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SOURCING CLOUD SERVICES
…navigating through jargon and complexity…
Slide 2 of 4
The greatest trick the Cloud ever played was to convince the world it was new; when in fact we have been 
using it for over a decade through web based services like Hotmail, Gmail, Linkedin, Twitter, Facebook…
⁄ Formally the Cloud can be 
defined as “..the delivery of on‐
demand computing resources ‐
over the Internet on a pay‐for‐
use basis”
1
⁄ However, informally it can be 
thought of as a service where 
the infrastructure and/or 
support services is owned by a 
third party
⁄ Through the use of excessive 
jargon and unnecessary 
complexity; ‘The Cloud’ 
remains an area largely 
unexplored by sourcing 
professionals
⁄ These diagrams should draw‐
out existing familiarity with the 
Cloud by highlighting  
similarities between home and 
small office networks
CLOUD SERVICES | WHAT IS THE CLOUD?
1. Source | Cloud Computing as defined by IBM | http://goo.gl/09rcEG
2. Network diagram heavily simplified to explain the concept of Cloud Services and not intended to be technically reflective of actual Enterprise architecture
Router
Switch
Switch
Modem/Router
Department X
Department Y
Server
Router
Switch
Switch
Modem/Router
Department X
Department Y
The concept can be easily understood 
by drawing a parallel to ‘Fleet vehicles’ 
and ‘Maintenance Labor’
Fleet Vehicle = Server | Moving to the 
Cloud is the same as leasing the vehicle
Maintenance Labor = Server Admin | 
Moving to the Cloud is the same as 
utilizing a contract labor firm as 
opposed your own workforce
Server
Internet Protocol Security 
(IPSec) VPN Tunnel
Basic Cloud Architecture
Basic Local Server Architecture Area in focus
Slide 3 of 4
Utility expenses, hardware and support labor contribute the bulk of the cost associated with maintaining 
and administering a local server, whilst underutilization provides the base case for migration to the Cloud
CLOUD SERVICES | COMMERCIAL OVERVIEW
1. Source | 2014 Kikentaiichi survey of Clients utilizing Infrastructure as a Service (IaaS) for their primary IT services
2. Note | Operating System (OS) assumed to be Linux with LAN only data transfer and interoperability managed by SAMBA
81%
1%
2%
5%
5%
6%
19%
Cost Component
% of Total 
Spend
Administration 82%
Other
OS & Data Transfer NA 0%2
Network Hardware 1%
Hardware Maintenance 2%
Server Hardware 5%
Data Center Construction 5%
Power and Cooling 6%
Cost breakdown | Local Server1
Regions Surveyed1
Administration
Other
“Is the Server half‐full or half‐
empty”……whatever your position, the fact 
is the Server is heavily underutilized
Local Server Under‐utilization
Cloud Server Optimized‐utilization
Company A Company B
Company C
High utilization
Medium utilization
Low utilization
Load Balancing
Slide 4 of 4
Migration to the cloud will only yield a benefit if existing infrastructure and support resources are 
underutilized and resulting SLAs are clearly defined and formulaically enforced
CLOUD SERVICES | SOURCING FOCUS AREAS  
1. Data Center Construction was not addressed, as benefits can only be realized by companies at the early stages of building an infrastructure, which is likely to be a small portion of the intended audience of this publication
2. Sequential numbering not indicative of any objective ranking; names complied based on frequency of use by Kikentaiichi clients
3. Note | Publication not intended to be comprehensive; however, sufficiently informative to convey the difference in the Kikentaiichi approach
Suppliers Key Strengths
1 Flexibility in choice of operating system, programming language, web application platform, database
2
Interoperability and Familiarity may provide smoother migration and allows for exploration of a self‐
managed environment
3 High compute power, developer focused.; suited for rapid large‐scale deployment & big‐data analytics
4
Best suited for small to medium enterprises looking for fully managed infrastructure. Similar level of
requirements flexibility to Amazon
5
Configuration flexibility & production workload integration. Although targeting a wide customer base;
best suited for self‐managed medium to large enterprises
Cost Component Guidance
Administration
Large benefit only if current internal labor is underutilized; therefore first verify utilization prior to 
migrating to a fully managed option
Productivity gain benefits pitched by Vendors is generally overstated and should be excluded during 
benefit calculations
Network/Server
Hardware
Savings will be accretive if there is current underutilization, non‐existent or ineffective use of 
virtualization, poor configuration and low relative buying power of ‘base server’ than Vendor
Hardware
Maintenance
More applicable to SMEs that have outsourced this function. Large enterprises will likely conduct this 
in‐house via dual functional roles, therefore benefits can be rolled up into Administration
Power and Cooling
Only a benefit if cooling systems can be turned off or utilization substantially reduced i.e. Server room 
calibrated to ambient or office mean temperature
Service Level Guidance
1
Target Time to 
Repair (TTTR)
Preferred alternative to Mean Time to Repair (MTTR) as it 
eliminates the skew from anomalous deviations
Group common repair tasks by complexity prior to assigning 
TTTR to avoid over servicing fee padding
2 Service Availability 
Don’t be blinded by 99.9%; Vendors will incorporate off‐
peak times to offset peak unavailability i.e. 30 day period. 
Define calculation only during the timeframe for which it is 
required by your corporation
Group services by criticality prior to setting availability 
targets. Not everything needs to be available 99.9%
3 Service Credits
Expressed as a formula and applied as a discount on future 
payments. Conduct a scenario analysis to ensure that this 
benefit can be realistically triggered
4 Elasticity 
Provisioning and Scalability turn around time; calculated 
measure similar to ‘order fulfillment’ in any other categories
5
Security Audit 
Policy
Include within the contract measures that address disaster 
recovery, failover plans, intrusion detection systems and 
audit reporting
Top 5 Infrastructure as a Service (IaaS) providers2
Commercial Opportunity Areas1
Key Service Management Areas (KSMA)
As with any product or service there are also Distributors, Wholesalers, 
Agents operating in this Category. Therefore, request full visibility into 
the delivery model to ensure you don’t fall victim to the equation of 
death ‐ = Margin + Overhead + Margin’

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Kikentaiichi - Reducing_Asymmetry - Sourcing _Cloud_Services

  • 2. Slide 2 of 4 The greatest trick the Cloud ever played was to convince the world it was new; when in fact we have been  using it for over a decade through web based services like Hotmail, Gmail, Linkedin, Twitter, Facebook… ⁄ Formally the Cloud can be  defined as “..the delivery of on‐ demand computing resources ‐ over the Internet on a pay‐for‐ use basis” 1 ⁄ However, informally it can be  thought of as a service where  the infrastructure and/or  support services is owned by a  third party ⁄ Through the use of excessive  jargon and unnecessary  complexity; ‘The Cloud’  remains an area largely  unexplored by sourcing  professionals ⁄ These diagrams should draw‐ out existing familiarity with the  Cloud by highlighting   similarities between home and  small office networks CLOUD SERVICES | WHAT IS THE CLOUD? 1. Source | Cloud Computing as defined by IBM | http://goo.gl/09rcEG 2. Network diagram heavily simplified to explain the concept of Cloud Services and not intended to be technically reflective of actual Enterprise architecture Router Switch Switch Modem/Router Department X Department Y Server Router Switch Switch Modem/Router Department X Department Y The concept can be easily understood  by drawing a parallel to ‘Fleet vehicles’  and ‘Maintenance Labor’ Fleet Vehicle = Server | Moving to the  Cloud is the same as leasing the vehicle Maintenance Labor = Server Admin |  Moving to the Cloud is the same as  utilizing a contract labor firm as  opposed your own workforce Server Internet Protocol Security  (IPSec) VPN Tunnel Basic Cloud Architecture Basic Local Server Architecture Area in focus
  • 3. Slide 3 of 4 Utility expenses, hardware and support labor contribute the bulk of the cost associated with maintaining  and administering a local server, whilst underutilization provides the base case for migration to the Cloud CLOUD SERVICES | COMMERCIAL OVERVIEW 1. Source | 2014 Kikentaiichi survey of Clients utilizing Infrastructure as a Service (IaaS) for their primary IT services 2. Note | Operating System (OS) assumed to be Linux with LAN only data transfer and interoperability managed by SAMBA 81% 1% 2% 5% 5% 6% 19% Cost Component % of Total  Spend Administration 82% Other OS & Data Transfer NA 0%2 Network Hardware 1% Hardware Maintenance 2% Server Hardware 5% Data Center Construction 5% Power and Cooling 6% Cost breakdown | Local Server1 Regions Surveyed1 Administration Other “Is the Server half‐full or half‐ empty”……whatever your position, the fact  is the Server is heavily underutilized Local Server Under‐utilization Cloud Server Optimized‐utilization Company A Company B Company C High utilization Medium utilization Low utilization Load Balancing
  • 4. Slide 4 of 4 Migration to the cloud will only yield a benefit if existing infrastructure and support resources are  underutilized and resulting SLAs are clearly defined and formulaically enforced CLOUD SERVICES | SOURCING FOCUS AREAS   1. Data Center Construction was not addressed, as benefits can only be realized by companies at the early stages of building an infrastructure, which is likely to be a small portion of the intended audience of this publication 2. Sequential numbering not indicative of any objective ranking; names complied based on frequency of use by Kikentaiichi clients 3. Note | Publication not intended to be comprehensive; however, sufficiently informative to convey the difference in the Kikentaiichi approach Suppliers Key Strengths 1 Flexibility in choice of operating system, programming language, web application platform, database 2 Interoperability and Familiarity may provide smoother migration and allows for exploration of a self‐ managed environment 3 High compute power, developer focused.; suited for rapid large‐scale deployment & big‐data analytics 4 Best suited for small to medium enterprises looking for fully managed infrastructure. Similar level of requirements flexibility to Amazon 5 Configuration flexibility & production workload integration. Although targeting a wide customer base; best suited for self‐managed medium to large enterprises Cost Component Guidance Administration Large benefit only if current internal labor is underutilized; therefore first verify utilization prior to  migrating to a fully managed option Productivity gain benefits pitched by Vendors is generally overstated and should be excluded during  benefit calculations Network/Server Hardware Savings will be accretive if there is current underutilization, non‐existent or ineffective use of  virtualization, poor configuration and low relative buying power of ‘base server’ than Vendor Hardware Maintenance More applicable to SMEs that have outsourced this function. Large enterprises will likely conduct this  in‐house via dual functional roles, therefore benefits can be rolled up into Administration Power and Cooling Only a benefit if cooling systems can be turned off or utilization substantially reduced i.e. Server room  calibrated to ambient or office mean temperature Service Level Guidance 1 Target Time to  Repair (TTTR) Preferred alternative to Mean Time to Repair (MTTR) as it  eliminates the skew from anomalous deviations Group common repair tasks by complexity prior to assigning  TTTR to avoid over servicing fee padding 2 Service Availability  Don’t be blinded by 99.9%; Vendors will incorporate off‐ peak times to offset peak unavailability i.e. 30 day period.  Define calculation only during the timeframe for which it is  required by your corporation Group services by criticality prior to setting availability  targets. Not everything needs to be available 99.9% 3 Service Credits Expressed as a formula and applied as a discount on future  payments. Conduct a scenario analysis to ensure that this  benefit can be realistically triggered 4 Elasticity  Provisioning and Scalability turn around time; calculated  measure similar to ‘order fulfillment’ in any other categories 5 Security Audit  Policy Include within the contract measures that address disaster  recovery, failover plans, intrusion detection systems and  audit reporting Top 5 Infrastructure as a Service (IaaS) providers2 Commercial Opportunity Areas1 Key Service Management Areas (KSMA) As with any product or service there are also Distributors, Wholesalers,  Agents operating in this Category. Therefore, request full visibility into  the delivery model to ensure you don’t fall victim to the equation of  death ‐ = Margin + Overhead + Margin’