2. Jason Smith
CallTrackingMetrics
I have over 20 years of sales and customer service experience, with a
focus on providing cloud-based telecom solutions for any size business.
3. We launched our platform in 2012, and since then have nearly doubled in growth
every year, reaching 12.5 million in annual revenue in 2017. Now, we’re serving
over 30,000 customers in over 80 countries around the world.
Our team has been recognized by Inc. and the Better Business Journal for our
rapid growth and fun, positive company culture. We offer live, hands-on user
training and long-term customer success programs.
We’re built on stable Amazon Web Services and use multiple telecommunication
carriers, with a 24/7 network operations center and highly available engineers
who are dedicated to our client’s success.
About CallTrackingMetrics
5. Texting is good for
business
Today’s consumers want businesses to have text
messaging options.
-98% of text messages are read in under 2 minutes
-66% of consumers prefer text messaging over
other channels of communication
-70% of consumers want to use text messaging for
support and troubleshooting
-85% of Millennials would pay more for a product or
service that supports texting
6. Text messaging is an effective way to
generate leads and enhance the service
that you provide to existing customers.
7. 1. Lead generation
Reach new audiences and manage
contacts and marketing campaigns
3. Internal operations
Using text messaging to streamline
internal workflows
2. Customer service
Grow your business and improve
customer experiences
8. 1. For lead
generation
Add text touchpoints to your prospect nurturing
and increase conversions as well as shave time off
of your sales cycle.
● Text reply after a form fill online
● Automated text response during long
wait times or after hours calls
● Text touchpoints in your outbound auto
dialer campaigns
9. 2. For customer
service
Enhance your engagements by adding both manual
and automated text messaging relevant to your
existing customer interactions.
● Pre and post field work notifications
● Appointment scheduling
● Event management
10. 3. For internal
operations
Use text messages to notify internal teams about
important things happening around other calls,
texts, or web forms.
● Escalating to a manager
● Bringing in that whale
● Accountability
11. Next Steps
Here are a few recommendations to get you started:
● Schedule a demo with me and let’s talk
about your specific needs
● Speak with your Coalmarch account team
about CTM
● Start tracking calls, texts, and form fills
today
