1. Mission Statement
Some say the music industry is dying, and along with that, one can only assume
that the music press is dying too. But is it? With the timely introduction of
OVATION magazine it is alive and kicking like never before. OVATION
passionately celebrates the alternative rock genre; the eternal life support
machine of the music industry. While other genres like pop and hip hop have
their ups and downs, alt-rock is always on the up and coming with the
development of contemporary and fresh artists, in addition to the consistent
output of the genre's regulars. OVATION believes that fans of the alt-rock
genre should be proud of it and wear it on their sleeves; we're here to help the
shy secondary school kid that has a different taste in music to everyone else,
we're here to show him/her the monumental power of music. The colossal
passion within the magazine is hinted by the power of the name: OVATION,
which we all know is heavily associated with success, passion and power, and
with good reason.
OVATION will be distributed monthly at a price of £3.99, available from all
major supermarket chains, local newsagents and high profile bookstores &
music shops. Should a magazine be not enough to stimulate the wants and
needs of an alt-rock fan, a website and radio station are both available for
extra visual and aural wellbeing at www.ovationmag.co.uk and 101.7 OVATION
FM. An issue of OVATION is like an alt-rock gospel, with everything a fan could
possibly want; news, reviews, interviews, images, posters, general artist
information and tour information. But what's an alternative magazine without
any alternativity? Bearing that question in mind, OVATION is packed to the
absolute brim with unique features like awesome playlists made by our staff,
our fans, as well as artists themselves, and if that isn't cool enough, we have
some intriguing food and drink recipes created by our favourite artists. At
OVATION, we like being friends with our fans too; fans can get in touch and let
loose any problems they are having, and our expert psychologists will offer
tender loving advice that would make anyone's day.
And as if that isn't nice enough, we also like to give our readership free gifts!
Heaps of free posters and mixtapes in addition to competitions giving fans the
chance to win concert tickets to see their favourite artists perform live. If you
haven't gathered already, at OVATION, we like to go one step further when it
comes to alternativity, which is why in addition to focusing on the alt-rock
genre, we like to show some love to the quirkier kinds in the rap game; artists
like Kanye West, Andre 3000 and Plan B. In essence, OVATION magazine is for
individuals who enjoy the simple things in life...among other things...