Social Network Brand Credibility Scale

•Download as PPTX, PDF•

3 likes•505 views

The range of brand credibility in social networks, which depends upon brand involvement, fan engagement, and content value. All comments and improvements to this graphic welcome!

Technology

More from Debra Askanase

In the age of information overload, having a social media measurement practice is the key to successful execution of your social strategy. This presentation, presented at Social Media for Nonprofits, covers what data points tell you that your community cares and is willing to take action, a methodology to figuring what data is relevant to your outcomes, where to find the metrics that matter, and why setting up the right metrics can make the difference between knowing that people visited a page on your website, and if your social media actions sent them there.

Social Media Metrics That Matter

Debra Askanase

Stories give context to data and facts. Significantly, stories create emotional connections between you and your audience that can last well beyond the initial contact. Learn how to uncover the stories you already have on hand, look at ways that storytelling can power a fundraising campaign or appeal, review social media tools to tell your story, understand how to make visuals work for your story, and understand the elements of great storytelling.

Secrets of Effective Social Storytelling.

Debra Askanase

Online Giving: Trends, Tactics, and Getting Them To The Door

Debra Askanase

Test online stakeholder interest, loyalty and relationships with an online engagement campaign. Online engagement campaigns are a test for both the organization and its fans, a learning moment, and a check/balance to test whether you are crafting meaningful ties with your stakeholders. This presentation is geared for nonprofit organizations, but appropriate for all. It was presented as a workshop at the 2015 Nonprofit Technology Conference in Austin, Texas with Demetrio Cardona-Maguigad of LimeRed Studio. This presentation breaks down the essential ingredients of preparation, design, execution and measurement of any online engagement campaign. It also includes a DIY checklist and worksheet for crafting your own online campaign. Takeaways: 1. Tips for understanding when you are organizationally ready to launch an engagement campaign. 2. Organizational resources and assets needed to develop an engagement campaign. 3. Critical elements of successful online engagement campaigns. 4. A roadmap for developing your own engagement campaign.

Designing Effective Online Engagement Campaigns

Debra Askanase

Understanding the Social Media Mindset

Debra Askanase

Stories give context to data and facts. They make the abstract concrete, and create relationships where none existed. Significantly, stories create emotional connections between an organization and its audience that can last well beyond the initial contact. This presentation, given for organizations participating in Valley Gives 2014, highlights • What makes a good story • The organizational stories you have right now • The types of stories that can power your fundraising/crowdfunding campaign • Social media tools to tell your story

Crafting Stories To Support Fundraising

Debra Askanase

Millennials are cultural and technological influencers, and their adoption of technology has fueled the social web, along with everything we do with it, including fundraising. In this keynote presentation, I look at what the development of tech platforms, coupled with the rise of social citizens, tells us about how donors, fundraisers and other stakeholders want to utilize social communication for fundraising. The presentation looks carefully at people, media, and expectations of nonprofit behavior, and how what we do today as nonprofits must be social. Lastly, I consider: what does an organization need to do now, to support social media fundraising as new communications media matures?

Finding The Social In Fundraising: AFP Northern New England Keynote Address

Debra Askanase

What's the secret to designing and executing a successful online engagement campaign? It's all detailed in this presentation, including assets needed to launch and run a successful digital engagement campaign, timelines, elements of engagement campaigns, and two case studies. Throughout, there are checklists to help you prepare and succeed: checklists of organizational readiness, campaign prep, and campaign assets. Included are two case studies of nonprofit digital engagement campaigns: the NYC Elder Abuse Center's 14 Days of Thanks Campaign, and the National Brain Tumor Society's Brain Tumor Awareness Month multifaceted awareness campaign.

Designing Effective Online Engagement Campaigns

Debra Askanase

Knowing the conversation topics that your community wants to discuss within your online social channels is the first step to developing a successful social media presence. In today’s challenged marketplace, social media offers synagogues the opportunity to solidify support, attract interest, and listen to the needs of the community. This presentation, delivered as the keynote address at the Cantors Assembly 2014, considers the importance of knowing what “the conversation” is that your community wants to have online, and how opening up to the conversation is a key to unlocking the power of online community.

Unlocking Community Conversation

Debra Askanase

Do you struggle with what you (and your colleagues) can and should say, or how you should respond to situations using social media? In this presentation for the Nonprofit Technology Conference, we consider real-world situations, walk through five ethical frameworks you may use to resolve social media conundrums, and look at ways to integrate ethical considerations into your social media policies, training, and practices. This presentation also walks through the case study of Phonedog v. Kravitz, a case involving who owns Twitter followers, and social media policy do's, don'ts, and supporting resources. This presentation was developed and presented at the 2014 Nonprofit Technology Conference by Debra Askanase (Community Organizer 2.0, National Brain Tumor Society), Farra Trompeter (Big Duck), Carly Leinheiser (Perlman and Perlman), and Ashley Lusk (Threespot). The presentation design was created by Threespot.

50 Shades of Social Media: Navigating Policies, Laws, and Ethics

Debra Askanase

Demystifying Social Media Analytics

Debra Askanase

New digital tools are emerging every day, making it easier for your nonprofit to tell its story online. From curation to publishing, if you’re looking to share a story, there’s an app, website or tool that can help you do it. This presentation covers the principles of good storytelling, provide examples of successful nonprofit digital storytelling, and reviews both the popular as well as some of the more unusual-but-useful online storytelling tools including PicMonkey, Visual.ly, ThingLink, Storify, mapping, Dippity, Vine, Animoto, and others.

Digital Storytelling Tools for Nonprofit Organizations

Debra Askanase

Catching Up with Social Media Basics

Debra Askanase

Social Media 101: Understanding Social Media Channels, Demographics, and Usage

Debra Askanase

Empowering Stakeholders to Become Network Weavers

Debra Askanase

Nonprofit organizations are challenged translating the value of social and digital platforms to their base of traditional donors. "Traditionalists" don’t use social media to support causes online, if they use social media at all. "Mainstreeters" are hesitant to use it to support their causes. This presentation covers: who is a Traditionalist and Mainstreeter, how do they hear about your organization, what are they looking for from you, and a strategy to empower these donors with the knowledge, tools, and resources to use social and digital platforms for your organization.

Turning Traditional Donors into Online Evangelists

Debra Askanase

How do you know if your social media systems are working for your organization, or just getting in its way? Or if your social media channels are effective? This presentation offers a methodology for evaluating the success of your social media efforts within each channel as well as how optimized your social media systems are for success. The presentation includes two case studies plus a sample systems self-assessment matrix, a sample online fundraising self-assessment matrix, and a sample social media channel assessment matrix.

Evaluating Your Social Media Efforts for Optimization

Debra Askanase

Knowing what data matters, and what doesn't, is critical to creating your own social media metrics tracking system. This presentation reviews the basics of Google Analytics, Facebook Insights, and YouTube Insights, and the data you need to track in order to know what your online community wants, develop engaging content, support the community, and meet your goals. The presentation also includes references to several DIY social media metrics dashboards you can use in your business.

Social Media Analytics Demystified

Debra Askanase

This presentation offers an "online playbook" for how to take your leadership online, and what that might look like personally. Within the presentation are examples, theoretical frameworks, and resources for nonprofit executive directors and other high-level staff who want to use social media personally to further the mission of their organization and translate their leadership online. Takeaways: • What is “online leadership” • How to translate traditional leadership into online leadership • Create your own personal social media playbook

Developing Your Social Media Voice and Online Leadership

Debra Askanase

How can you harness social networks and social media to develop your personal network to effectively help your organization and translate your leadership vision online. Become a key part of your organization's social media strategy by helping them reach a much greater audience, and learn about the fundamentals of online fundraising and gain some valuable ideas and strategies to bring back to your communities.

Impactful Social Media and Fundraising - The Power of the Network Weaver

Debra Askanase

More from Debra Askanase (20)

Social Media Metrics That Matter

Secrets of Effective Social Storytelling.

Online Giving: Trends, Tactics, and Getting Them To The Door

Designing Effective Online Engagement Campaigns

Understanding the Social Media Mindset

Crafting Stories To Support Fundraising

Finding The Social In Fundraising: AFP Northern New England Keynote Address

Designing Effective Online Engagement Campaigns

Unlocking Community Conversation

50 Shades of Social Media: Navigating Policies, Laws, and Ethics

Demystifying Social Media Analytics

Digital Storytelling Tools for Nonprofit Organizations

Catching Up with Social Media Basics

Social Media 101: Understanding Social Media Channels, Demographics, and Usage

Empowering Stakeholders to Become Network Weavers

Turning Traditional Donors into Online Evangelists

Evaluating Your Social Media Efforts for Optimization

Social Media Analytics Demystified

Developing Your Social Media Voice and Online Leadership

Impactful Social Media and Fundraising - The Power of the Network Weaver

Recently uploaded

[2024]Digital Global Overview Report 2024 Meltwater.pdf

hans926745

Tata AIG General Insurance Company - Insurer Innovation Award 2024

The Digital Insurer

Microsoft's Threat Matrix for Kubernetes helps organizations understand the attack surface a Kubernetes deployment introduces to their environments. This ensures that adequate detections and mitigations are in place. By covering over 40 different attacker techniques, defenders can learn about Kubernetes-specific mitigations and controls to deploy to their environments. In this session, we will explore the MS-TA9013 Host Path Mount technique, which is commonly used by attackers to perform privilege escalation in a Kubernetes cluster. Attendees will learn how attackers and defenders can: * Escape the container's host volume mount to gain persistence on an underlying node * Move laterally from the underlying node into the customer's cloud environment * Analyze Kubernetes audit logs to detect pods deployed with a hostPath mount * Deploy an admission controller that prevents new pods from using a hostPath mount

Breaking the Kubernetes Kill Chain: Host Path Mount

Puma Security, LLC

Advantages of Hiring UIUX Design Service Providers for Your Business

Pixlogix Infotech

🐬 The future of MySQL is Postgres 🐘

RTylerCroy

CNv6 Instructor Chapter 6 Quality of Service

giselly40

What are drone anti-jamming systems? The drone anti-jamming systems and anti-spoof technology protect against interference, jamming, and spoofing of the UAVs. To protect their security, countries are beginning to research drone anti-jamming systems, also known as drone strike weapons. The anti-jam and anti-spoof technology protects against interference, jamming and spoofing. A drone strike weapon is a drone attack weapon that can attack and destroy enemy drones. So what is so unique about this amazing system?

What Are The Drone Anti-jamming Systems Technology?

Antenna Manufacturer Coco

Heather Hedden, Senior Consultant at Enterprise Knowledge, presented “The Role of Taxonomy and Ontology in Semantic Layers” at a webinar hosted by Progress Semaphore on April 16, 2024. Taxonomies at their core enable effective tagging and retrieval of content, and combined with ontologies they extend to the management and understanding of related data. There are even greater benefits of taxonomies and ontologies to enhance your enterprise information architecture when applying them to a semantic layer. A survey by DBP-Institute found that enterprises using a semantic layer see their business outcomes improve by four times, while reducing their data and analytics costs. Extending taxonomies to a semantic layer can be a game-changing solution, allowing you to connect information silos, alleviate knowledge gaps, and derive new insights. Hedden, who specializes in taxonomy design and implementation, presented how the value of taxonomies shouldn’t reside in silos but be integrated with ontologies into a semantic layer. Learn about: - The essence and purpose of taxonomies and ontologies in information and knowledge management; - Advantages of semantic layers leveraging organizational taxonomies; and - Components and approaches to creating a semantic layer, including the integration of taxonomies and ontologies

The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf

Enterprise Knowledge

BooK Now Call us at +918448380779 to hire a gorgeous and seductive call girl for sex. Take a Delhi Escort Service. The help of our escort agency is mostly meant for men who want sexual Indian Escorts In Delhi NCR. It should be noted that any impersonator will get 100 attention from our Young Girls Escorts in Delhi. They will assume the position of reliable allies. VIP Call Girl With Original Photos Book Tonight +918448380779 Our Cheap Price 1 Hour not available 2 Hours 5000 Full Night 8000 TAG: Call Girls in Delhi, Noida, Gurgaon, Ghaziabad, Connaught Place, Greater Kailash Delhi, Lajpat Nagar Delhi, Mayur Vihar Delhi, Chanakyapuri Delhi, New Friends Colony Delhi, Majnu Ka Tilla, Karol Bagh, Malviya Nagar, Saket, Khan Market, Noida Sector 18, Noida Sector 76, Noida Sector 51, Gurgaon Mg Road, Iffco Chowk Gurgaon, Rajiv Chowk Gurgaon All Delhi Ncr Free Home Deliver

08448380779 Call Girls In Friends Colony Women Seeking Men

Delhi Call girls

08448380779 Call Girls In Diplomatic Enclave Women Seeking Men

Delhi Call girls

How to Troubleshoot Apps for the Modern Connected Worker

ThousandEyes

Scaling API-first – The story of a global engineering organization

Radu Cotescu

Imagine a world where information flows as swiftly as thought itself, making decision-making as fluid as the data driving it. Every moment is critical, and the right tools can significantly boost your organization’s performance. The power of real-time data automation through FME can turn this vision into reality. Aimed at professionals eager to leverage real-time data for enhanced decision-making and efficiency, this webinar will cover the essentials of real-time data and its significance. We’ll explore: FME’s role in real-time event processing, from data intake and analysis to transformation and reporting An overview of leveraging streams vs. automations FME’s impact across various industries highlighted by real-life case studies Live demonstrations on setting up FME workflows for real-time data Practical advice on getting started, best practices, and tips for effective implementation Join us to enhance your skills in real-time data automation with FME, and take your operational capabilities to the next level.

From Event to Action: Accelerate Your Decision Making with Real-Time Automation

Safe Software

A Call to Action for Generative AI in 2024

Results

This presentations targets students or working professionals. You may know Google for search, YouTube, Android, Chrome, and Gmail, but did you know Google has many developer tools, platforms & APIs? This comprehensive yet still high-level overview outlines the most impactful tools for where to run your code, store & analyze your data. It will also inspire you as to what's possible. This talk is 50 minutes in length.

Powerful Google developer tools for immediate impact! (2023-24 C)

wesley chun

Explore 'The Codex of Business: Writing Software for Real-World Solutions,' a compelling SlideShare presentation that delves into digital transformation in healthcare. Discover through a detailed case study how Agile methodologies empower healthcare providers to develop, iterate, and refine digital solutions that address real-world challenges. Learn how strategic planning, user feedback, and continuous improvement drive success in deploying technologies that enhance patient care and operational efficiency. Ideal for healthcare professionals, IT specialists, and digital transformation advocates seeking actionable insights and practical examples of technology making a real difference.

The Codex of Business Writing Software for Real-World Solutions 2.pptx

Malak Abu Hammad

Real Time Object Detection Using Open CV

Khem

The Raspberry Pi 5 was announced on October 2023. This new version of the popular embedded device comes with a new iteration of Broadcom’s VideoCore GPU platform, and was released with a fully open source driver stack, developed by Igalia. The presentation will discuss some of the major changes required to support this new Video Core iteration, the challenges we faced in the process and the solutions we provided in order to deliver conformant OpenGL ES and Vulkan drivers. The talk will also cover the next steps for the open source Raspberry Pi 5 graphics stack. (c) Embedded Open Source Summit 2024 April 16-18, 2024 Seattle, Washington (US) https://events.linuxfoundation.org/embedded-open-source-summit/ https://eoss24.sched.com/event/1aBEx

Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...

Igalia

In an era where artificial intelligence (AI) stands at the forefront of business innovation, Information Architecture (IA) is at the core of functionality. See “There’s No AI Without IA” – (from 2016 but even more relevant today) Understanding and leveraging how Information Architecture (IA) supports AI synergies between knowledge engineering and prompt engineering is critical for senior leaders looking to successfully deploy AI for internal and externally facing knowledge processes. This webinar be a high-level overview of the methodologies that can elevate AI-driven knowledge processes supporting both employees and customers. Core Insights Include: Strategic Knowledge Engineering: Delve into how structuring AI's knowledge base is required to prevent hallucinations, enable contextual retrieval of accurate information. This will include discussion of gold standard libraries of use cases support testing various LLMs and structures and configurations of knowledge base. Precision in Prompt Engineering: Learn the art of crafting prompts that direct AI to deliver targeted, relevant responses, thereby optimizing customer experiences and business outcomes. Unified Approach for Enhanced AI Performance: Explore the intersection of knowledge and prompt engineering to develop AI systems that are not only more responsive but also aligned with overarching business strategies. Guiding Principles for Implementation: Equip yourself with best practices, ethical guidelines, and strategic considerations for embedding these technologies into your business ecosystem effectively. This webinar is designed to empower business and technology leaders with the knowledge to harness the full potential of AI, ensuring their organizations not only keep pace with digital transformation but lead the charge. Join us to map a roadmap to fully leverage Information Architecture (IA) and AI chart a course towards a future where AI is a key pillar of strategic innovation and business success.

EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx

Earley Information Science

Slack Application Development 101 Slides

praypatel2

Recently uploaded (20)

[2024]Digital Global Overview Report 2024 Meltwater.pdf

Tata AIG General Insurance Company - Insurer Innovation Award 2024

Breaking the Kubernetes Kill Chain: Host Path Mount

Advantages of Hiring UIUX Design Service Providers for Your Business

🐬 The future of MySQL is Postgres 🐘

CNv6 Instructor Chapter 6 Quality of Service

What Are The Drone Anti-jamming Systems Technology?

The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf

08448380779 Call Girls In Friends Colony Women Seeking Men

08448380779 Call Girls In Diplomatic Enclave Women Seeking Men

How to Troubleshoot Apps for the Modern Connected Worker

Scaling API-first – The story of a global engineering organization

From Event to Action: Accelerate Your Decision Making with Real-Time Automation

A Call to Action for Generative AI in 2024

Powerful Google developer tools for immediate impact! (2023-24 C)

The Codex of Business Writing Software for Real-World Solutions 2.pptx

Real Time Object Detection Using Open CV

Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...

EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx

Slack Application Development 101 Slides