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Portfolio 2016.pdfFinal
- 2. Career Goals
- 21. Press Kit Skills
- 25. Contact Representative: Christa Dorvil Office: (305) 624-2844 Fax: (305) 624-3787 Cell: (786) 353-9000 cdorvil@sensualscents.com www.sensualscents.com FOR IMMEDIATE RELEASE Date: Sensual Scents Announces New “Madame Bijoux” Fragrance New York, USA- Sensual Scents has announced that their newest fragrance “Madame Bijoux” will be introduced at this year’s HBA Global Expo being held at the Jacob K. Javits Convention Center on June 10th -12th 2014. This limited edition fragrance will leave not only its’ scent on women but as well as its’ mark on the fragrance indsutry. Gabrielle Chanel once quoted “A woman who wears no perfume has no future”. Sensual scents has carefully took almost two years to create such a fragrance. Fragrance expert David Steinwood visted a few exoctic places across the world to find inspiration and rare spices to create something unimaginatable. What is so rare and special about this fragrance is that two scents are combined into one fragrance. The scents of the fragrance will change depending upon how much the wearer sprays on throughout the day. Sensual Scents includes a broad range of scientists, researchers, perfumers, essential oils traders, compounders, manufacturers and more that work together to create intricate mixtures of natural, nature, identical, and unique ingredients.
- 26. Schedule of Events at the Sensual Scents Booth at HBA Global Expo, in New York, USA On June 10th-12th, 2014: Day 1 (June 10th ) 9:30am - The first fifteen people to arrive at the booth and receive information on Sensual Scents will be entered in a drawing to receive an autographed bottle of “Madame Bijoux” 10:30am – Winner of the drawing will be announced, Trade show invites will get to smell and test out the fragrance. 11:30am – Mini demonstration of different types of scents and that notes used. 12:30pm – Special luncheon with fragrance expert David Steinwood 2:00pm - Founder and CEO of Sensual Scents, Giselle Howard will talk about her company and newest fragrance. 4:00pm – Mini demonstration/seminar on how fragrances are made presented by Fragrance Expert David Steinwood Day 2( June 11th ) 9:00 am – First ten people to arrive at the booth and get information on Sensual Scents will receive 30% off to use on Sensual Scents products.
- 30. Teaser Three commercials showcasing a story line of the Left Bank woman in essence of Philadelphia Informational Intro Press Release in the historic Liberty Bell Center. Addressing details, answering questions about the new LB store and the new web site launch Pop-Up Store Pre grand opening event to the actual new LB location. Will be open for three weeks only ! Invitations will be sent out to current and potential customers. Grand Opening Grand event held at the new store. Product Fashion show held in the historic independence national hall park. Showcasing an exclusive preview of the Fall/Winter Collection
- 33. Demographics: Gender: Age: Income: Price Range: Education: Family Life Cycle: Ethnicity: Female Ages: 25-60 Baby Boomers Generation X Generation Y Upper Middle, High, Highest High Fashion-Ready-to-Wear, Haute Couture(American & European) College Graduate and up Single, Married With or Without Multicultural, International Psychographics: Taste Level: Life Style: Personality: Fashion Knowledge: Body Image: Culture: Aesthetics Merchandise: Aesthetics Environment: Classic, Chic, Trendy, Elegant and Sophisticated Intelligent, Social Butterfly, Fashionable Creative, Confident, Sassy and Classy Fashion Expert, Savvy Trend Setter Particular, Mirror and Disciplined Multicultural Detailed, Glamorous, Provocative, Bold Luxurious, Classical and Abstract
- 39. ResumeCHRISTA DORVIL 7623 Biscayne Blvd Apt 11 Miami FL 33138 305-494-8018 – Christa.dorvil11@gmail.com EDUCATION Miami International University of Art & Design - Miami, FL June 2016 Bachelors of Arts Degree in Fashion Merchandising PROFESSIONAL EXPERIENCE Sunglass Hut Flagship, Lincoln Road, Miami Beach, FL May 2012-Present Sales Supervisor • Contributed $270,452 in sales, a AUR of $202 and an ATV of $222 for the year 2014 • Use product expertise and fashion knowledge to build sales (Highest producer in Luxury) • Maintain the flagship image for presentation and service • Handle operations as needed for processing all paperwork and receiving merchandise • Supervise employees and operate the store using policies and store procedures Bebe Lincoln Rd Flagship, Miami Beach FL July 2013- Jan- 2014 Stylist • Provide high level of service to clients using product expertise • Styling and assisting clients using fashion trend knowledge Juicy Couture Flagship, Lincoln Road, Miami Beach, FL Aug 2011 – Dec 2012 Stylist and Sales Associate • Provided personalized styling assistance to key upscale clients • Created interior displays and windows that built sales • Assisted with seasonal floor sets and placement Industry Work Fashion Show Assistant and Stylist • Swimwear Association of FLA July 2014 • Mercedes Benz Swim Week, Miami Beach, FL June 2014 • Funkshion , Miami Beach, FL June 2013 • Chocolate Fashion Show, Aventura Mall, FL Oct 2011 • Miami Swim Week 2011, Miami Beach, FL July 2012 • It Girl Shopping Expo Fashion Show 2012, Wynwood , FL Mar 2012 SKILLS SUMMARY Creative Fashion Presentation • Styling - Strong sense of style and use of the elements of design • Visual Merchandising / Create designs that sell products • Trend Forecasting for specific target markets • Ability to develop new concepts from trend research • Extensive knowledge of the fashion industry Marketing Communications • Experienced in Public Relations, Event Planning • Written and verbal communication skills • Develop and maintain positive relationships with clients and colleagues at all organizational levels Computer • Microsoft Excel, Word and PowerPoint Languages