Chapter 15
FUTURE SEARCH CONVERSATION
KAREN E. NORUM
Gonzaga University
And so it was that the people devised among themselves a way of
asking each other questions whenever a decision was to be made on
a New Place or a New Way. We sought to perceive the flow of
energy through each new possibility and how much was enough and
how much was too much.
- Underwood, 1991, p. 38
1. INTRODUCTION
We can have any future we want. We just have to identify it and design
it-purposefully. "Future Search," as popularized by Marvin Weisbord,
provides a framework for creating a system's future. The purpose of a Future
Search conference is for the system to identify and aim for an ideal future.
Two primary goals are to a) help large, diverse groups discover common
values, purposes, and projects and b) enable people to create together a
desired future that can be implemented immediately (Weisbord & Janoff,
2001). No prior training or expertise is needed to participate meaningfully in
a Future Search. In fact, there is evidence that when people "begin working on
real tasks relevant to a shared purpose," the skills needed to participate in the
Future Search process "appear naturally and effortlessly" (Emery «& Purser,
1996, p. 16). The process has been used to address a variety of issues (health
care, education, public transportation, water quality), in a variety of settings
(schools, hospitals, publishers, churches, government, non-profit
organizations), in a variety of locations (North and South America, Australia,
Africa, Europe, South Asia).
Dialogue as a Means of Collective Communication, Edited by Banathy and Jenlink
Kluwer Academic/Plenum Publishers, New York 2005 3 2 3
324 Karen E. Norum
2. BACK TO THE FUTURE
As developed by Weisbord, Future Search is an integration of several
approaches to cooperative planning. It borrows from the "leadcrless group"
principles developed by Wilford Bion and Eric Trist during WW II, which are
now principles for self-managing teams (Weisbord, 1992b). It takes the idea
of a global context setting (looking at the global context before the local) from
the Search Conference model developed by Fred Emery and Eric I rist
(Weisbord, 1992b). The democratic (vs. autocratic) leadership style was
adapted from the work of Ronald Lippett and Kurt Lewin (Weisbord, 1992b),
From Ronald Lippett and Eva Schindler-Rainman, Weisbord used images of
potential explored by whole communities (Weisbord, 1992b). Because
Weisbord was most heavily influenced by the Lippett and Schindlcr-
Rainman's large-scale community futures conferences and Emery and Trist's
Search Conference, he named his innovation "Future Search" (Weisbord &
Janoff, 2000). The spin Weisbord provided was boxing all these elements
together in one room: A Future Search Conference brings "into one room
people who each have pieces of a complex puzzle" (Weisbord, lS)92a, p, 10),
Making the benefits of systems thinking and creating space and place for
people to work under an um ...
Chapter 15FUTURE SEARCH CONVERSATIONKAREN E. NORUMGo
1. Chapter 15
FUTURE SEARCH CONVERSATION
KAREN E. NORUM
Gonzaga University
And so it was that the people devised among themselves a way
of
asking each other questions whenever a decision was to be made
on
a New Place or a New Way. We sought to perceive the flow of
energy through each new possibility and how much was enough
and
how much was too much.
- Underwood, 1991, p. 38
1. INTRODUCTION
We can have any future we want. We just have to identify it and
design
it-purposefully. "Future Search," as popularized by Marvin
Weisbord,
provides a framework for creating a system's future. The
purpose of a Future
Search conference is for the system to identify and aim for an
ideal future.
Two primary goals are to a) help large, diverse groups discover
common
values, purposes, and projects and b) enable people to create
together a
2. desired future that can be implemented immediately (Weisbord
& Janoff,
2001). No prior training or expertise is needed to participate
meaningfully in
a Future Search. In fact, there is evidence that when people
"begin working on
real tasks relevant to a shared purpose," the skills needed to
participate in the
Future Search process "appear naturally and effortlessly"
(Emery «& Purser,
1996, p. 16). The process has been used to address a variety of
issues (health
care, education, public transportation, water quality), in a
variety of settings
(schools, hospitals, publishers, churches, government, non-
profit
organizations), in a variety of locations (North and South
America, Australia,
Africa, Europe, South Asia).
Dialogue as a Means of Collective Communication, Edited by
Banathy and Jenlink
Kluwer Academic/Plenum Publishers, New York 2005 3 2 3
324 Karen E. Norum
2. BACK TO THE FUTURE
As developed by Weisbord, Future Search is an integration of
several
approaches to cooperative planning. It borrows from the
"leadcrless group"
principles developed by Wilford Bion and Eric Trist during WW
II, which are
3. now principles for self-managing teams (Weisbord, 1992b). It
takes the idea
of a global context setting (looking at the global context before
the local) from
the Search Conference model developed by Fred Emery and Eric
I rist
(Weisbord, 1992b). The democratic (vs. autocratic) leadership
style was
adapted from the work of Ronald Lippett and Kurt Lewin
(Weisbord, 1992b),
From Ronald Lippett and Eva Schindler-Rainman, Weisbord
used images of
potential explored by whole communities (Weisbord, 1992b).
Because
Weisbord was most heavily influenced by the Lippett and
Schindlcr-
Rainman's large-scale community futures conferences and
Emery and Trist's
Search Conference, he named his innovation "Future Search"
(Weisbord &
Janoff, 2000). The spin Weisbord provided was boxing all these
elements
together in one room: A Future Search Conference brings "into
one room
people who each have pieces of a complex puzzle" (Weisbord,
lS)92a, p, 10),
Making the benefits of systems thinking and creating space and
place for
people to work under an umbrella of shared values and goals are
two primary
goals of a Future Search Conference (Weisbord & Janoff, 2000).
Typically, a Future Search involves 60-70 people. This allows
for many
perspectives while still keeping the group small enough that the
full group can
4. be in conversation throughout the process (Weisbord & Janoff,
2001). It lasts
for two and one-half days, which allows for building trust and
committing to
actions (Weisbord & Janoff, 2001), The process is based on an
assumption
that "when groups share a common purpose or ideals about a
more desirable
future, they can learn to work together, respect each other, and
cooperate
toward the achievement of shared goals" (Emery & Purser,
1996, p. 16), 1 he
task is always to identify the future of the system by
considering where the
system has been, where it is now and present trends that affect
the system,
identifying "Prouds" and "Sorries", determining the ideal future,
and .staking
out the widest common ground possible for action planning
(Weisbord &
Janoff, 2001).
3. COREVALUES, ASSUMPTIONS AND CONDITIONS
FOR FUTURE SEARCH CONFERENCES
Embedded in the Future Search model is certain core values,
assumptions
about learning, and conditions for success. Each of these will be
described
below.
Future Search Conversation 325
3.1. Core values
5. Seven core values are at the foundation of the Future Search
model. The first
is epistemological: The real world is knowable to ordinary
people; their
knowledge can be collectively and meaningfully organized
(Weisbord,
1992a). It would follow then that people can create tlieir own
future
(Weisbord, 1992a), The third core value assumes that people
look for
opportunities to engage their head, hearts and hands. They want
to be part of
organizational decision-making and in fact, are extraordinary
sources of
information about what is happening in the organization
(Weisbord, 1992a).
The fourth core value follows-up on this idea: Everyone is an
equal; planning
should not be left to the elite of the organization (Weisbord,
1992a). Given the
chance, people are more likely to cooperate rather than fight is
the fifth core
value (Weisbord, 1992a), The sixth core value reminds us that
the process
should empower people to feel more knowledgeable and certain
about the
future (Weisbord, 19S>2a). The last core value is about
diversity: divergent
views and opinions are to be welcomed, respected, and valued
(Weisbord,
1992a). These core values send the message that the wisdom of
ordinary
people is not expendable (Norum, 1997); rather, it is essential
to creating
exciting organizational futures. These core values also provide
6. clues regarding
the assumptions about learning from which Weisbord operates.
3.2 Assumptions
Seven assumptions about how we leam are foundational to the
Future Search
Model (Weisbord & Janoff, 2000),
Assumption 1: Everyone has a unique learning style. To honor
this belief,
a variety of methods are used during a Future Search
Conference.
Assumption 2: People learn at different rates. In the Future
Search model,
this means that some people may be confused or lost in the
early stages if this
is a very different style and model of learning for them. Thus,
patience with
one another is essential.
Assumption 3: Everyone learns different things from a common
experience. We can all be in the same meeting and each come
away with a
different interpretation of what happened. The sharing of
perceptions is part of
the Future Search process along with accepting different
interpretations and
viewpoints as valid.
Assumption 4: We leam best from our own experiences and
need to test
new ideas and viewpoints against our own knowledge. The goal
is to avoid
falling into the trap that there is "one best way" and remain
7. open to several
options that will probably work.
326 Karen E. Norum
Assumption 5: You will leam more in a single Future Search
Conference
than you will be able to apply. To avoid being overwhelmed,
local action
within a global context helps to focus what leaming can be
applied and how it
is relevant.
Assumption 6: Everyone has the ability to teach others.
Participation and
drawing on each other's expertise is one way to help and teach
others. This
type of interaction is built into the process.
Assumption 7: We all benefit from trial and error if given the
support and
opportunity for success. The Future Search Conference provides
a low-risk
setting in which to try out new ideas.
These assumptions about how we leam along with the core
values reveal a
belief that Weisbord shares with many others: We do not need
to rely on
experts to design our social systems (Banathy, 1996; Carr,
1997; Owen, 1997;
Weisbord, 1992a; Wheatley & Kellner-Rogers, 1996; Whitney,
2001). "Each
person is bom with sage-like wisdom waiting to be awakened"
8. (Daft &
Lengel, 1998, p. 72). Organizations are coming to realize that
what its
employees know "is at the heart of how an organization
functions" (Davenport
& Prusak, 1998, p. x). In fact, Davenport and Prusak suggest
that many
organizations are misdirected in seeking the expertise of
consultants: "much
of the knowledge they [need] already [exists] within their
organizations"
(1998, p. xii). The problem may be in accessing this knowledge.
A Future
Search Conference provides a way to access the knowledge
already existing
about the organization's future. Meeting certain conditions for
success will
ensure the knowledge that exists is accessed.
3.3 Conditions
From several years of experience creating Future Search
Conferences,
Weisbord and Janoff (2000) believe there are eight conditions
for success.
Three of these are the most critical. All will be described below.
Condition J: Get the "whole system" in the room. The "whole
system" is
the "broadest temporary planning community feasible" (Emery
& Weisbord,
1992, p. 66). A broad cross-section of stakeholders is needed
for diverse
perspectives. A variety of perspectives will allow for each
snapshot view to
contribute towards creating a new picture of the whole (Senge,
9. 1990;
Weisbord & Janoff, 2000). This also allows for new
relationships to develop
as well as the cross-pollination of visions and imaginations
(Whyte, 1994).
Weisbord and Janoff admit it may not be feasible to literally get
the "whole
system" in the room but insist on a diagonal slice of the system.
They suggest
a diagonal slice of 60-70 stakeholders provides for ample
diversity as well as
ensures face-to-faee dialogue and a balanee of small group and
whole system
time.
Condition 2: The "Whole Elephant" as context for local action.
This
condition refers to the Sufi story of the six blind men describing
an elephant.
Future Search Conversation 327
In order to pool individual experience to create a shared reality,
the task of the
group is considered in the context of society as a whole. Trends
within and
between the system and trends outside of the system are
explored.
Condition 3: Explore current reality and common futures. The
Future
Search Conference is not meant to be a problem-solving or
conflict-
management experience. Thus, differences are acknowledged,
10. but are not
worked through during the conference. They are put on hold.
Instead, the
focus is on imagining and inventing new ideal futures. The
widest common
ground everyone can stand upon is identified and used for
aetion planning
purposes.
Condition 4: Work in self-managed and small groups. Everyone
is
responsible for sharing and interpreting information. Everyone
participates in
action planning. This reduces dependency, hierarchy, confiict,
and task-
avoidance. It increases the chances of people experiencing
discovery,
leaming, and cooperation. Small groups determine how to
delegate the tasks
and are encouraged to rotate the roles group members play
(discussion leader,
recorder, reporter, time keeper, data manager).
Condition 5: Attend the whole meeting. People need to be there
to acL A
fully shared experience is the goal. This fully shared experience
ereates a
common future and an understanding of how that common
future was
identified.
Condition 6: Meet under healthy conditions. People will be
spending up
to three days together; daylight and good food are condueive to
a produetive
meeting.
11. Condition 7: Work across three days. Weisbord and Janoff
contend that a
2 1/2 day process is critical to allow for "soak time" (2000, p.
55). The
evening session commonly ends when people are working on
important tasks
to keep the leaming alive ovemight, while the creative process
continues. The
2 1/2 day format also ensures that action planning will not come
at a time
when people are overloaded and too tired for it.
Condition 8: Take public responsibility for follow -up. At a
Future Seareh
Conference, people will be asked to publicly share what they
will do next
The role each person will play when they go back to "work" is
declared.
Having publie accountability increases the odds that each
person will follow
through on implementing the action plan.
Weisbord suggests that of these seven, three are "minimum
eritieai
specifications" (Emery & Weisbord, 1992 p. 66). These are
getting the whole
system in the room (Condition 1), exploring the local context
within the global
(Condition 2), and working in small self-managed groups
(Condition 4).
Weisbord asserts these three particular conditions interact to
allow for a wide
group of stakeholders working interdependently in a wide field
of inquiry
(Emery & Weisbord, 1992). This inereases the likelihood of the
12. conference
328 Karen E. Norum
going "beyond participation to the farther reaches of common
ground,
creativity, and committed action" (Emery & Weisbord, 1992, p.
66).
4. THE FUTURE SEARCH PROCESS
Five key tasks make up the structure of a Future Search
Conference, These
tasks are accomplished by people working in small mixed
groups-groups that
reflect the diversity of the stakeholders. Their first task is to
review tiie past to
establish personal histories, identify key world events, and
share milestones in
the history of the organization. This past becomes prelude to the
future
(Cooperrider & Whitney, 1999) as each group develops and
shares a picture
of where the organization has been and how it got to the present
moment.
The second task is to focus on the present by creating a mind
map of
trends that are currently affecting the organization. The trends
are global and
once the map has been created, each person identifies the trends
they think are
most critical to creating a new future. The entire group becomes
engaged in
13. producing a collective reality. The map is then reinterpreted by
common
rather than mixed stakeholder groups to allow peers to hear
what each other is
thinking. Each stakeholder group then reports how they believe
these trends
are affecting the system now. A common surprise is through this
exercise,
different stakeholders discover they share concerns, "worry
about the same
issues and want to live in the same kind of world" (Weisbord &
Janoff, 20CX)).
The third task is to focus on "prouds" and "sorries": each
stakeholder
group is asked to share what they are doing presently that they
feel proud of or
sorry about, particularly in relation to creating the new ideal
future. 1 he
purpose of this task is for people to take responsibility; not to
do anything to
make amends, etc. Weisbord and Janoff believe "our
perceptions of our own
behavior, good news and bad, need to be public for people to
get beyond
blaming and complaining" (2000, p. 96). While the mind-map is
a descriptive
exercise about the present, "Prouds and Sorries" is affective,
getting at what
the group feels about what they are doing (Weisbord & Janoff,
2000).
Groups are mixed again for the fourth task: creating a desired
future. As
people discover what they are ready, willing, and able to do,
they start moving
14. themselves toward their new ideal future. Groups imagine they
are five, ten,
or twenty years in the future and create a concrete image of the
new
organization. They also identify major barriers they had to
overcome to get to
this new future. The scenarios are presented to the large group
and as they arc
presented, people make note of themes they hear that were
present in their
group's scenario as well as ideas, projects, innovations they
like. Three lists
are created: Common Future (what everyone agrees they want in
the future
organization). Potential Projects (proposals for how to get what
everyone has
agreed they want) and Not Agreed (differences and conflicts
that still exist).
Similar themes are grouped and a picture of a shared ideal
future emerges.
Future Search Conversation 329
Now it is time to act on creating the identified new desired
future. In this
fifth and last task, action planning is based on only what has
been identified as
the common ground. People take responsibility for what they
intend to do to
make the desired future a reality-next steps are decided upon,
the work is
divided up, goals are set, who else needs to be involved is
determined. These
commitments and timetables are made public so everyone is on
15. the same page
and knows what needs to happen when tiiey return to die
organization.
"We have created this world togetJier and we now face it
together,
listening to each other, building on each other's perceptions"
(Weisbord &
Janoff, 2000 p. 93). Confusion, chaos, and contradictions are
embedded in the
Future Search process. Differences and disagreement are
acknowledged as
paradox but not reconciled. In order to stake out the widest
common ground,
conversation becomes strategy: if the knowledge sought already
exists in the
system, people are probably already engaged in a "collective
search for
meaning about the direction of the [system]" (Thomas &
Roberts, 1999, p.
519).
5. STAKING OUT THE WIDEST COMMON GROUND
Conversation is a powerful low-tech way to change entire
systems (Wheatley
& Kellner-Rogers, 1996b). In the Future Search process, it is
the pathway to
discovering common ground.
One of the key features of the Future Search model is that
differences are
acknowledged, but not dealt with at that point in time. Leaming
Assumptions
Three and Four (described earlier) are central to this concept.
Leaming
16. Assumption Three encourages the sharing of perceptions and
accepting
different interpretations and viewpoints as valid. Leaming
Assumption Four
reminds us to challenge our assumptions. We all cany mental
models, images
of how we believe the world works, around with us (Senge,
1990). These
mental models are deeply embedded in our memory banks
(Ellinor & Gerard,
1998). They are reflected in our beliefs and ultimately, the
actions taken based
on those beliefs. Thus, challenging our mental models is critical
to
discovering common ground. Daft and Lengel (1998) state
"mind potential is
released when people open to new information and multiple
perspectives" (p.
69). Seeing the limitations in our own perceptions (Daft &
Lengel, 1998;
Senge, 1990) allows us to "loosen our grip on our certainties"
(Ellinor &
Gerard, 1998, p. 68) and hold differences in paradox.
When we engage in the kind of conversation that allows us to
challenge
assumptions and recognize differences but not focus on them,
different kinds
of questions are asked. The questions asked illustrate the group
is involved in
mutual inquiry or exploration. The questions reflect an open-
minded curiosity.
330 Karen E. Norum
17. a wide-eyed innocence rather than cynicism or a desire to
impose an agenda.
The questions are directed towards making me clear about what
the other
person is saying-questions that indicate a softening and opening
up of the
mind (Bohm, 1990). This is dialogic conversation, directed
toward discovery
and new understandings (Bohm, 1990; Burbules, 1993, Senge,
1990).
The radical approach to acknowledging conflicts but not
working through
them then and there means that people learn to hold their
position instead of
being held by their position (Senge, 1990). Conflict is put on
hold while
common ground takes center stage (Weisbord & Janoff, 2000).
Fears are
allayed as "commonalities take precedence and human diversity
is
appreciated" (Emery & Purser, p. 17). This creates space for
each person to
talk (Bohm, 1990; Burbules, 1993). In the process of sharing
perspectives and
having others respond, people learn about their own perspective
by re-
evaluating its viability, thus coming to understand it more fully
(Dixon, 19%).
"A dialogue not only gives voice to the other, but is an
exchange based on the
presumption that each participant has something meaningful to
give" (Oliner
& Oliner, 1995, p. 116). Wisdom emerges from this way of
listening.
18. Wisdom born of paying attention and responding to changes in
our
surroundings:
Usually we think of wisdom in terms of lofly abstractions, not
survival
skills ... and yet, the central survival skill is surely the capacity
to pay
attention and respond to changing circumstances, to learn and
adapt, to
fit into new environments. (Bateson, 1990, p. 231)
Common ground is the product of listening deeply to one
another. We listen
deeply and actively when we invite others to talk consistently
and frequently;
listen naively, without intention to preach; give feedback; and
ask "dumb"
questions to understand the thinking behind the assumption
(Oliner & Oliner,
1995). We are all capable of such conversation, but may need to
develop
skills as "strategic conversationalists" (Thomas & Roberts,
1999).
Thomas and Roberts (1999) suggest that engaging people in five
key
activities will develop their skills as strategic
conversationalists. First, they
must learn to continuously scan their "world." In the Future
Search process,
the scan takes place when working through the second task of
identifying
trends (local and global) that affect the system. The data
received from
scanning needs to be interpreted to determine how or if it is
19. relevant to the
organization. Determining relevancy means respecting different
views of what
is important. This key activity is also reflected in the Future
Search process.
Strategy involves making choices. Thomas and Roberts suggest
that the key
activity be a conversational process where options are
considered in detail and
the thinking behind them explored. Choices must also be made
in light of the
organization's desired future. This third key activity is
embedded throughout
the Future Search process and particularly in the "Prouds and
Sorries" task.
Strategic choices need to be operationalized and planning
through open
Future Search Conversation 331
conversation is a key activity proposed by Thomas and Roberts.
The Future
Search process is ultimately an open conversation directed at
planning the
future of the system. "Intelligently executing" (Thomas &
Roberts, 1999, p.
522) the action plan is the last key activity for strategic
conversationalists.
The Future Search Conference parallels this activity with the
Action Planning
task. Thomas and Roberts contend that the largest group of
people in an
organization is "strategically dormant": they can learn to be
effective
20. strategists but need to be involved in strategic conversations
(2000, p. 523).
This mirrors Weisbord's belief that all people are capable of
creating the
future of the organization, if given the opportunity.
When a diverse group of stakeholders is assembled in the same
room for
over two days, multitudinous and divergent perceptions are
revealed as
reahties are shared with one another. In being quiet long enough
to listen to
what others deem significant, common ground emerges.
Creating action plans
only around what has been staked out as the widest common
ground typically
creates a momentum such that those at the Future Search
conference may
become "evangelists and warriors" (Daft & Lengel, 1998) for
insuring the
action plan does not collect dust. It may be that the paradox
created by
acknowledging but not focusing on differences "unifies a
diverse group of
complexity of cultures" (Banathy, 19%, p. 220) such that
collaboration and
fusion is achieved among diverse parts of the system (Daft &
Lengel, 1998).
6. FUTURE SEARCH AS DESIGN CONVERSATION
As described by Jenlink and Carr (1996), the focus of a design
conversation is
to create something new. The Future Search model can be
considered to be a
type of container (Banathy, 1996; Jenlink & Carr, 1996) that
21. allows for
conversation focused on designing a new future. This container
"intentionally
creates conversations where we can speak about what has
importance and
meaning for us," (Ellinor & Gerard, 1998, p. 96) particularly
regarding the
desired future of the organization. It creates what Apatow
(1998) calls the
ideal of "friendship": a state of unity such that we become
absorbed in what
we are doing. The container also allows for risk-taking. A
diverse cross-
section of stakeholders makes for "many tinkerers focused on
figuring out
what's possible" (Wheatley & Kellner-Rogers, 1996a, p. 25).
Designing the system's ideal future is the particular focus of the
design
conversation associated with Future Search. This does not need
to be a one-
time conversation. Part of the action planning process includes
determining
when the ideal future may need to be sought once again. In
ever-changing
environments, the future that made sense today may not make
sense
332 Karen E. Norum
tomorrow. Using conversation as strategy means it will be used
as a means to
determine when the organization is off course or needs to
change course.
22. The Future Search process is well suited for social systems
design. Its
foundations acknowledge that all systems are embedded in
larger systems.
The local context is used to explore the global context as it
applies to the
desired fiiture of the system. The belief that design should not
be the realm of
the elite of the organization is reflected in Weisbord's
"minimum critical
specification" of getting the whole system in the room (or at
least a diagonal
cross-section of it) (Emery & Weisbord, 1992; Weisbord &
Janoff, 2000),
Further verification of the Future Search model's
appropriateness for social
systems design is found in the types of organizations that have
used the
model. Examples of the many and diverse organizations that
have engaged in
Future Search activities can be found in Weisbord's book,
Discovering
Common Ground, as well as at the Future Search Network
website
(http://www,futuresearch.net).
The Future Search model devises a way for people to ask
questions when
decisions are to be made on a New Place or a New Way
(Underwood, 19991),
The process of working in small self-managed groups over a
long period of
time creates the ideal of "friendship" (Apatow, 1998) and allows
for a flow of
energy through each new possibility to be evaluated
23. (Underwood, 1991),
These new possibilities create a "messy playfulne ss" that
"creates
relationships that make available,,,new capacities" (Wheatley &
Kcllner-
Rogers, 1996a, p, 18), Through purposeful conversations, an
ideal future
emerges; a future that is attainable because it is the progeny of
the
engagement of diverse stakeholders' heads, hearts and hands.
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Apatow, R,, 1998, The Spiritual Arl of Dialogue. Inner
Traditions International, Rochester, VT.
Banathy, B,H,, 1996, Designing Social systems In a Changing
World. Plenum Press, New
York,
Bateson, M , C , ( 1990), Composing a life. NY: Plume,
Bohm, D,, 1990, On dialogue. David Bohm Seminars, Ojai, CA,
Burbules, N,C,, 1993, Dialogue in Teaching: Theory and
Practice. Teaehers College Press,
New York,
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28. a field that lacks altruism by nature. For instance, literature
shows that women tend to gravitate away from CS for fields that
align more with their interests for helping others. However, CS
in
nature can create spaces that provide platforms for women,
especially women of color, to express their personal interests.
This article addresses such potential in CS by discussing a
two-year study that was conducted on 51 Black/African-
American female students who were enrolled in an introductory
and intermediate CS course at a historically black university in
the mid-Atlantic United States. In these respective courses, the
assigned final project allowed students to choose thei r own
original projects while showcasing their learned computational
knowledge and developed programming competencies. The
objective of this study was to observe the types of project topics
that these 51 women, in particular, chose for their assigned final
projects in these respective courses. The results revealed that
92% of the topics chosen tended to be ones that were altruistic
in
nature. Likewise, this study reflects potential support for the
ability of CS to exhibit inclusive spaces for such i nterests.
Keywords—Black/AA women, altruism, CS spaces
I. INTRODUCTION & RELEVANT LITERATURE
Increasing diversity and inclusivity within the field of
Computer Science (CS) has been a longstanding issue--
especially broadening participation for women. Within higher
education, women have been underrepresented amongst CS
majors for some time [4]. Also, research suggests biases
against women within the labor market [3, 6]. Despite the
need for more women in CS, literature indicates that there are
critical gender differences related to STEM interests that must
also be acknowledged-- specifically the general preference
29. among women for occupations that center around working
with people versus things [5]. While research discusses the
interests of women in general and how they inform STEM-
related decisions, studies concerning Black/African American
(AA) women’s STEM interests are scant. Furthermore, there
is a need to explore the interests of these women in CS given
their underrepresentation even relative to women from other
racial/ethnic groups [7]. Moreover, scholarship notes that
collegiate Black/AA women in computing sciences report
feelings of cultural isolation and subordination [2]. Given the
specific barriers of Black/AA women in CS, and literature
which suggests a general preference amongst women for
professions that emphasize working with people, this study
explores how such an orientation may manifest amongst
Black/AA undergraduate women within undergraduate CS
coursework.
A. Motivating Research Questions
The following research questions are examined: 1) To
what extent do Black women exhibit a people-centered
interest within their undergrad CS coursework? 2) Is such an
interest higher for Black/AA women vs Black/AA men? 3) In
what ways does such an interest manifest amongst Black/AA
women?
II. RESEARCH DESIGN
A. Target Courses
This study was conducted as a pilot study over a two-year
semester span from Spring 2017 to Spring 2019 using data
from a CS2 programming course and an advanced
programming course at a historically black university in the
mid-Atlantic region of the United States. The CS2 course
30. exposes students to introductory-level programming in Python
while the advanced programming course exposes students to
intermediate-level programming in C++. Each course contains
a final project that examines the students’ ability to self-
identify a computational problem that is original in nature,
identify and apply the appropriate data structures and coding
paradigms to solve it, and confidently defend the data
structures and coding paradigms chosen to build their solution.
During the latter semesters, students conducted their final
projects in groups in an effort to develop group-based learning
experiences and skills.
B. Procedure
Document analysis [1] was conducted using data from the
two CS courses. These particular courses were selected for
this study because: 1) they are taught by the same instructor
and 2) a final project is consistently a requirement for course
completion. Document analysis of the final project topics was
used to generate themes that represent the nature of the
students’ expressed topic of interest. These interests were then
Edward Dillon
Department of Computer Science
Morgan State University
Baltimore, MD, USA
[email protected]
categorized on the basis of people-centered vs non-people-
centered foci. Eighty-one projects were evaluated: 45 projects
were done by male students (control group), while 36 projects
were linked to the observed women students (experimental
31. group).
III. DATA ANALYSIS & FINDINGS
A. Demographics
This sample included 51 females and 53 males enrolled in
the indicated CS courses. Ninety-one percent of the male
students were Black/AA, 4% were Asian, 4% were
Hispanic/Latino, and 2% were Arabian. No non-Black female
students were enrolled in the courses. The sample included
students ranging from freshmen to seniors. Ninety-three
percent of these students were CS majors.
B. Centralized Themes
Figure 1 provides a dual bar chart reflecting the trending
topics from all 81 projects, which are separated by the control
and experiment groups, respectively. Based on analysis of the
final projects, the following themes emerged regarding the
students’ final project topical areas: Education, Entertainment,
Financial, Food, Health, Sports, Travel, and Other. For the
experimental group, projects related to Education and Health
were most prevalent, followed by projects related to finances.
For the control group, projects most often fell into the Other
category followed by the Financial theme. Amongst the
experimental group, there were also 7 projects that exhibited
multi-theme characteristics (these scenarios were not the case
for the control group). These 7 projects were classified as:
Education/Financial, Education/Health, Financial/Health, or
Financial/Travel, respectively.
32. Fig. 1. Centralized Project Themes and their frequencies of
occurrence.
C. Projects: People-Centered vs. Non-People-Centered
Another aspect of this analysis was to determine gender
differences regarding people-oriented vs non-people-oriented
topical areas. Amongst the control group, 51% of the projects
emphasized working with people in some capacity. Subjects
regarding Financial and Education exhibited the highest
trends for this group (as noted in Figure 2). Amongst the
experimental group, 92% of the projects were people-oriented
in nature. Subjects regarding Health, Education, and Financial
exhibited the three highest trends for this group. When
observing the projects categorized as Other for both groups, it
was found that only 20% of these projects amongst the control
group were people-centered, while 100% of these projects
amongst the experimental group were people-centered.
Fig. 2. Projects that were found to be People-Centered (both
groups).
IV. DISCUSSION & CONCLUSION
Guided by existing literature regarding interest
differences by gender and implications for STEM [5], this
study explored the particular interests of Black/AA women in
33. CS. Such a focus is important given the low representation of
this demographic in CS, and the need to better understand
their interest to broaden their participation in CS fields. The
Black/AA women in this study exhibited people-centered
interests within their undergraduate CS coursework at higher
rates than their male counterparts. They connected these
interests employing their computational competencies to
address real-world issues in areas that emphasize working
with people. The ability to make these connections was
fostered by a final project that allowed students to choose a
project topic related to their interests and employ appropriate
CS computational skills to develop a solution to address that
topic. From a pedagogical and inclusivity standpoint, this
study suggests that decisions employed when designing
student assignments may help to create an inclusive classroom
that allows students to explore their interests in authentic
ways. Such an approach may also be a fruitful way for women
to explore the ways in which CS can be understood as a field
with applications that focuses on working with people and
helping others.
REFERENCES
[1] G. A. Bowen, “Document analysis as a qualitative research
method,”
Qualitative research journal, vol. 9(2), 2009, pp. 27-40.
[2] BWiC. Black Women in Computing, 2016, Retrieved from
http://blackwomenincomputing.org/about-2/.
[3] S. Kolhatkar, “The tech industry’s gender-discrimination
problem,” The
New Yorker, pp 20, November 2017.
[4] R. D. Robnett, “Gender bias in STEM fields: Variation in
prevalence and
34. links to STEM self-concept,” Psychology of Women Quarterly,
vol.
40(1), 2016, pp. 65-79.
[5] P. Sankar, “The pervasive bias against female computer
science majors.,”
Fortune Magazine, 2015.
[6] J. Steinke, M. K. Lapinski, N. Crocker, A. Zietsman-
Thomas, Y.
Williams, S. H. Evergreen, & S. Kuchibhotla, “Assessing media
influences on middle school–aged children's perceptions of
women in
science using the Draw-A-Scientist Test (DAST),” Science
Communication, vol. 29(1), 2007, pp. 35-64.
[7] R. Su, J. Rounds, and P. I. Armstrong, “Men and things,
women and
people: a meta-analysis of sex differences in interests,”
Psychological
bulletin, 135(6), 2009, pp. 859 - 884.
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Project: Exploring the Intersection of Black/AA Women CS
Majors and how they Identify with
the Field
Motivation:
This purpose of this project is to examine the context for how
Black women computer science (CS) majors
identify with the field of CS at different stages of their
matriculation. Due to unfavorable stereotypes and
perceptions that CS can impose on underrepresented groups like
Black women, such presumptions have
been noted to impose an adverse impact on their representation.
Likewise, these actions can serve as
determinants for how Black women identify with the field of
CS.
84. To study this intersection in greater detail, case studies are
being conducted on a sample of Black women
CS majors at Morgan State University, who are in one of three
different stages of their exposure to the CS
matriculation experience. These three stages will be comprised
of: 1) Freshmen and Sophomore majors
who are in the early stages of their matriculation, 2) Juniors and
Seniors who are in the later stages their
matriculation and/or in preparation of graduating with their
degrees in CS, and 3) Postgraduates who are
embarking upon the next chapter of their lives as practitioners
in the field of CS. Qualitative insights about
Black women’s CS identity are collected through a series of
focus groups on Black women participants in
CS who represent each of the three aforementioned stages of the
CS matriculation experience,
respectively. One objective for these focus groups is to capture
and examine primary data about these
women’s experiences and facets of their CS identity at different
stages of their participation and
contribution to the CS community. We will also explore the
factors that contribute to their CS identification
at these various stages. Another objective is to study how these
women identify with the field of CS at
these different stages to see if such identities potentially evolve
over time. In meeting these objectives,
we seek to better understand how Black women’s CS
identification is shaped by the intersection of their
racialized and gendered experiences.
Official Timeline:
The following table provides a timeline and descriptive details
for the aforementioned case study:
85. Table 1: Timeline and Descriptive
Details Recruiting & Pre Survey (Already Complete):
- Recruited Black/AA Female CS Majors (N=25) from 3
different stages on the CS matriculation
experience (Recruited occurred throughout February 2021).
- Each recruited participant received a Pre Survey with
containing both demographical and
preliminary questions about their current identity and
experiences in CS (Pre Surveys
were administered throughout February 2021).
Focus Group Assessments (Occurring Now):
- These 25 participants were assigned to 1 of 13 focus groups
assessments that comprised of
1 to 3 participants per session (Dates ranged from March 25th to
April 12th).
- The main objective of the focus group assessments were to
gather feedback from the
participants regarding 1) how they identify with CS and 2) their
personal experiences as a
CS majors/practitioners in the field.
- During some of these focus group discussions, I assisted with
asking a set of questions to
86. these participants.
Data Analysis & Report (April & May 2021):
- Each focus group assessment was conducted via Zoom and
recorded for further analysis.
- These recordings will be transcribed using a professional
transcribing system called Rev.com.
- I will personally be assigned the responsibility to clean and
analyze the data from the PRE
surveys that were administered in February. He will receive
training and guidance from Dr.
Dillon with this process.
- If necessary, I will submit (or present) a report to his COSC
499 course that consists of his
experiences with this project as well as notable findings that
were detected in the PRE
Survey of this case study.
Organizational change and large group
interventions
Leith, Martin . Career Development International ; Bradford
Vol. 1, Iss. 4, (1996): 19-23.
87. ProQuest document link
ABSTRACT
Six conditions are proposed which successful change efforts
need to fulfill: self-determined and self-managed
change process; broad stakeholder involvement; comprehensive
awareness of current reality; creative mindset;
systems thinking; and change model based on trust and co-
operation. It is suggested that future search, real time
strategic change and open space technology meet most or all of
these conditions, and a brief description of each
method is provided.
FULL TEXT
Martin Leith: Managing Director, The Centre for Large Group
Interventions, London, UK
The six major weaknesses
Seventy per cent or more of all organization-wide change
programmes - even some of the best designed ones - fail
to produce the desired results[1]. What is going wrong? It may
be because the conventional approach to
88. organizational change has six major structural weaknesses.
Change is imposed
Most organizational change programmes are designed by experts
and top management who assume that people
will be against the proposed changes, and will therefore need to
be told to make them happen, or be persuaded of
their benefits. The vehicle for this telling and selling is
generally the cascade session. Here, employees may buy
into the changes, only later to experience "buyer's remorse"
which gets expressed as resistance or even sabotage.
The designers - often with the best of intentions - demand that
people implement their design without modifcation,
whereas the implementers usually want to adapt the design to fit
their individual situations. This can lead to an
escalating pattern where the more the designers seek
compliance, the more the implementers do their own thing,
or do nothing, ultimately resulting in the failure of the
programme.
Stakeholder involvement is narrow
Designers of conventional change programmes generally
exclude the vast majority of internal stakeholders from
the planning process. Also, they tend to ignore important
89. external stakeholder groups such as suppliers,
customers and the local community. The opportunity to create a
more widely-shared vision of the future is
therefore lost, and key stakeholders may fail to provide vitally-
needed support.
Appreciation of current reality is limited
As a consequence of failing to involve from the outset everyone
who will be affected by the change, an incomplete
picture of current reality is created. Wise strategic decisions are
unlikely to be made when informed by such a
limited database.
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Problem solving is the prevailing mindset
Many models of organizational change are based on an
elaboration of the problem-solving model[2], the
shortcomings of which have been documented at length by
Fritz[3]. Results, if any, tend to be incremental
improvements rather than "order of magnitude" changes.
Behavioural scientist Ron Lippett discovered that when
groups focus on solving problems they become depressed, but
90. when they formulate plans by working backwards
from what they really desire, they develop energy, enthusiasm,
optimism and high commitment[4]. More recently,
Senge[5] has written about the importance of moving towards a
vision of the future that is shared by everyone in
the organization. Not only is the problem-solving approach less
effective in achieving the desired outcomes, it also
results in minimal individual and organizational learning, and
limited expansion of the organization's capacity to
adapt.
Linear thinking is employed
Linear thinking usually leads to ineffective change strategies,
for two reasons. First, it produces a programme with
a predetermined sequence of steps leading the organization
towards a fixed goal. Rarely are there any
opportunities for the goal to be reviewed and, if necessary,
redefined. But in the real world, changes in the internal
and external operating environments may render the original
goal obsolete. Second, the issue is not viewed in a
broad enough context. If the complex web of causes and effects
is not properly understood and delayed reactions
are not taken into account, then there is a strong likelihood that
the change programme will fail to achieve its
91. objectives. It many cases it will set the organization back even
further.
The change model is based on control and domination
Fearing the unpredictable, chaotic nature of change and the
threat of its unwanted consequences, managers
employ pseudo-scientific change management techniques in a
vain attempt to control the process and create
predictable and measurable results. But although managers can
control micro level changes, such as the
introduction of new corporate stationery, at the macro level
there are many variables which are beyond human
control. Major change can no more be managed than the weather
can be managed. Indeed, many change
programmes are little more than ritual rain dances that satisfy
the compelling need of men to do something in the
face of a crisis. But whereas rain dances are harmless, change
programmes stifle creativity by leaving no space for
the unexpected to happen.
The six conditions for success
By considering the flip side of the weaknesses described above,
six conditions for success can be identified. These
92. can be used to evaluate any new change approach which is
under consideration.
The change process is self-determined and self-managed
The new approach will involve all those in the organization
realizing for themselves that change is needed, by
noticing the gap between current reality and the shared vision
(see the third and fourth conditions). They will
create strategies and action plans together, with each person
taking responsibility for the successful
implementation of these plans.
There is broad stakeholder involvement
The new approach will allow everyone with a stake in the future
success of the organization to be actively and
equally involved in the strategic planning process. As joint
architects of the change strategy these stakeholders
will have a strong sense of ownership of the change strategy and
will therefore be heavily committed to achieving
the mutually-agreed results.
Awareness of current reality is comprehensive
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93. The new approach will have all stakeholders contributing to the
creation of a comprehensive database of strategic
information, which will be kept up to date and made available
to all concerned. By having a clear and complete
understanding of current reality, wise strategic and operational
decisions will be made. And with information
widely available, power games will be reduced to a minimum.
The prevailing mindset is one of creating a shared future
The new approach will include the creation of a compelling
vision that is shared by all stakeholders. Shared visions
are highly motivating, they generate a great deal of mutual
support because people feel they are all part of the
same whole, and they create alignment as everyone is working
towards the same ends[6].
Systems thinking is employed
Systems thinking underpins the new approach. Seductively
simple models of cause and effect will no longer form
the basis of strategic decisions. Instead, organizational issues
will be viewed in all their messy complexity. There
will be an awareness of multiple causes and effects (i ncluding
those which are greatly separated in time), mutual
94. casuation, and repeating patterns of behaviour. By replacing
linear thinking with systems thinking, people will stop
blaming each other and take personal responsibility for what
happens. They will realize that control is an illusion,
reframe failure as feedback, and be better able to adapt quickly
to rapidly changing circumstances. Regular
reviews, feedback meetings and debriefing sessions will enable
individual and organizational learning to increase
rapidly, with the result that the organization will have the
adaptability it needs to survive and prosper.
The change model is based on trust and co-operation
The new approach will replace control with trust and
domination with co-operation. Instead of trying to overpower
the unseen forces of the natural world, people will gain creative
power by co-operating with them. People will trust
their own abilities and the ability of others to do the right thing
when given sufficient information. And they will
trust that the process of change will take the organization to
wherever it needs to be, even if the destination is not
the one they originally chose. Leaders will still make
interventions, but they will be subtle and wise interventions
like those described in The Tao of Leadership[7]. In this way
people's creativity will be unlocked and successfully
95. harnessed.
Large group interventions: a new approach to change
So does such a new approach for creating strategic change,
displaying all six critical strengths, actually exist?
Possibly it does. On both sides of the Atlantic a growing
number of organizations, including Accor, Boeing, Ford,
Marriott Hotels and 3M, are using large group interventions as a
way of moving beyond the limitations of the
conventional approach to change. A large group intervention
consists of one or more interactive events, togther
with the pre-event planning and the follow-up activities flowing
from the event. Each gathering is attended by a
large number of participants (ten to 2,000 or more), from all
levels and functions of the organization plus
representatives from other key stakeholder groups. Together the
participants address real issues of strategic
importance and thereby enable the organization to move towards
a shared vision of the future. There are at least
20 different methods which can be used to create a large group
event[8]. Of these, the three methods which are
being adopted most widely are future search, real time strategic
change and open space technology (see Table I).
96. The three main large group intervention methods
Method no 1: future search
The main facts about this method are:
- primary purpose: system-wide strategic planning;
- developer: Marvin Weisbord;
- length: two to three days;
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- group size: 12-64 plus.
Brief description of the process
A steering committee consisting of eight or so key stakeholders
plans the future search conference, at which
participants sit at round tables in mixed stakeholder groups,
eight people to a table, and work through the five
stages of the future search process:
1 Review the past from personal, organizational and global
perspectives; identify the events, trends and
developments shaping the future.