The Nestlé Youth Employment Initiative aims to (1) engage and provide training to thousands of young people through work experience placements, skills workshops, and online resources, (2) promote social mobility and dispel myths about career opportunities, and (3) create over 1,900 employment opportunities with Nestlé in the UK from 2014-2016 through a variety of entry-level roles and training programs.

1. How to Engage the
Influencers

2. Nestlé Youth Employment Initiative
Nestlé Europe Youth Employment Initiative
2014-2016 - 1,900 employment opportunities in the
UK
Variety of roles, business areas, levels
Training and career advice, coaching and mentoring
Partnership with MyKindaCrowd

3. Aims

4. Training, awareness
and myth dispelling
Engage 4,000 young
people in 40 schools and
12,000 online by 2016
75 work experience
placements over 3 years
Create work experience
programme in schools
Youth
Employment
Initiative aims
`Promote social
mobility

5. How?

6. Online
Challenges
& Engaging
video content
Regional Skills
& Assessment
Days
Teacher
Sanctuary
A multifaceted campaign
Face to face
engagement

7. Face-to-face engagement
Year 1: 21 workshops in four hubs – 1330 young people face to face
Year 2: 30 workshops in five hubs
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Reference

8. “I really enjoyed and hope to go back
in a few years to take part in the Nestlé
Fast Start program. I would also like a
career with Nestlé as it is very rewarding.
My mentor was really encouraging and
helped me as much as she could.”
Michael, Work Placement Student, Gatwick
Regional Skills & Assessment Days
Mock interviews, networking sessions and mini challenges
Teacher Sanctuary
20 Work Experience placements

9. Termly Online Challenges

11. Results

12. Schools Reached, Teachers Reached
Students Reached
Uptake
Submission Numbers
Geographical Spread
Social Media Reach
Focus Groups and Workshops
Confidence, Change of Attitude
Perceptions and Opinions
Measurement
Quantitative Qualitative
Feedback Forms

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Key Points
Graduate
Placements
School-leaver
Programmes
Internships
CV Mentoring
Work
Experience
Apprenticeships

15. Thank You