Use Primary and Secondary Keywords
Write Quality Content
Optimize Page Title and Meta Description
Use Short URLs
Use Internal and External Links
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1. Use Primary and Secondary Keywords
Pick one primary keyword that tells your brand identity, product, and
service and one keyword for the main topic.
Write Quality Content
Write content that your visitors want to know about with a unique
perspective to building your relationship with them.
Optimize Page Title and Meta Description
Include your primary keyword in the title, between 30 and 60
characters, and meta description, under 160 characters.
Use Short URLs
Include your primary keyword in the URL and make it readable,
concise, and descriptive.
Use Internal and External Links
Use a maximum of two internal links that direct users to other pages
on your website and one external link to a reputable website.
Boost Traffic with Search Engine
Optimization
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