2. Definition
Digital marketing is the marketing of products or
services using digital technologies, mainly on the
internet, but also including mobile phones,
display advertising, and any other digital medium
3. Content
● SEO
● SEM
● Social Media Marketing
● Email Marketing
● Google Analytics
● Affiliate Marketing
4. Benefits of Digital Marketing
● Reduced cost
● Real time result
● Brand development
● Higher exposure
● Higher engagement
● Quicker publicity
● Easy analytics