2. How to color choices and
elements of design effect
how a painting is created and
viewed?
3. Importance of Color
Color has the ability to affect mood, meaning
and impact on a painting or piece of artwork.
Color tone, vibrancy and exposure can affect
the way a painting is perceived.
7. COOL COLORS:
Cool Colors are often associated with calm and harmonious feelings. These cooler
colors can even go as far as invoking a sense of sadness or emotional heaviness.
● BLUE: Invoking compassion and wisdom, truth and loyalty. In a more negative
tone, it can be considered cold and uncaring, and is often associated with
resignation and solitude.
● GREEN: A harmonious color, green encourages a calming, comfortable attitude,
filled with hope and healing. Associated with success, it can also invoke a sense
of greed or jealousy.
● PURPLE: The traditional color of royalty, this color is associated with wealth and
respect. Used in holy days in the Catholic church, it also signifies mystery and
spirituality.
8. WARM COLORS:
Warm colors are often associated with energy and happy, along with more in depth
emotions like anxiety and irritation
● RED: Associated with romance and excitement, this color exudes power and
ambition. However, it is also known to increase the sensation of danger, rebellion
and violence.
● ORANGE: Often considered an extravagant color, orange is also seen as an
enthusiastic and joyful color. Believed to be a model for service and warm, it can
also correspond to aggression and domination.
● YELLOW: Most often thought of as the color of happiness, this traditionally
cheerful color invokes friendship and imagination. However, one must not forget
the other side of the yellow coin—it is used to demonstrate caution, danger, and
even aging.
9. NEUTRAL COLORS:
● WHITE: Showcasing purity and innocence, this color is universally considered for
cleanliness. However, it is also a stark color, displaying sterility, and in some
cultures, signifying death.
● GREY: The “king” of neutrality, this color represents compromise, and gives a sense
of peacefulness. It can, at times, be associated with sadness or melancholy.
● BROWN: The color of “nature”, brown is associated with comfort and warmth.
However, as a somewhat “drab” color, it can also set a somber tone.
● BLACK: In a positive light, black can be sophisticated and mysterious. However, it is
considered in most western cultures as an example of morbidity and death
10.
11. ASSIGNMENT:
For this assignment, you will be
required to paint a simple acrylic
landscape piece.
Using the color theory
techniques, create a piece that
evokes a specific mood or feeling
with the chosen landscape.
Be intentional with your color
choice