This document proposes a new digital distribution model for companies using a network platform. It involves companies sharing products and creating virtual enterprises to gain critical mass. Aggregators would select products from contributors to build their offerings. This would allow even small companies to reach a larger market. The network could scale globally and transform distribution by connecting sellers across cities and regions.

1. GDOOX ITALIA SRL – Via San Vittore 16 - Landriano (Pv)) – Italy
Tel./fax +39 335 6340661 - e-mail: info@gdoox.com - web: www.gdoox.com
P.IVA: 02565300189 - REA: 284037
Nothing will be the same as before!
Distribution is the first victim but it also
represents a huge opportunity.
Fairs, tradeshows, digital export,
internationalization, broker & consortium,
competence center, DIH & more
Scenario
- When commercial, national and international networks collapse
- When local, provincial, regional or national consumption needs to be stimulated
- When the procurement model is radically changed
- When you need to think about innovation and investment optimization
- When the future is already today
- No one alone will be able to operate in the globalised and interconnected market, operators need
alliances.
- Everyone can / must participate, No one can be excluded
Adapting / innovating the business model is no longer an option.
It's a MUST!!!
"WE CANNOT CHANGE THE WIN, BUT WE CAN
CHANGE THE SAIL"
The world has changed! The technology that was in the dock now is the weapon to deal with change. We
must think in a new way.
Digital export, national and foreign trade fairs and tradeshows, brokers, consortia and operators that as a
prevalent activity operate on the national and international market will find in technology a valid and

2. GDOOX ITALIA SRL – Via San Vittore 16 - Landriano (Pv)) – Italy
Tel./fax +39 335 6340661 - e-mail: info@gdoox.com - web: www.gdoox.com
P.IVA: 02565300189 - REA: 284037
irreplaceable ally: operating in a network of interest supported by the digital economy (e-commerce) using
and exploiting the advantages of Video e-commerce distributed sites technology.
What we offer as an overall technological
solution
Preparing companies to take advantage of technology to prepare for the
re-starting and the future that is called blockchain

3. GDOOX ITALIA SRL – Via San Vittore 16 - Landriano (Pv)) – Italy
Tel./fax +39 335 6340661 - e-mail: info@gdoox.com - web: www.gdoox.com
P.IVA: 02565300189 - REA: 284037
Once there were fairs with a defined
duration, from now on the fairs will last
365 days a year, which can be updated at
will and with any mix of products.
Case of fairs
Each Red dot is a point of aggregation of products in Italy or abroad.
Each Green point is a super aggregation point managed by network organizers.
Each Blue dot is a supplier of products or contributor that provides aggregators and super aggregators with
The super aggregator holds the GOVERNANCE of its aggregates which it selects and manages, i.e. it selects
and manages the red and blue points.
How it works: everyone creates and manages one or more sites created within the Gdoox platform.
Existing sites developed with old technologies can not participate in the network that will grow
continuously for the emulation effect, increasing the propagation of the entire network.

4. GDOOX ITALIA SRL – Via San Vittore 16 - Landriano (Pv)) – Italy
Tel./fax +39 335 6340661 - e-mail: info@gdoox.com - web: www.gdoox.com
P.IVA: 02565300189 - REA: 284037
How does the network work in the case of trade fairs abroad:
your foreign partners are converted into points of sale, but also into opportunity seekers.
They will also be equipped with an e-commerce site where they can insert products in your aggregation
site. With a special contract they can offer traditional services for internationalization.
The propagation model is independent of the country.
But much more can be done to widen the governance: create independently a network of buyer
propagators under an Italian governance to be built.
This is what we are already building with difficulty.
Restaurant case valid for any distribution point
With the same approach, refreshment points can be involved, generating a multiplicator effect: selling
products whose governance has been obtained and at the same time being an ORDER point for online
products.
Digital Retail Network
As you can imagine, with the technology available it is possible to cover previously unexplored spaces.
It is also possible to connect merchants from an entire city, district, province, region, etc. and operate with
different levels of aggregation. This scenario changes the entire Italian distribution and not only, since the
business model is self-propagating. I leave it to you to evaluate the infinite opportunities that are
generated.
Other cases: Commercial agents, export consultants etc.
A new and innovative distribution channel is born. They can/have to become traders, creating their own
network of interconnected operators able to operate jointly over large territories. The business model
between principal and agent changes, territorial exclusivity dies due to the effect of NET e-commerce.

5. GDOOX ITALIA SRL – Via San Vittore 16 - Landriano (Pv)) – Italy
Tel./fax +39 335 6340661 - e-mail: info@gdoox.com - web: www.gdoox.com
P.IVA: 02565300189 - REA: 284037
Operation
The operating scenario
No company has the critical mass to operate alone in the interconnected and globalized scenario; it needs
to create alliances that are all variable and substantially opportunistic.
However, whoever first creates a digital channel gets a huge competitive advantage.
Business Model - Business Ecosystem Management
Sharing to grow and collaborating to innovate are not philosophical connotations; sharing is a precise
business model.
Sharing products: a certain level of critical mass is reached by offering and asking for shared products on a
commercial channel that contributors do not have. The digital channel at most has a showcase or compete
against millions of showcases with almost no results.
No single product company, in the near future, can survive in the globalized market. The entrepreneur will
have to work to increase its presence on the market and this will be achieved by offering its products to
aggregators that for the breadth of the offer are more credible than a single operator mono product. The
business model of buyers is also changing at great speed.
A supplier for many products is preferable to a single supplier for a single product.
The demand for Made in Italy is growing every day but there is currently no company in Italy that can meet
the quantity of product required, especially with the ability to accept continuous and recurring orders.

6. GDOOX ITALIA SRL – Via San Vittore 16 - Landriano (Pv)) – Italy
Tel./fax +39 335 6340661 - e-mail: info@gdoox.com - web: www.gdoox.com
P.IVA: 02565300189 - REA: 284037
The sharing of products must therefore be guided. Potential suppliers do not have organized digital
channels, therefore they do not have critical mass; contributors are therefore easily replaceable.
How to share
With the functionalities present in the technology platform it is possible to propose products to
aggregators, which can accept or not. In case of acceptance, the contributor's product is copied to the
aggregator's site, forming a virtual enterprise network. At the same time the aggregator improves its critical
mass and consequently its digital attractiveness.
Sharing is not an indissoluble marriage; initially an aggregation has a standard duration of 30 days; when it
expires, the sharing can be renewed at will. However, sharing is an advantage for the partners and failure
to deliver will be a reason to terminate the partnership.
Collections and delivery
Who sells cashes, who has the ownership and availability of the product proceeds to delivery.
Each product is associated with a carrier who is notified of the transaction in progress and provides for the
picking and delivery of the product.
The product can be delivered according to these options:
- to the floor
- in the gatehouse
- at a point of sale
- to the Post Office
- in stock
In the case of B2B transactions the sharing, Transfer Price & Delivery agreements will be agreed outside the
platform, taking care to focus the logistics on a few operators who will have to sign an agreement defined
by the aggregator or super aggregator.
Note, in the case of B2C products, that a product received in sharing is administered by the recipient in
total autonomy.
Final note and confidentiality
A nascent organization that starts to operate can become a huge pole of attraction for both Italian and
foreign operators and the implementation of the foreign organization is our priority.
As of today we are dealing with agreements in the UK, Spain, Ukraine, Australia, India and soon in China.
we remain at your disposal for the necessary in-depth studies.
Gdoox Italia
info@gdoox.com