1. MARKETING OF
FISH PRICE IN
INDIA
BY SOUMYABRATA SARKAR
Msc. III SEMESTER

5. SIMPLE INDICES OF PRICE DEVELOPPED BY GOVT.
OF INDIA :-
I= (P₁/Pₒ)*100,
WHERE Pₒ= PRICE OF BASE YEAR,
P₁=PRICE OF CURRENT YEAR.
FOR INSTANCE,
BASE YEAR PRICE= Rs.10 AND
CURRENT YEAR PRICE=11Rs.
THEN INDICES IS=(11/10)*100=110

6. YEAR FISH MEAT FOOD ARTICLES ALL COMMODITIES
2000 429.9 718.3 169.8 152.8
2001 439.3 730.4 174.3 160.7
2002 472.3 726.5 178.6 164.7
2003 464.9 702.4 181 173.4
2004 467.2 726.5 185 184.9
2005 520.6 763.4 192.4 193.7
2006 565.7 827.3 205.6 203
2007 573.9 921.8 220 212.8

7. INDICES OF FISH AND MEAT
1000
900
800
I
700
N
D 600
I 500
C 400 Series1
E 300 Series2
S
200
100
0
1 2 3 4 5 6 7 8
Series1 429.9 439.3 472.3 464.9 467.2 520.6 565.7 573.9
Series2 718.3 730.4 726.5 702.4 726.5 763.4 827.3 921.8

8. INDICES OF FOOD ARTICLE
250
200
I
N
D 150
I
C 100 Series1
E
S
50
0
1 2 3 4 5 6 7 8
YEAR

9. YEAR INDICES OF RICE INDICES OF MILK
2006 103.8 100.3
2007 106.8 106.7
2008 114 115.7
2009 126.7 124.4
2010 139.1 129.3

10. 140
120
100
INDICES
80
60 INDICES OF RICE
INDICES OF MILK
40
20
0
1 2 3 4
YEAR

11. INDICES OF ALL COMMODITIES
250
200
I
N
D 150
I
C 100 Series1
E
S
50
0
1 2 3 4 5 6 7 8
YEAR

12. WHOLESALE AVERAGE PRICE OF FISH IN TAMIL NADU (Rs./Quintal)
YEAR MARINE POMFRET MARINE CAT FISH MARINE PRAWN
2000 8883 2800 9598
2001 9117 2308 8708
2002 8750 2683 6042
2003 9500 3325 7458
2004 8083 2708 8517
2005 9417 2750 8417
2006 13318 3591 11273
2007 13750 3667 11333

13. WHOLESALE AVERAGE PRICE AT TAMIL NADU
16000
14000
12000
10000
Axis Title
Series1
8000
Series2
6000 Series3
4000
2000
0
1 2 3 4 5 6 7 8

14. RETAIL PRICE OF ROHU AT KOLKATA AND DELHI (Rs./kg.)
MONTH OF 2008 RETAIL PRICE AT KOLKATA RETAIL PRICE AT DELHI
JANUARY 80 65
FEBRUARY 80 65
MARCH 90 65
APRIL 55 60
MAY 55 60
JUNE 60 60
JULY 62 60
AUGUST 70 70
SEPTEMBER 70 70
OCTOBER 70 70
NOVEMBER 80 80
DECEMBER 80 80

15. 100
90
80
70
PRICE/Kg.
60
50 RETAIL PRICE AT
KOLKATA
40
RETAIL PRICE AT DELHI
30
20
10
0
1 2 3 4 5 6 7 8 9 10 11 12
MONTH

16. EXPLANATION OF PRICE TREND:-
• Prices of all commodity including fish is
gradually increasing.
• Sometime demand is exceeding over supply
due to scarcity of resources.
• Price can be increased due to withdraw
Government subsidy.
• Price of domestic market is influence by
export if export is high then simply domestic
price of fish increased due to less supply of
fish to the domestic market.

17. FORCASTED PRICE OF ROHU
YEAR ACTUAL PRICE/Kg. TREND PRICE/Kg.
1997 30 35.86666667
1998 32.6 32.86666667
1999 36 35.86666667
2000 38.86666667
2001 41.86666667

18. 45
40
35
30
PRICE/Kg.
25
20 ACTUAL PRICE/Kg.
15 TREND PRICE/Kg.
10
5
0
1 2 3 4 5
YEAR

19. FORCASTED PRICE OF OILSARDINE (in per Kg.)
YEAR ACTUAL PRICE/Kg. TREND PRICE/Kg.
1995 15 15.1
1996 16 16.45
1997 18.5 17.8
1998 19.5 19.15
1999 20 20.5
2000 21.85
2001 23.2
2002 24.55

20. 30
25
20
PRICE/Kg>
15
ACTUAL PRICE/Kg.
10 TREND PRICE/Kg.
5
0
1 2 3 4 5 6 7 8
YEAR

21. global per capita consumption declines
only a small amount—from
17.1kilograms per year under the
baseline scenario to 14.2kilograms.This
is largely because producers respond
to resulting major price increases for
fish products by pursuing greater
aquaculture production.
Thank you