPCN MTM Presentation
MoPCN MTM Presentation
 
01 Phr 110 Intro To Pharmacy
01 Phr 110 Intro To Pharmacy01 Phr 110 Intro To Pharmacy
01 Phr 110 Intro To Pharmacy
 
Pay for Performance Intro
Pay for Performance IntroPay for Performance Intro
Pay for Performance Intro
 
Where does pharma marketing go from here
Where does pharma marketing go from hereWhere does pharma marketing go from here
Where does pharma marketing go from here
 
Medvizr final Project Presentation
Medvizr final Project PresentationMedvizr final Project Presentation
Medvizr final Project Presentation
 
Pfizer Inc
Pfizer IncPfizer Inc
Pfizer Inc
 
Pfizer Inc
Pfizer IncPfizer Inc
Pfizer Inc
 

More from Bare Sky Marketing Healthcare Content Writing Services

More from Bare Sky Marketing Healthcare Content Writing Services (20)

Washington Takes Action To Help Rural Healthcare - John G. Baresky
Washington Takes Action To Help Rural Healthcare -  John G. BareskyWashington Takes Action To Help Rural Healthcare -  John G. Baresky
Washington Takes Action To Help Rural Healthcare - John G. Baresky
 
WALGREENS AND DOORDASH SIGN DELIVERY PARTNERSHIP - John G. Baresky
WALGREENS AND DOORDASH SIGN DELIVERY PARTNERSHIP - John G. BareskyWALGREENS AND DOORDASH SIGN DELIVERY PARTNERSHIP - John G. Baresky
WALGREENS AND DOORDASH SIGN DELIVERY PARTNERSHIP - John G. Baresky
 
Lynparza (olaparib) Gains New Oncology Indication for Prostate Cancer - John...
Lynparza (olaparib) Gains New Oncology Indication for Prostate Cancer -  John...Lynparza (olaparib) Gains New Oncology Indication for Prostate Cancer -  John...
Lynparza (olaparib) Gains New Oncology Indication for Prostate Cancer - John...
 
ALEXION PHARMACEUTICALS ACQUIRES PORTOLA PHARMACEUTICALS: $1.41 BILLION - Joh...
ALEXION PHARMACEUTICALS ACQUIRES PORTOLA PHARMACEUTICALS: $1.41 BILLION - Joh...ALEXION PHARMACEUTICALS ACQUIRES PORTOLA PHARMACEUTICALS: $1.41 BILLION - Joh...
ALEXION PHARMACEUTICALS ACQUIRES PORTOLA PHARMACEUTICALS: $1.41 BILLION - Joh...
 
RURAL HOSPITALS NEED A CURE FAST - John G. Baresky
RURAL HOSPITALS NEED A CURE FAST - John G. BareskyRURAL HOSPITALS NEED A CURE FAST - John G. Baresky
RURAL HOSPITALS NEED A CURE FAST - John G. Baresky
 
Coronavirus 2019-nCoV: A Public Health Emergency of International Concern (PH...
Coronavirus 2019-nCoV: A Public Health Emergency of International Concern (PH...Coronavirus 2019-nCoV: A Public Health Emergency of International Concern (PH...
Coronavirus 2019-nCoV: A Public Health Emergency of International Concern (PH...
 
Alphabet ( Parent Company of Google and Verily ) Hires Dr. Karen B. DeSalvo a...
Alphabet ( Parent Company of Google and Verily ) Hires Dr. Karen B. DeSalvo a...Alphabet ( Parent Company of Google and Verily ) Hires Dr. Karen B. DeSalvo a...
Alphabet ( Parent Company of Google and Verily ) Hires Dr. Karen B. DeSalvo a...
 
Is Walgreens Going Private or In The Process Of Being Acquired? John G. Baresky
Is Walgreens Going Private or In The Process Of Being Acquired? John G. BareskyIs Walgreens Going Private or In The Process Of Being Acquired? John G. Baresky
Is Walgreens Going Private or In The Process Of Being Acquired? John G. Baresky
 
Merck Keytruda and Eisai Lenvima Achieve Triple Approval In Oncology And Wome...
Merck Keytruda and Eisai Lenvima Achieve Triple Approval In Oncology And Wome...Merck Keytruda and Eisai Lenvima Achieve Triple Approval In Oncology And Wome...
Merck Keytruda and Eisai Lenvima Achieve Triple Approval In Oncology And Wome...
 
4 Walgreens Partnership Profiles: Kroger, McKesson, Microsoft, Prime Therapeu...
4 Walgreens Partnership Profiles: Kroger, McKesson, Microsoft, Prime Therapeu...4 Walgreens Partnership Profiles: Kroger, McKesson, Microsoft, Prime Therapeu...
4 Walgreens Partnership Profiles: Kroger, McKesson, Microsoft, Prime Therapeu...
 
Amazon And Pill Pack Have Options: How May A Federal Trade Commission Antitru...
Amazon And Pill Pack Have Options: How May A Federal Trade Commission Antitru...Amazon And Pill Pack Have Options: How May A Federal Trade Commission Antitru...
Amazon And Pill Pack Have Options: How May A Federal Trade Commission Antitru...
 
State Of Digital Healthcare In 2017 - HIMSS - John G. Baresky
State Of Digital Healthcare In 2017 - HIMSS - John G. Baresky State Of Digital Healthcare In 2017 - HIMSS - John G. Baresky
State Of Digital Healthcare In 2017 - HIMSS - John G. Baresky
 
DELOITTE: 2017 Global Health Sciences Outlook Report - - John G. Baresky
DELOITTE: 2017 Global Health Sciences Outlook Report - - John G. Baresky DELOITTE: 2017 Global Health Sciences Outlook Report - - John G. Baresky
DELOITTE: 2017 Global Health Sciences Outlook Report - - John G. Baresky
 
Healthcare Digital Marketing ROI: Boost It With Infographs - John G. Baresky...
Healthcare Digital Marketing ROI:  Boost It With Infographs - John G. Baresky...Healthcare Digital Marketing ROI:  Boost It With Infographs - John G. Baresky...
Healthcare Digital Marketing ROI: Boost It With Infographs - John G. Baresky...
 
Healthcare Digital Marketing ROI: Boost It With Infograph Sharing - John G. ...
Healthcare Digital Marketing ROI:  Boost It With Infograph Sharing - John G. ...Healthcare Digital Marketing ROI:  Boost It With Infograph Sharing - John G. ...
Healthcare Digital Marketing ROI: Boost It With Infograph Sharing - John G. ...
 
Healthcare Digital Marketing ROI: Boost It With Infographs - John G. Baresk...
Healthcare Digital Marketing ROI:  Boost It With Infographs -  John G. Baresk...Healthcare Digital Marketing ROI:  Boost It With Infographs -  John G. Baresk...
Healthcare Digital Marketing ROI: Boost It With Infographs - John G. Baresk...
 
The Mechanics Of Deductibles, Big Data And Healthcare Marketing - John G. Bar...
The Mechanics Of Deductibles, Big Data And Healthcare Marketing - John G. Bar...The Mechanics Of Deductibles, Big Data And Healthcare Marketing - John G. Bar...
The Mechanics Of Deductibles, Big Data And Healthcare Marketing - John G. Bar...
 
United Healthcare and U.S. Healthcare Business Models - A Tradition Of Change...
United Healthcare and U.S. Healthcare Business Models - A Tradition Of Change...United Healthcare and U.S. Healthcare Business Models - A Tradition Of Change...
United Healthcare and U.S. Healthcare Business Models - A Tradition Of Change...
 
A Conversation About Accountable Care Business Models - John Baresky - Health...
A Conversation About Accountable Care Business Models - John Baresky - Health...A Conversation About Accountable Care Business Models - John Baresky - Health...
A Conversation About Accountable Care Business Models - John Baresky - Health...
 
2014 - A Global Marketing Initiative - The Blue Cross Blue Shield And BUPA Pa...
2014 - A Global Marketing Initiative - The Blue Cross Blue Shield And BUPA Pa...2014 - A Global Marketing Initiative - The Blue Cross Blue Shield And BUPA Pa...
2014 - A Global Marketing Initiative - The Blue Cross Blue Shield And BUPA Pa...
 

Recently uploaded

2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)Jomer Gregorio
 
Mastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldMastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldScalenut
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AIRinky
 
Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guidekiva6
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationAli Raza
 
Best Persuasive selling skills presentation.pptx
Best Persuasive selling skills  presentation.pptxBest Persuasive selling skills  presentation.pptx
Best Persuasive selling skills presentation.pptxMasterPhil1
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garsiderobwhite630290
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityMonishka Adhikari
 
pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxarsathsahil
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRlizamodels9
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfEastern Online-iSURVEY
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...Ahrefs
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceSapana Sha
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfHigher Education Marketing
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxcollette15
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorSocial Samosa
 
The Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingThe Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingJuan Pineda
 
SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?Searchable Design
 
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdfDGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdfDemandbase
 
Avoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG complianceAvoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG complianceDamien ROBERT
 

Recently uploaded (20)

2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)
 
Mastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven WorldMastering SEO in the Evolving AI-driven World
Mastering SEO in the Evolving AI-driven World
 
Forecast of Content Marketing through AI
Forecast of Content Marketing through AIForecast of Content Marketing through AI
Forecast of Content Marketing through AI
 
Jai Institute for Parenting Program Guide
Jai Institute for Parenting Program GuideJai Institute for Parenting Program Guide
Jai Institute for Parenting Program Guide
 
ASO Process: What is App Store Optimization
ASO Process: What is App Store OptimizationASO Process: What is App Store Optimization
ASO Process: What is App Store Optimization
 
Best Persuasive selling skills presentation.pptx
Best Persuasive selling skills  presentation.pptxBest Persuasive selling skills  presentation.pptx
Best Persuasive selling skills presentation.pptx
 
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon GarsideInbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
Inbound Marekting 2.0 - The Paradigm Shift in Marketing | Axon Garside
 
Common Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic CreativityCommon Culture: Paul Willis Symbolic Creativity
Common Culture: Paul Willis Symbolic Creativity
 
pptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptxpptx.marketing strategy of tanishq. pptx
pptx.marketing strategy of tanishq. pptx
 
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCRCall Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
Call Girls In Aerocity Delhi ❤️8860477959 Good Looking Escorts In 24/7 Delhi NCR
 
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdfSnapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
Snapshot of Consumer Behaviors of March 2024-EOLiSurvey (EN).pdf
 
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
What I learned from auditing over 1,000,000 websites - SERP Conf 2024 Patrick...
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts Service
 
Master the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdfMaster the Art of Digital Recruitment in Asia.pdf
Master the Art of Digital Recruitment in Asia.pdf
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO -  Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
 
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto SectorTAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
TAM AdEx 2023 Cross Media Advertising Recap - Auto Sector
 
The Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO CopywritingThe Pitfalls of Keyword Stuffing in SEO Copywriting
The Pitfalls of Keyword Stuffing in SEO Copywriting
 
SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?SORA AI: Will It Be the Future of Video Creation?
SORA AI: Will It Be the Future of Video Creation?
 
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdfDGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
DGR_Digital Advertising Strategies for a Cookieless World_Presentation.pdf
 
Avoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG complianceAvoid the 2025 web accessibility rush: do not fear WCAG compliance
Avoid the 2025 web accessibility rush: do not fear WCAG compliance
 

Bare Sky Marketing Healthcare Content Writing Services - John G. Baresky

  • 1. Bare Sky Marketing Healthcare Content Writing Services
  • 2. Communicating about healthcare… Hi, my name is John Baresky. I have over 20 years of experience in the healthcare industry leading marketing initiatives and producing healthcare content for audiences spanning physicians, nurses, pharmacists and other clinicians plus pharmaceutical companies, medical technology firms, healthcare provider organizations, managed care, investors, academics, consumer and other stakeholders.
  • 3. Communicating about healthcare… My fact-based content writing aligns with a person's voice and thoughts as well as an organization's brand, medical and regulatory review requirements, SEO digital marketing elements and goals. It establishes trust and value according to their needs whether it's educating readers with important healthcare information or generating more revenue from customers through content marketing.
  • 4. Communicating about healthcare… This experience was earned by working at Walgreens, Pfizer, AbelsonTaylor, TAP (Takeda Abbott Partnership), Hospira Worldwide and Boston Software Systems (EHR/EMR). My professional interests emulate my family that includes doctors, nurses, physician assistants and other clinicians plus those in healthcare administration and business enterprise roles. Healthcare is the only industry I work in.
  • 5. What do I write? Articles Standard and Feature Length Stories, Newsletters, News Briefs Copy Advertising and Marketing Communications, Website, Digital Marketing Content, Email Marketing, PPC, Social Media, Blogging, Sales Enablement Messaging, Case Studies, Whitepapers
  • 6. What do I write? Business Communications Presentations and Speeches Professional and Personal Executive Correspondence Internal and External Communications Copywriting, RFP Copy Ghostwriter , Freelancer
  • 7. Education and certifications Education I am a proud graduate of Southern Illinois University SIU-C; my academics center on Marketing, Advertising and Communications Certifications Google Digital Marketing HubSpot Content Marketing HubSpot Email Marketing HubSpot Inbound Marketing
  • 8. Associations Professional Associations American College of Health Executives Chicago Health Executive Forum National Association for Media Literacy Education
  • 9. Experience Healthcare sectors Managed Care Organizations (MCO), Blue Cross Blue Shield (BCBC), Healthcare Insurance Carriers, Employee Benefit Consultants (EBC), Pharmacy Benefit Manager / Prescription Benefit Manager (PBM), Retail Pharmacy, Mail Order, Compounding, Specialty Pharmacy, Health Systems, Hospitals, Integrated Delivery Networks Distributor, Wholesaler, Medical Supplier, Buy & Bill, Oncology, Home Infusion, Long Term Care, Dialysis, Academic Medical Centers, University Hospitals, Surgery Centers, Physician Group Practices, Employers, Employee Benefit Consultants Contract Research Organizations (CRO), Group Purchasing Organizations (GPO), Medicare, Medicaid, 340B, TRICARE, B2B, B2C, HCP, Consumer, Patient
  • 10. Experience Products and Services Experience Pharmaceuticals (Biologics, Injectables, Oral Agents, Brand, Generic) Clinician and Patient Programs, Disease Management, Healthcare Services, Pharmacy Benefit Plans (PBM), Infusion Systems, Medical Devices, Disposables, Hospital Information System Applications, Software, EHR / EMR, SaaS
  • 11. Experience Medical / Healthcare Specialties Experience Allergy, Anesthesia, Cardiology, Dermatology, Endocrinology, Family Practice, General Practitioner, Gastroenterology, Immunology, Infectious Disease, Internal Medicine, Nephrology, Obstetrics / Gynecology, Oncology, Otolaryngology, Pain Management, Pediatrics, Pharmacy, Pulmonology, Rheumatology, Surgeons
  • 12. Why me Authentic, fact-based healthcare content writing for medical, business, academic and consumer audiences My background is pure healthcare. I share the same goals as my clients and with more than 20 years of experience in the healthcare industry; I provide them with the high level of attention, precision detail and quality content they require. Your needs are my priorities; your competition is my rival. As a content writer, I can help you more effectively engage your readers or bond with your customers to generate sales.
  • 13. Go to my website See examples of my work Visit the Examples page that features 2 portfolios plus a satellite blog published through Medium Visit the Blog page on the Bare Sky Marketing website for additional examples of my work BareSkyMarketing.com
  • 14. Contact me Visit BareSkyMarketing.com to see examples of my work or reach me via email or phone BareSkyMarketing.com BareSkyMarketing@Gmail.com 847-650-5548
  • 15. Bare Sky Marketing Healthcare Content Writing Services