Institutions research

1. Institutions Research
ELLIS DEAR

2. Billboard Magazine
 Billboard is a world-famous American music magazine. It is owned by
Prometheus Global Media and has headquarters based in New York city. The
first Billboard magazine edition was published on November 1st 1894.
 Prometheus Global Media is a subsidiary company. This is because it is a
daughter company to Guggenheim Partners. It was formed in December 2009
 Prometheus Global Media owns a number of major entertainment industry
trade publications. For example, Billboard, Backstage, Adweek, Film Journal
International and The Hollywood reporter.
 Prometheus Global Media has a range of many different target audiences, as
they own so many different brands. Billboard has a target audience of 16-26
year olds, whereas Adweek is aimed at 30-50 year olds.