Myron Kukla has over 30 years of experience in marketing, public relations, communications, and writing. He is currently the owner and director of The WriteStuff, a marketing and PR firm serving West Michigan companies. Prior to this, he held communications roles at various organizations, including Zenith Computers, Heathkit Company, Grand Rapids Press, Career Services of Grand Rapids, and Niagara College. He has a bachelor's degree in journalism and advertising from Kent State University and a master's degree in organizational communications from Western Michigan University.

1. Curricula Vitae
Myron J. Kukla
273 Lakeshore Dr. S. Holland, MI 49424 (616) 403-9947
myronkukla@gmail.com
Professional Experience
Owner / Director
The WriteStuff - Marketing and Public Relations Services (1994-Present)
Developer of marketing, public relations, communications and selling
solutions for West Michigan-based companies and non-profit
organizations. Project work included development of strategic plans,
product launches, advertising, training material development, public and
media relations, communications and web development.
Clients current and past: GeLo Inc., MidWest Construction, Premira Plastics,
Innotec, Coppercraft Distillery, Salt & Pepper Restaurant, Ready For School,
Holland Town Center, Racer Tech / Spectrum Sandsports, JPs Espresso and
Coffee Bar.
Reporter / Contract Writer
The Grand Rapids Press / The Lakeshore Press (1994-2013)
Contract reporter for The Grand Rapids Press and its subsidiary, The
Lakeshore Press, covering business news, education, municipal and
county government and the community. I also write feature articles on
local and regional social issues including heath care, hospital news and
senior living.
Freelance articles for: Lakeside Magazine, Lakeside Living, South Shore
Neighbor, Great Lakes Life, Urban Street and Erma Bombeck Online.
Corporate Services Director
Career Services, Grand Rapids, MI (1992-1993)
Directed the development of job search programs for retail clients and
corporate outplacement. Marketed new products to clients and
corporations. Had P&L responsibilities for growth. Forecast sales and
projected needs for growth and profitability.
Provided custom training for individuals and corporations in career
management skills and personal marketing. Did outplacement job search
work for executives and line workers. Clients included AT&T of Michigan,
FMB and Monsanto Corp.
Communications Director / Manager
Zenith Computers and Heathkit Co., St. Joseph, Michigan (1980-1992)
Planned and directed the communications, public relations and consumer
advertising campaigns for a national chain of computer stores in 70 major
U.S. and Canadian cities. Managed direct marketing and national
advertising for the Heathkit Co. an international electronics direct mail
catalog company. Generated 1.3 million catalogue inquiries annually and
helped increase sales 60 percent in five years. Rebranded consumer
electronics Heathkit store chain to national Zenith Computer chain.

2. Increased sales by 100 percent. Helped increase sales for the Heath
Education Division by 200 percent in three years. Managed staff of five.
Public Information Officer and Recruiter
Niagara College, Welland, Ontario (1974-1979)
Managed the Niagara College News and Information Office. Prepared all
external publications for the college including course catalogs, advertising,
news releases, direct mail and brochures. Produced radio and cable TV
news programs on the school, audiovisual presentations and speeches.
Developed and implemented student recruiting programs that increased
enrollment by 40 percent in six years. Assisted the Niagara College
Placement Office in creating programs to assist graduates in job search
techniques. Also wrote grant applications.
EDUCATION
Kent State University, Bachelor of Science in Journalism and Advertising.
Western Michigan University, Masters in Organizational Communications.