1. Who would be the audience for your media product?
2. This is Cassie I am 17 years old & I live in the city. I love the Hip-Hop culture and love going out every weekend to go to Hip-Hop events. I love the music, dancing, grafiti art and most of all, I love Beat Freak music magazine to keep me up to date with the latest news, upcoming concerts and reviews about my favourite singers and rappers. You can always find me with my earphones in reading BeatFreak. I love it! It’s the best RnB/Hip-Hop music magazine ever!”
3. This is Tyrone I’m 19 years old and live near the city, I used to live in the USA but my family moved to the UK last year. I really love RnB music and my most one day and bought it through my love of music. I was glued to it for a full two weeks and now I’m officially a Beat Freak! I have even started to collect t-shirts! It’s the best music magazine I’ve ever read!”
4. This is Scarlett I am 30 years old and I love Beat Freak magazine, I saw one day that there was a competition to win 5 Rihanna tickets, and because my daughter is Rihanna-MAD I bought it and entered. A couple of weeks later I received a phone call and won! My daughter was over the moon and I have bought Beat Freak every month since then for the whole family to read and enjoy!”
5. This is Sammy I am 24 years old and I live in the countryside of the UK. I love RnB/Hip-Hop music and started street dancing at the age of 16, I have toured all around the world dancing for the latest RnB stars and I love to chill out and read Beat Freak to keep me up with the latest concerts and collaborations. I love the Hip-Hop culture and even though I’m not from the city it doesn’t mean you can’t be into the culture. ”
6. This is Beckie I am 28 years old and live in the suburbs. Throughout the years I have noticed a big gap in the market for a purely RnB/Hip-Hop music magazine. Magazines like NME & Q! are out but they mostly specialise in the rock/indie culture. I was so happy when I saw Beat Freak advertised on the TV and went out and bought one straight away. It is the best music magazine in the UK and I buy it religiously every month. I love to read about my favourite artists and get the latest sneaker trends! Its awesome!”
