2. Why do we fail, why do we win?
Fails
• Lazes Razor failed as they can’t produce a prototype
• Fidget Cube: A Vinyl Desk Toy took to long to deliver
Wins
• Kingdom Death: Monster 1.5 self running fantasy game
• Exploding Kittens card game
• The Everyday Backpack.
4. Their goal was to create a razor that used lasers
for an irritation-free shave
5. They only had one reward, and even that they could
not deliver on. They put all their eggs in the perfect
razor, but they never created a successful prototype for
it
7. This little toy you play with to relieve stress
raised nearly $6.5 million.
8. But it couldn't deliver the toy to many of its backers.
They did not create their rewards to scale. Worse, a
competitor called Stress Cube filled the void.
10. Kingdom Death Monster is an massive cooperative board game about
survival in a nightmare-horror world. They will use the fruits of their
battles to build a fragile civilization in a place where humans are at the
bottom of a monstrous ecology.
11. They marketed all of their game and were creative enough
to have twelve expansion packs to offer as rewards. This
incentivized bigger donations to get all the expansions
13. This card game raised nearly $9 million. In the game,
you draw cards until the loser picks a card showing an
exploding kitten.
14. Their NSFW or adult edition deck for $35 was what
generated the most revenue. It had what kids off all ages
enjoy, and something that was trendy at the time, an adult
only game.
https://www.indiegogo.com/projects/the-skarp-laser-razor-21st-century-shaving/x/17535861#/
Their goal $200,000 they reached $507,810. This is business entrepreneurship
https://www.kickstarter.com/projects/antsylabs/fidget-cube-a-vinyl-desk-toy
Their goal $15,000 they reached $6,465,690. This is business entrepreneurship
https://www.kickstarter.com/projects/poots/kingdom-death-monster-15
Their goal $100,000 they reached $12,393,139. This is business entrepreneurship
https://www.kickstarter.com/projects/elanlee/exploding-kittens
Their goal $10,000 they reached $8,782,571. This is business entrepreneurship