Volunteers from CoynePR, a public relations agency, partnered with students from Parsippany High School in New Jersey to host a business competition through SuitUp. Students were divided into teams and coached by CoynePR volunteers to develop a social media marketing campaign for Entenmann's holiday cookies. The winning team's campaign focused on bringing the feeling of home for the holidays. Both volunteers and students found the experience impactful, with students now more interested in fields like marketing, PR, and business administration. All participants wished to take part in another SuitUp competition and felt it helped students' confidence, skills, and career exploration.
2. students
served
volunteers
engaged
41
18
About CoynePR
CoynePR is a public
relations agency. They
believe that great
storytelling has the power
to change the world. And
that every company, every
product and every person
has a story to tell.
About Parsippany High
School
Parsippany High School
is one of 14 schools in the
Parsippany Troy-Hills
School District. The
community served by the
district is ethnically,
culturally and linguistically
diverse.
3. Volunteers Gender Students
89% Female 19%
N/A Male 76%
11% Non Binary N/A
N/A Prefer Not Say 5%
Meet the Participants
Volunteers Race/Ethnicity Students
N/A African American 5%
11%
Asian / Pacific
Islander 10%
11% Black N/A
33% Caucasian 48%
45% Hispanic/Latinx 5%
N/A
Middle Eastern/ North
African 14%
N/A Multi-Racial 10%
N/A
Not Listed / Another
Identity 4%
N/A Prefer Not Say 4%
4. 4
Business Case Challenge
Through SuitUp, volunteers from SuitUp and students from Parsippany High School
participated in a SuitUp business competition with CoynePR in which they created a
social media campaign for Entenmann’s holiday cookie tin using TikTok and
Instagram. Volunteers coached students in various departments before helping them
pitch to judges for a cash prize.
Winning Team: Team 1
Entenmann’s: Tis The Season
Team 1:
Entenmann’s: Tis
The Season
Team 3:
“Bringing the
Feeling of Home”
Team 2:
Entenmaker
SuitUp to the Challenge
Team 4:
Grandma’s Gifts
INSERT
WINNING TEAM
PHOTO
5. From Student to CEO…
A look at how we are changing life trajectories
through corporate skills-based volunteering
6. Competitions Make a Difference…
100%
of students feel more confident in school
and preparing for a career after working
with SuitUp and their coaches
100%
of volunteers believe their company
made a positive impact through SuitUp
100%
of volunteers see SuitUp as a way to
encourage more students to explore their
industry or company
AFTER SUITUP...
INSERT
SCREENSHOTS
7. CoynePR Impact
SuitUp asked students if CoynePR’s SuitUp competition made an
impact on their future career choice. 95% of students said that
engaging with the volunteers influenced their career choice and
now they can see themselves using skills such as communication,
teamwork and public speaking.
Students are now interested in exploring the following fields:
Business Administration / Entrepreneurship 68%
Education 5%
Graphic/Web Design 14%
Financial Services 19%
Marketing 62%
Media/Public Relations 43%
STEM 5%
Other 24%
8. Same time
next week?
100%of volunteers are interested in doing a SuitUp competition again
100%of students enjoyed interacting with their SuitUp coaches
95% of students would like to participate in SuitUp again
9. During the competition, we
overheard…
“
“My favorite part was getting to work with the students on individual
ideas and have them tap into their most outlandish ones. They all
have very bright ideas that will bring them far in life.” - CoynePR
Volunteer
“I enjoyed being able to freely come up with ideas and
brainstorming with my peers. I feel like being given more freedom
allowed me to reach my full creative potential.” - SuitUp Student
“I liked getting to collaborate with others and getting real world
experiences with the help of our coaches.” - SuitUp Student
10. Get Involved
A huge thank you from all of us in the SuitUp family…
JOIN SUITUP’S
CORPORATE
BOARD
VOLUNTEER
AT FUTURE
EVENTS
MAKE AN
INTRO TO
ANOTHER
COMPANY
GIVE
A
GIFT
This board meets 4x a year and
helps SuitUp implement its
strategic plan to scale and serve
more students.
Follow us on social media
and stay engaged in order to
sign up for other volunteer
opportunities in the future.
SuitUp is always seeking
new corporate partners to
host and sponsor SuitUp
competitions and events.
We work across the US
and even the UK.
As a 501(c)(3) non-profit,
SuitUp is always seeking
financial or in-kind support to
continue our work in
communities that need it most.
All gifts are tax deductible.
