Cisco on Cisco. The Business Value of Collaboration

1. Cisco on Cisco
The Business Value of
Collaboration
Oren Seliger
IT Theater Leader – EMEAR South
Nov 2014

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Cisco Public
2
Introductions Who am I and What is Cisco on Cisco?
Current Landscape What are the Market Trends?
4
Telepresence Beyond the Technology
Connected Workplace The “Work from Anywhere” Methodology
Agenda
Show & Share The Value of Video Sharing

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Who Am I? Responsible for implementing, supporting, and showcasing Cisco IT in Southern European Markets
High Touch Procurement Cisco on Cisco Events Support – Global, Local Technology Pilots and deployment service Local Relationship with Service Providers (desktop/mobiles) Mobility Services Collaboration
Medium Touch
Video services
Print Services
New employee Orientation
Exec Admin productivity trainings
Local IT management
Asset Management
Low Touch
Software licensing/compliance
Cisco Home (Virtual) Office
Campus onsite event support
Data backup/Credent
Webex and Collaboration
Unique Services
Executive Support Models
Connected Ops Engagement
IT Theatre Leader EMEAR-South
Who am I Really?

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VALUE PROPOSITION
Trusted Advisor to Customer
Deep Understanding of Cisco Technologies for Customers
Sharingof Lessons Learned
The adventuresof our IT journey – How we use our own technologies to solve business challenges, create opportunities, and communicate lessons learned
4
What Is Cisco on Cisco
John Chambers :
“A key competitive advantage for Cisco is how we use our own technology to drive productivity.”

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Sample Sessions

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Cisco Public
6
Global Enterprise
74,616 Employees
470+ Locations worldwide
16 DC’s +1500 Labs
48.6 B$ Revenues
~50 B$ Cash end of FY14
First Customer
ACI /SDN
UCS
Nexus
Jabber (IM/Voice/Video)
Cisco Prime Catalogue
CUPC , Presence & Mobility
Telepresence
MVDC
Collaborative tools
Cisco Virtual Office
Cisco Connected Workplace
Mobile EasyApps
Cisco Security Solutions
Virtualization (CITEIS)
VDC’s (Virtual Data Centers)
….. And more
Huge Global Enterprise
Unique combination of Cisco solutions
First customer for most DC and UC solutions
Cisco Powered
3780 Routers
4697 Switches
7000+ Access Points
36,300 CVO Teleworker Routers
1056 MDS (Multilayer Director Switches)
5 CallManager clusters
17 IPCC sites (IP Contact Centers)
1600+ Telepresence Rooms
Why Cisco, and Why Cisco IT?

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Cisco Faces the same Challenges As Its Customers
Versatility
Performance
Functionality
Ease of Operation and Maintenance
Security
Cost of Ownership
Environment /
Green
Enabling Innovation

8. Current Landscape What are the Market Trends?

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1995
Voice Over IP (VoIP) is invented
The Global Communications & Collaboration Journey
March 10, 1876 Alexander Graham Bell invented the telephone
1876 – 1994
The phone didn’t change much

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The Global Communications & Collaboration Journey
2007
The Smartphone is invented

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The History of Mobility Communications is changing

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Cisco Public

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Cisco Public

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The ‘Phones in the Middle’ Game
Here are the rules:
1. Everyone puts their phones in the middle of the table.
2. Whoever touches their phone first, pays for everyone's meal.
So, will YOU be paying for lunch?!?

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The Smartphone is the New PC Market Collaboration Trends

16. Collaboration “Cisco Style” Collaborative “Work from Anywhere” Methodology

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Cisco’s Work Culture A Major Driver for Collaborative Solutions
41%
38%
47%
89%
32%
6%
collaborate with people in different time zones
telecommute at least once a week
classified mobile workers, though 43% work that way
work in a fully remote manner
work in a different location than their manager
of our employees work outside the U.S.
Source: Cisco Work Profile Survey

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One cannot see these faces in an email or when on a phone call!
Words Are Only 7% of Human Interaction!! Human Expression is shared through video

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Academic studies have scientifically concluded that only 7% of communication is conveyed by words!
38% of communication is conveyed by the tone of your voice
55% of communication comes from body language.
Body language 55%
Spoken words 7%
Tone of voice 38%
Words Are Only 7% of Human Interaction!! Human Expression is shared through video

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Body language 55%
Spoken words 7%
Tone of voice 38%
Words Are Only 7% of Human Interaction!! Human Expression is shared through video
93% of your communication is not what your are saying, but how you are saying it!
WOW!!!

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Video is Critical to a Global Enterprise Since Words Are Only 7% of Human Interaction
Connect People
Collaboration & Globalization
Humanization & Trust
Accelerate Decisions

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“Unified Communications” - IPT and Video Merging The “shape of phones” will never be the same again
•Calls are no longer “voice” or “video” – they’re “voice and video”
•“Phones” deliver voice and video – with wider varieties of “phone” configurations
•Fixed location, Hardware “phones” like 9951, 9971, EX-90, …..and Telepresence
•Mobile phones – like BYOD devices and Cisco Jabber
EX-90
99xx
WebEx
Tele-Presence
Mobile BYOD
Jabber

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Cisco Connected Workplace
INTERNET
Mobile Office
12K – 15K employees at any time
Resilience
Home 36K Home Offices
Flexibility, Performance
Collaborative Office
•Prefer environment: + 77%
•Improved communications: + 82%
•Workforce satisfaction: + 82%
•Ease of finding quiet space: + 62%
•Ease of finding meeting room: + 80% People
•Space reduction per person: 30%
•CAPEX for furniture: - 55%
•CAPEX for cabling, infrastructure: - 55%
•Power usage per person: - 58% Financials

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Hardware VPN
(always on, wireless)
Mobile / Softphone + Remote Access / Wireless = Productivity + Globalization + Resilience + Cost Savings
Wireless Everywhere
Mobile Devices
Jabber: Soft phone/Video
Video Everywhere
Extension Mobility
Software VPN

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Collaborating From Home Cisco Virtual Office - CVO
Supporting home hardware Video phones
Voice / video QoS
Supporting over 26K Cisco employees
Productivity Metrics:
CVO users typically work 3 full days at home/week
CVO users gain 2 hours 45 minutes productive work hours per week typically spent commuting to/from a Cisco office.
35M commuting miles avoided per year – and 17K tons CO2 emissions reduced.
“Benefit” mentioned by new hires

26. 14,726 35,908 17,273 Other 53
632
-0.1%
Growth
-1.7%
Growth 1.2% Growth 0.3% Growth -11.3% Growth
78,733 8,627 43,262
-1.4%
Growth
-0.1%
Growth
1.4% Growth
69,544
Personally
Owned
Mobile
Devices
(BYOD)
130,622
Corporate
Provided
Laptops
(COD)
952
6% Growth
Growths based on a 3 month period
Collaborating From Anywhere
COD - BYOD

27. Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May Jun Jul Aug
2012 2013 2014
Nokia & Windows 6 6 7 4 5 5 7 8 9 5 3 2 2 5 2 1 2 1 1 1 1 1 1 2
Android & Windows 173 167 158 163 164 133 178 168 187 124 126 117 52 52 49 58 60 55 46 56 61 57 66 91
Android & Nokia 23 22 22 11 14 22 27 28 28 26 20 21 24 14 15 10 15 13 8 9 8 4 5 3
iPad & Windows 124 108 105 115 141 152 144 144 146 76 73 71 69 64 69 67 64 75 74 70 66 57 66 72
iPad & Nokia 59 52 48 42 35 38 31 31 30 27 25 19 18 14 12 10 10 9 6 5 5 4 3 2
iPad & Android 862 902 948 988 1,2 1,3 1,3 1,3 1,4 1,5 1,5 1,5 1,6 1,6 1,6 1,6 1,6 1,68 1,74 1,70 1,74 1,65 1,68 1,75
iPhone & Windows 72 65 72 66 65 80 75 78 77 65 72 66 36 23 21 15 25 19 16 21 21 31 29 42
iPhone & Nokia 10 10 9 9 10 12 2 8 10 8 3 4 5 4 3 3 3 2 1 1 0 2 1 1
iPhone & Android 327 344 349 339 417 477 470 490 543 601 594 566 667 665 718 691 781 755 736 828 845 844 819 807
iPhone & iPad 8,2 8,5 8,8 9,1 9,9 10, 10, 10, 11, 11, 11, 10, 11, 11, 11, 11, 10, 11,2 11,3 10,8 10,9 10,0 10,2 10,4
BlackBerry & Windows 64 63 55 48 19 34 27 29 25 21 17 16 6 7 4 5 12 5 5 4 2 2 4 4
BlackBerry & Nokia 10 10 6 7 2 5 2 1 1 2 2 0 0 1 0 0 0 0 0 0 0 0 0 0
BlackBerry & Android 315 388 539 575 209 227 205 240 199 227 162 215 189 247 220 254 167 109 121 72 35 27 30 30
BlackBerry & iPad 1,1 1,0 929 839 783 743 698 669 654 616 596 538 490 458 404 369 298 236 195 143 103 98 104 109
BlackBerry & iPhone 842 803 1,0 1,2 504 646 595 652 381 420 297 396 348 389 357 368 343 133 122 56 16 18 20 22
Total users with 2 Devices 12, 12, 13, 13, 13, 14, 14, 14, 14, 14, 14, 14, 14, 14, 14, 14, 14, 14,3 14,4 13,7 13,7 12,8 13,0 13,3
% of mobile mail users > 1 device 34.3 34.5 36.0 37.1 34.8 35.7 35.5 35.6 34.9 34.7 34.0 33.2 33.0 33.0 33.1 33.3 32.5 31.9 35.6 34.4 34.6 32.1 32.1 32.3
29%
30%
31%
32%
33%
34%
35%
36%
37%
38%
0
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
% of Users with > 1 Device
Users
Growth of over 20%
in 18 months
Users With 2 ‘Registered’ Mobile Mail Devices Aug 31, 2014

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A Typical Cisco Employee Home Office

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Jabber Client ‘Everything & Everywhere’ Collaboration
Search and dial bar
Tab Views Contacts History Visual Voicemail Custom Apps
Logged in User
Contact Name, Presence and photo
Manual Presence
Compact View (Offline contacts hidden)
Start voice/video call
Call Forwarding
Calling Mode (Soft / Desk phone)

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Typical Jabber Client Video Call

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Video Conferencing WebEx Conferencing
Voice Instant Messaging
Voice Messaging Presence
Calendar Directory
Cisco on Cisco Jabber – Monthly Metrics All in One Communication on Any Device
As of Nov. 2013
Monthly volumes – Jan. 2014

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IT Value Added Services Jabber Custom Tabs
Instant Video Meeting Create an Instant Dial Number, allowing multiple video users to call in.
Jabber Help Quick access to Jabber News, FAQs and Support
Video Directory Quick Search for Video Endpoint Rooms. Click to Call from Jabber.
Leverage Jabber Core Competencies: INSTANT, SIMPLE, EVERYWHERE

33. Telepresence Beyond the Technology

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Technology is Only Part of the Story
The largest value of our video investment came with an equal focus in all 3 areas
Process
Technology
Culture

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Incorporate HD 1080p Video into Meetings
A natural way to communicate
Builds trust and understanding across time zones and diverse teams
Enables Face-to-face brainstorming
45% of decision makers strongly agree that video saves time; 35% agree it saves money

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Future Video Technology Solutions—Here Today
Large Video Conference Room
Virtual Cafe
Virtual Assistant
Active Collaboration Room

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857 (-20%)
1,255
Cisco Devices
291 (169%)
107 (-51%)
DX650
DX80
DX70
Personal Telepresence @ Cisco
Cisco Employee Device Landscape (Aug 31, 2014)
Cultural change is critical to success
Every interpersonal communication by default is video enabled
Immersive Telepresence video is available to all, not just to executives

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High-end integrated speaker
system optimized for voice
Internal mic +
two external table mics
55 inch display
High quality LED Screen
4 x optical x 2 digital zoom
70 degree HFOV
Fully integrated unit:
55” LED Screen,
speakers, camera and
micro-phones
The main structural
and visual elements
from the original
MX300 like the floor
stand, column and
camera are
structurally
unchanged.
Integrated Cable Management
MX300 G2 The Main Unit

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Cisco Telepresence Metrics Dashboard
Global Deployment by Unit Type
Utilization Rates for Public/Private Rooms
Business Value Metrics

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Modify Company Travel Policy

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CTN – Cisco Travel Network Ordering and Approval process

42. WebEx Full Collaboration and control; All from the Web

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Cisco Webex Web based, fully interactive

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Cisco Webex
PC/Mac Full Video Mode
iPad Desktop Sharing w/ Video
PC/Mac Desktop Sharing w/ Video
iPhone Full Video mode

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Video Usage Growing Even Faster than Adoption
Number of Users
Number of Minutes
0
4,000
8,000
12,000
16,000
20,000
0
500,000
1,000,000
1,500,000
2,000,000
2,500,000
Q3FY11
Q4FY11
Q1FY11
Q2FY12
Q3FY12
Q4FY12
Number of Minutes
Cumulative Number of Unique Users

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Executive Messaging
Product Demonstrations
Learning and Tutorials
HR Training
Community Involvement
Meeting Recordings
Company Meetings
The Value of Video Sharing

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Show and Share Traffic Trends
0
5000
10000
15000
20000
25000
30000
0
1000000
2000000
3000000
4000000
5000000
6000000
7000000
Q3FY10
Q4FY10
Q1FY11
Q2FY11
Q3FY11
Q4FY11
Q1FY12
Cumulative Site Views
Cumulative Video Views
Cumulative Video Uploads
Number of Views
Number of Uploads

49. Virtual Events
Experience

50. New Business Models:
Traditional vs. Virtual Events
SVP
Offsite
Employees
3,200
2200
Traditional Virtual
Cost/Person
$2800 $600
Traditional Virtual
Employees
60 70
Traditional Virtual
Cost/Person
$2166 $714
Traditional Virtual
Cost/Person
$4307 $437
Traditional Virtual
Employees
13K 16K
Traditional Virtual
Employees
4.5K 13K
Traditional Virtual
Cost/Person
$79 $9
Traditional Virtual
Bangalore
Company Meeting
SLX
GSX

51. Video Everywhere
Cisco IT Deployments
TX9000 TX9200
1000+ Immersive Rooms
Immersive
IP Phone
9971
IP Phone
8945
120K IP Phones
Desktop Video
Codec C90
Quick Set SX20
110 Rooms
Custom/Large Video
Rooms
EX90
DX80
7k+ Personal Desktops
Desktop Collaboration
DX70
MX200/300
Collaboration Meeting Rooms
600+ Small Rooms
MX G2
MX 800
Jabber and WebEx
125K Jabber Clients
136K WebEx Accounts
Any Device & Mobility

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One cannot see these faces in an email or when on a phone call!
In Conclusion… Human Expression is shared physically

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In Conclusion… Human Expression is shared physically
If 93% of our communication is not what we are saying, but how we are saying it!
Then, implementing collaboration technology is not a luxury, it is definitely a necessity!
Body language 55%
Spoken words 7%
Tone of voice 38%

54. Thank You