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12BSM2
Group members:
• Ngo Thi Xuan Uyen 1258092
• Tran Hong Dao 1258010
• Le Hoang Phuong Anh 1258004
• Vo Tung Thien An 1258001
• Nguyen Phan Dang 1258009
• Huynh Thanh Nguyen 1258042
Introduction
Background:
• American multinational retail
corporation
• The first store opening in Rogers,
Arkansas
• Became publicly traded in 1972
• Has over 11,000 stores in 28
countries
• Total 65 banners1962
Walmart's operations are organized into three divisions:
Walmart U.S, Sam’s Club, Walmart International
Mission and Vision Statement:
MISSON
The purpose that Sam Walton set out to accomplish in 1962
“If we work together, we’ll lower the cost of living for
everyone…we’ll give the world an opportunity to see what
it’s like to save and have a better life.”
Mission and Vision Statement:
VISION
“To provide quality product and service to our customers
while remaining the market leader and striving daily to be
the most admired company.”
Culture
These principles has created a
unique work culture at Walmart.
Service to our customers
Customer- 1st
priority
Support associates
Connect customers
&local community
Contribution of
associated
Empower
Communication
Respect for the individual
Teamwork
Pursue high
expectation
Innovation
Obey the laws and
policy during operating
Fair
Honest
Striving for Excellence
Act with Integrity
Scope
Walmart Business
Walmart U.S
Walmart
International
6,337 stores in 26
countries.
In fiscal year
2015, net sales
exceeded $136
billion.
Sam’s Club
Vudu
Private label brands
Services
Retail goods, pharmacy, financial, wireless and photo lab services
STRENGTH
· Scale of operation
· Wide range of product
· International operation
· A focused strategy is place for HR& development
· Huge and loyal customer base
· Offer low price to its customer in retail industry
· Power brand in retailindustry
WEAKNESS
· High employee turnover
· Little differentiation
· Negative publicity
· Quality of product
· Simple retail outlet structure
· Reduced profit marginin order tokeep price lower than
competitor
· Presence in relatively few countries worldwide
OPPORTUNITY
· Retail market growth in emerging markets
· Rising acceptance of own label product
· Trend toward healthy eating
· Online shopping growth
· New location and store types offer Wal-Mart
opportunities toexploit market development
· Adding more brands
· Promote humanlabor laws
THREAT
· Increasing competitionfrom brick andmortar andonline
competitors
· Increasing resistance from local communities
· Rising commodity prices
· The target of completionglobally
· Exposing to political problems inthe countries thatWal-
Mart operate in
· Anti-dumping law
· Tariff tax
SWOTANALYSIS
Operations
Doug McMillon

Competitors
Marketing
Innovative Solutions for a
Personalized Shopping Experience
The world's largest retailer
The best and brightest technologists, including @WalmartLabs.
Walmart Mobile
Walmart’s mobile apps innovate convenient ways
to shop online or in-store.
Sam's Club Redesign
Walmart’s mobile apps innovate convenient ways
to shop online or in-store.
4 Main Factors of Walmartlabs
The Trending Page
Big Fast Data
Spark Studio
Polaris
Big Data, Social and Mobile
Walmart has some of the best
data scientists and the largest
collection of commerce data in
the world.
Mobile transforms the retail
experience by bringing together
online and stores – putting
power directly in the customers'
hands.
E-commerce Websites
Globally
Walmart operates ecommerce websites in 10 countries: The United
States, Argentina, Brazil, Canada, Chile, China, Japan, Mexico, South
Africa, United Kingdom
Conclusion
The organization must work to seize opportunities in the
areas:
Online shopping
New global stores and supercenters
Offering an increased variety of products online
Collaboration of the two strategies of backward integration
and related diversification of products must be used.
Thank You for
Listening

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Walmart SWOT and Operations Analysis

  • 1.
  • 2. 12BSM2 Group members: • Ngo Thi Xuan Uyen 1258092 • Tran Hong Dao 1258010 • Le Hoang Phuong Anh 1258004 • Vo Tung Thien An 1258001 • Nguyen Phan Dang 1258009 • Huynh Thanh Nguyen 1258042
  • 4. Background: • American multinational retail corporation • The first store opening in Rogers, Arkansas • Became publicly traded in 1972 • Has over 11,000 stores in 28 countries • Total 65 banners1962
  • 5. Walmart's operations are organized into three divisions: Walmart U.S, Sam’s Club, Walmart International
  • 6. Mission and Vision Statement: MISSON The purpose that Sam Walton set out to accomplish in 1962 “If we work together, we’ll lower the cost of living for everyone…we’ll give the world an opportunity to see what it’s like to save and have a better life.”
  • 7. Mission and Vision Statement: VISION “To provide quality product and service to our customers while remaining the market leader and striving daily to be the most admired company.”
  • 8. Culture These principles has created a unique work culture at Walmart. Service to our customers Customer- 1st priority Support associates Connect customers &local community Contribution of associated Empower Communication Respect for the individual
  • 9. Teamwork Pursue high expectation Innovation Obey the laws and policy during operating Fair Honest Striving for Excellence Act with Integrity
  • 10. Scope
  • 13. Walmart International 6,337 stores in 26 countries. In fiscal year 2015, net sales exceeded $136 billion.
  • 15. Vudu
  • 17. Services Retail goods, pharmacy, financial, wireless and photo lab services
  • 18.
  • 19. STRENGTH · Scale of operation · Wide range of product · International operation · A focused strategy is place for HR& development · Huge and loyal customer base · Offer low price to its customer in retail industry · Power brand in retailindustry WEAKNESS · High employee turnover · Little differentiation · Negative publicity · Quality of product · Simple retail outlet structure · Reduced profit marginin order tokeep price lower than competitor · Presence in relatively few countries worldwide OPPORTUNITY · Retail market growth in emerging markets · Rising acceptance of own label product · Trend toward healthy eating · Online shopping growth · New location and store types offer Wal-Mart opportunities toexploit market development · Adding more brands · Promote humanlabor laws THREAT · Increasing competitionfrom brick andmortar andonline competitors · Increasing resistance from local communities · Rising commodity prices · The target of completionglobally · Exposing to political problems inthe countries thatWal- Mart operate in · Anti-dumping law · Tariff tax SWOTANALYSIS
  • 22.
  • 23.
  • 24.
  • 26.
  • 27.
  • 28.
  • 30.
  • 31.
  • 32.
  • 33.
  • 34. Innovative Solutions for a Personalized Shopping Experience The world's largest retailer The best and brightest technologists, including @WalmartLabs.
  • 35. Walmart Mobile Walmart’s mobile apps innovate convenient ways to shop online or in-store.
  • 36. Sam's Club Redesign Walmart’s mobile apps innovate convenient ways to shop online or in-store.
  • 37. 4 Main Factors of Walmartlabs The Trending Page Big Fast Data Spark Studio Polaris
  • 38. Big Data, Social and Mobile Walmart has some of the best data scientists and the largest collection of commerce data in the world. Mobile transforms the retail experience by bringing together online and stores – putting power directly in the customers' hands.
  • 39. E-commerce Websites Globally Walmart operates ecommerce websites in 10 countries: The United States, Argentina, Brazil, Canada, Chile, China, Japan, Mexico, South Africa, United Kingdom
  • 40.
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  • 42. Conclusion The organization must work to seize opportunities in the areas: Online shopping New global stores and supercenters Offering an increased variety of products online Collaboration of the two strategies of backward integration and related diversification of products must be used.