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GlobalMediaCultures
GlobalMedia
and Global
Integration
12
Global
Media- corporation or
entities globally
engaged in media
production and/or
distribution.
Global
Integration- process by which a
company combines
different activities around
the world so that they
operate using the same
methods
Language
Majority of these
mainstream pro-
globalization channels are
broadcast in English – the
language of the US,
globalization’s most
powerful player at this point.
6 companies - in particular,
Disney, Time Warner, News
Corporation, Viacom, Vivendi
and Bertelsmann are
estimated to own and/or
control nearly 75% of the global
medias.
16
Companies
Movies & Series
Music
Mainstream media channel:
CNN, Fox News, BBC,
TV5Monde, Deutsche Well
and the like, along their
local subsidiaries and
branches are at the
forefront of covertly
promoting the dominant
discourse on globalization.
News
means that (usually) in many Third
World countries a number of citizens
are still insulated from or at least not
very much influenced by the global
media.
ManifestationsofDigitalDivide
•Lack of high-speed internet
access
•High cost of digital gadgets
•Lack of electric power in a
number of isolated regions
•Existence of extreme poverty
Thankyoufor
listening!

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Global media cultures

Editor's Notes

  1. Global integration can involve the processes of product standardization and technology development centralization.