The document discusses three main competitors to the author's planned bridal magazine: Belle Bridal, You&Your Wedding, and Brides. The author likes elements of the design and layout of each, such as Belle Bridal's classy look, You&Your Wedding's color scheme and font usage, and Brides' composition and balance. However, the author wants their magazine to have their own distinguishing characteristics. They plan to have a unique masthead and color scheme compared to the typical pink and purple used in bridal magazines in order to stand out.

1. COMPETITION
COMPETITION FOR MY MAGAZINE

2. BELLE BRIDAL
• MY MAIN COMPETITION FOR MY
MAGAZINE WILL BE BELLE BRIDAL, AS
THIS TOO IS A REGIONAL BRIDAL
MAGAZINE BASED IN THE NORTH EAST.
• I REALLY LIKE THE DESIGN OF BELLE
BRIDAL AS IT HAS A VERY CLASSY LOOK
TO IT, I WILL TRY TO HAVE A SIMILAR
LAYOUT TO MY MAGAZINE. HOWEVER, I
WILL HAVE SOME DIFFERENCES TO
MAKE MINE STAND OUT MORE.

3. YOU&YOUR WEDDING
• ANOTHER COMPETITION OF MY MAGAZINE
WILL BE YOU&YOUR WEDDING, WHICH IS A
NATIONAL MAGAZINE BASED IN THE UK.
• I LIKE THE COLOUR SCHEME OF YOU&YOUR
WEDDING, HOWEVER I WILL TRY TO MAKE
MY MAGAZINE A LITTLE LESS CLUTTERED AS
I WOULD PREFER MY MAGAZINE TO LOOK
LESS BUSY.
• I, ALSO, LIKE THE USE OF DIFFERENT FONTS
WITHIN THE FRONT COVER, AS WELL AS THE
SPACING BETWEEN THE SELL LINES.

4. BRIDES
• BRIDES WILL ALSO BE COMPETITION FOR MY
MAGAZINE. BRIDES IS A UK BASED NATIONAL
MAGAZINE.
• AGAIN, I LIKE THE COLOUR SCHEME AND
THE WAY THE COMPOSITION OF THE PAGE.
IT DOES NOT LOOK TOO CROWDED AND
THE SELL LINES HAVE FOLLOWED THE SHAPE
OF THE DOMINANT IMAGE WITHOUT TOO
MUCH OVERLAPPING.
• I WILL TRY TO FOLLOW A SIMILAR
COMPOSITION FOR MY MAGAZINE, AS I
THINK IT LOOKS VERY PROFESSIONAL.

5. HOW WILL MINE STAND OUT?
• ONE WAY THAT MY MAGAZINE WILL STAND OUT IS THE MASTHEAD. A LOT OF
BRIDAL MAGAZINES HAVE SIMILAR NAMES (BELLE BRIDAL AND BRIDES, FOR
EXAMPLE), SO I WILL MAKE SURE THAT MY NAME IS COMPLETELY DISTINGUISHABLE
FROM THE OTHER MAGAZINES SO THAT IT STANDS OUT MORE. I LIKE THE
SIMPLICITY OF THE FONTS USED FOR THE MASTHEADS IN THE OTHER MAGAZINES SO
I MAY KEEP MY MASTHEAD LOOKING SIMILAR, BUT DUE TO THE COMPLETELY
DIFFERENT NAME IT WILL STAND OUT MORE.
• THE COLOUR SCHEME WILL ALSO HAVE TO STAND OUT AGAINST THE COMPETITION.
A LOT OF BRIDAL MAGAZINES USE COLOURS SUCH AS PINK AND PURPLE. I LIKE THE
USE OF PASTEL COLOURS BUT I MAY USE MORE UNIQUE COLOURS SUCH AS PASTEL
BLUE OR YELLOW INSTEAD OF THE STEREOTYPICAL PINK OR PURPLE.