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Wal mart (ppt)


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About Walmart history, tactics and methods.

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Wal mart (ppt)

  1. 1. Mission "We save people money so they can live better." “If we work together, we’ll lower the cost of living for everyone…we’ll give the world an opportunity to see what it’s like to save and have a better life.” WalMart
  2. 2. Vision 5 values guiding Wal-Mart's future: • Integrity • Opportunity • Family and Community • Purpose • Responsibility WalMart
  3. 3. Wal-Mart • Wal-Mart Stores, Inc., branded as Wal-Mart is an American multinational retail corporation that operates chains of large discount department stores and warehouse stores. • It has over 11,000 stores in 27 countries, under a total 55 different banners. WalMart
  4. 4. Founder of Wal-Mart • Sam Walton was Born on March 29 1918. • He was an American Businessman and Entrepreneur. WalMart
  5. 5. "The secret of successful retailing is to give your customers what they want. And really, if you think about it from your point of view as a customer, you want everything: a wide assortment of good-quality merchandise; the lowest possible prices; guaranteed satisfaction with what you buy; friendly, knowledgeable service; convenient hours; free parking; a pleasant shopping experience." Sam Walton (1918-1992) WalMart
  6. 6. • Headquarter:- Bentonville, Arkansas, United States. • CEO:- Carl Douglas McMillon. WalMart
  7. 7. Revenue US$ 476.294 billion (2014) Operating income US$ 26.872 billion (2014) Net income US$ 16.022 billion (2014) Total assets US$ 204.751 billion (2014) Total equity US$ 81.339 billion (2014) Owner(s) Walton family Employees 2.2 million (2013) DETAIL INFORMATION OF Wal-Mart WalMart •Corporate.Wal-Mart.c •
  8. 8. Logo’s of Wal-Mart
  9. 9. Wal-Mart Global Enterprise Wal-Mart operations are organised into three divisions :- • Wal-Mart stores US • SAM’s club • Wal-Mart international WalMart
  10. 10. Wal-Mart stores US • $258 billion, or 63.8 percent of total sales for financial year 2010 • Wal-Mart Discount Stores • Wal-Mart Supercenter • Wal-Mart Market • Wal-Mart Express WalMart Retail formats:-
  11. 11. Sam’s club • Sam's Club stores are "membership" stores and most customers buy annual memberships. • Their old slogan was “We're in Business for Small Business” which changed to "Savings Made Simple“ • Wal-Mart also operates more than 100 international Sam's Clubs in Brazil, China, Mexico. WalMart
  12. 12. Wal-Mart International • Wal-Mart's international comprise 4,263 stores and 660,000 workers in 15 countries outside the United States. • The company is the largest private employer in the U.S. and Mexico, and one of the largest in Canada. • In the financial year 2010, Wal-Mart's international division sales were $100 billion, or 24.7 percent of total sales. WalMart
  13. 13. • 2006 :- It formed a joint venture with Bharti Enterprises, Inc. • 2009:- Wal-Mart started doing business in India for the first time. • Indian Wal-Mart is a wholesale business. WalMart Entered India with a JV
  14. 14. Future planning of Wal-Mart •Wal-Mart is planning to open a new distribution centre in Mankato, in late 2015, creating about 300 jobs. •Global expansion is the mantra of Wal-Mart for future. •Wal-Mart plans to hire 100,000 veterans over five years. •Wal-Mart is moving ahead with a plan to open hundreds of small-format stores. WalMart
  15. 15. WalMart
  16. 16. Strength • Wal-Mart is powerful retail plant. • Wal-Mart has grown substantially over recently year, and has experience global expansion. • The company has a core competency involving its user of IT to support its international logistics system. • A focus strategy in place for HRM and development WalMart
  17. 17. Weakness • The corporate is huge but still has presence in 14 countries. • Customers sometimes are curious about the quality of products. • The market share is low outside the US market. • Supplies profit margin is very low. WalMart
  18. 18. Opportunity • Take over , merge with , or form alliances with global retailers focusing on specific market such as Europe or China. • Due to recession in 2008-09 the purchasing power of customers is reduce. • Market development untapped market specially. WalMart
  19. 19. Threats • Being leader it faces a lot of competition. • Poor human relation. • Effect on local retailers. WalMart
  20. 20. WalMart Wal-Mart CSR(Corporate Social Response) Some of the Wal-Mart CSR are :- •Wal-Mart Commits $5 Million in Response to Japan Earthquake. •Wal-Mart Launches Major Initiative to Make Food Healthier and Healthier Food More Affordable. •Wal-Mart Foundation Donates $5 Million to Fight Senior Hunger. •Wal-Mart and CARE Launch New Initiative to Empower Marginalized Women in India.
  21. 21. WalMart MC Millon CEO of Wal-Mart Greg Foran CEO, Walmart U.S John Aden Claire Babineaux- Fontenot Andy Barron Dan Bartlett Rosalind G. Brewer CEO, Sam’s Club Michael Dastugue Don Frieson Jamie Iannone Charles M. Holley, Jr. David Cheesewright CEO, Walmart International Brett Biggs Scott Price Neil M. Ashe CEO, Global eCommerce Michael J. Bender M. Susan Chambers Jeffrey J. Gearhart Organisation Structure of Wal-Mart
  22. 22. WalMart Marketing strategies of Wal-Mart Top Marketing strategies of Wal-Mart are •Low Prices •Easily Accessible •Appeal to As Many People as Possible •Social Media Campaigns