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Preston, UK.
Key words: cities, neighbourhoods, urban communication, production
activities




           BESPOKE: Insight Journalism as a
           catalyst for community innovation and
           engagement
           more on: www.bespokeproject.org/
Initial questions:

How do you gain
insights into diverse
local communities?

Does creating simple
analogue interfaces to
digital content allow
those that are digitally
excluded to benefit from
the many advantages
which access to digital
tools and content can
provide?
Bespoke worked at a
neighbourhood level,
helping people to tell
their own stories
through hyper local
news production,
and then used these
stories to inspire
radically simple
bespoke design
responses, co-
created with and for
people.
The hyper-local
                                          journalism created
 Click on the icon below to insert one or
                                          by community
more images showing the design role...
                                          reporters was used
 What are the tools and process and how as a resource by the
      did it support the local project    design team to gain
               development?               insights into the
                                          particular issues,
                                          concerns and
                                          desires of the
                                          neighbourhood, they
                                          then sought to
                                          create appropriate
                                          and tailored design
                                          responses.

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Bespoke project

  • 1. Preston, UK. Key words: cities, neighbourhoods, urban communication, production activities BESPOKE: Insight Journalism as a catalyst for community innovation and engagement more on: www.bespokeproject.org/
  • 2. Initial questions: How do you gain insights into diverse local communities? Does creating simple analogue interfaces to digital content allow those that are digitally excluded to benefit from the many advantages which access to digital tools and content can provide?
  • 3. Bespoke worked at a neighbourhood level, helping people to tell their own stories through hyper local news production, and then used these stories to inspire radically simple bespoke design responses, co- created with and for people.
  • 4. The hyper-local journalism created Click on the icon below to insert one or by community more images showing the design role... reporters was used What are the tools and process and how as a resource by the did it support the local project design team to gain development? insights into the particular issues, concerns and desires of the neighbourhood, they then sought to create appropriate and tailored design responses.