My personal Brand Presentation

1. PERSONAL BRAND EXPLORATION
Brandon McCurdy
Project & Portfolio I: Week 1
October 26,2023

2. IDENTITY
Picture of You
Goes Here
My name is Brandon McCurdy ; a current student who is attending Full Sail
University for a Music and Business Degree. Over the years, I have been in many
different roles that has allowed me to become more energetic, more proficient
when it comes to perfecting my skills, and overall, my intellectual business
mindset . I stand on the principle of carrying my brand with the highest respect
and the validation of my peers. Being in the military, gave me the
leadership ( self-Service-personal courage-honor) skills to go up and beyond
mission that is hand. Throughout my profession ,the level of excellence has
always been my goal. One thing I will always carry with me throughout my life
is" I ALWAYS PLACE THE MISSION FIRST,I WILL NEVER QUIT". This is
something I stand on and always will.

3. PROFESSION
Potential Job Titles:
• Market Managers
• Agent and Business Manager
• Business Intelligence Analysts
Brand Archetype
These three jobs title coincide with the Brand Archetype
result that was giving in the quiz. Each of these jobs must
have a set goal in what you are trying to reach for in the
company. You also must present a strategy on how you
going to reach it, and you also must have a strong mentality
when you are in the business market that comes with no
fear. The way I would orchestrate my business plan is by
putting together a plan of everything that failed, what made
it failed, and how it could been fix if the error couldn’t been
caught earlier. I would come with a strong set goal, a
strategy of everything that could go wrong, but a heart of no
more when it comes to take chances.
•
Business Marketing for the Industry
Picture Relevant
to Your Industry
Goes Here

4. Marketing and Business Managers
TARGET AUDIENCE
Dara Michelle
Outreach Plan:
The firs task I will use is making sure that I study up on all
the skills and qualification I need to show that I'm good fit
for the job. Show my vision for the job
One mode of communication I will use is connecting with
her through LinkedIn with my resume and through Email
with a presentation.
My time in connect with MS. Michelle is towards
graduation to see if I can get an internship so I be ready for
position if offer.
PROFILE
PICTURE
EVP, Head Of marketing At Def
Jam
Drae Jackson
Outreach Plan:
The first task is learning they marketing strategy and what
they looking forward to accomplish and requirement
Connect with him with through email and LinkedIn with
my prior experience and resume
My timeframe to connect is between the summer upon
graduation or even sooner depending on what is available.
•
PROFILE
PICTURE
CEO 6103MC
Zach Allard
Outreach Plan:
First task read up on their business plan, show them
marketing plan with a visualization on what I can bring to
the company. Study Data plans and Music distribution.
Connect through LinkedIn, email, and through different
music site that he has connection to
My timeframe to connect is within the next few month
while im in school so whatever I need help with to qualify I
can take courses up before graduation
PROFILE
PICTURE
Senior Analyst, Analytics &
Business Intelligence

5. GOALS
Short Term: Get in the company and learn everything
they have to offer. Take seminar classes and get me a
mentor so they can guide me in the direction I need to
go so I can enhance my intel for the next stage
Mid Term: (2026)
‣Get promoted in the next level of business
management. Learn more marketing skills of
all the different level of marketing and
business analytics. Indulge in Music
Distributions and business intelligence
Long Term:(2026
‣Be the Director of Marketing

6. SKILLS ANALYSIS
Notable Skills & Current Pro
fi
ciencies:
Notable Skills REQUIRED in TRADE & Current Pro
fi
ciencies:
Data base management system Software
SOFT
HARD
Novice / Adept / Expert
Data base user interface and query software
Novice / Adept / Expert
Video creation and editing software Novice / Adept / Expert
Expert system software Novice / Adept / Expert
Spreadsheet software
SOFT
HARD
Novice / Adept / Expert
Presentation software Novice / Adept / Expert
Project management software Novice / Adept / Expert
Marketing programs Novice / Adept / Expert

7. PROMISE
“I Brandon McCurdy promise to deliver high quality of
excellence ,display my work with accuracy and perfection, and
disentangle any situation with a marvelous solution.”

8. CREDENTIALS
Work Experience:
• US Army Truck Driver, Diesel Mechanic,
Fueler , Spec
• Fluid Service Technology, Service
Technicians, projects, leadership roles ,
projects, leadership roles
Education:
• Music Business Degree B.A Full Sail
University January 2025
Awards:
• 4 Achievements Awards, 5 Employee of
the month, and 1 Employee of the year,
and two coins
Picture Relevant
to Your Industry
Goes Here

9. COMPETITION
Tyson Mqoma
Noteworthy Experience:
• Work as a agent for many record labels
• Promoter
• A&R
Brandon McCurdy
HEADSHOT HEADSHOT
Industry Experience:
• Promoter in the industry and have
been a agent for many Artist
Education:
• N/A
Skills and Proficiencies:
• Project manager, promotion specialist marketing and
public relation
Overall Online Presence:
• He have over 500 connections, customized banner no
professional head shot. The profile was kind of sort of in
depth. He didn’t give indication that he has other social
media site. He do have LinkedIn contact. Grade 60 low
•
Industry Experience:
• Manager in the Oil& Gas and Military
Leadership
Education:
• Full Sail University Bachelors Degree in Music Business
Leadership Experience:
•12 years of leadership role
• 5 years of management and Team Leader
•
Skills and Proficiencies:
• Management, Inventory, Microsoft office, Adobe,
• Planner , marketing, Promotions displays, Stocker,
Financial advisor
•
Overall Online Presence:
•I have no connection, no customize banner, but I do have
a professional headshot
•MY profile need to be emphasized more detail
•I have no public article, but I do have other social media
site
•I do have LinkedIn contact
•Grade 50 out 100 Low

10. COMPETITION
Noteworthy Experience:
• Graphic designer
• Schedule planner
• Web Designer
Brandon McCurdy
HEADSHOT HEADSHOT
Industry Experience:
• Manager in Retail
Education:
• Full Sail University Bachelor Degree Graphic Design
• Bellevue University Certificate in Business
management and leadership
•
Skills and Proficiencies:
• Communications, Retail, Inventory Planning, Sale
Management, Logo Design
• Customer service, Web Applications, Adobe Exp,
Inventory management
Overall Online Presence:
• She have and overall, of 4 connections ,No customize
banner ,or professional head shot
• The profile is very in depth on her skills and what she
have accomplished
• No public article or indication she on other websites
• Her LinkedIn is partially customized
• Grade 70 out of 100 Average
Industry Experience:
• Manager in the Oil& Gas and Military
Leadership
Education:
• Full Sail University Bachelors Degree in Music Business
Leadership Experience:
•12 years of leadership role
• 5 years of management and Team Leader
•
Skills and Proficiencies:
•Management, Inventory, Microsoft office, Adobe,
• Planner , marketing, Promotions displays, Stocker,
Financial advisor
•
Overall Online Presence:
•I have no connection, no customize banner, but I do have
a professional headshot
•MY profile need to be emphasized more detail
•I have no public article, but I do have other social media
site
•I do have LinkedIn contact
•Grade 50 out 100 Low
Cassandra Stevenson

11. BRAND POSITION
“To all Marketing Managers, I promise to bring value and exceed all expectation that is required in the
company. Working diligently and perfecting every task at hand that is giving to me; with highest quality of
excellence. I will provide industrious and assiduous behavior no matter how big or small the job is. Giving the
opportunity will not only be a great honor for me ,but I promise to add merit to the preeminent team”
“POLO B”

12. NETWORKING &
MARKETING
Industry Events & Organizations
Network and Business Opportunity (PHP Agency)
Galleria Financial center, Houston, TX, November 18,2023
Vertical Web Internet Marketing Clinic
Vertical Web, Houston, TX, November 8,2023
Digi Marcon Central America 2024 - Digital Marketing, Media
Online event June ,19,2024
Digital Marketing
The content that I will produce with consist of different types of
marketing strategies and Agent qualifications for entertainment
companies, agency, and high-profile clients. Breaking down all the
subliminal and eliminating all possibilities that could happen and impact
their finances. Teaching new Agents how to to speak, what to expect,
How to handle adversity, and the key points of making sure the clients
needs or met.The platform that I will use is LinkedIn, Blogs, Different
social media site( FB, Instagram, X,). The main Platform that I will use
the most is LinkedIn and Glassdoor be cause of the norites and the valve
it bring .The way I will use my portfolio is by posting it and having
professional chime in on what I can do to emphasize the mission I am
pursuing. The more I make my portfolio accessible, the more expert
advice I receive, the better my portfolio will catch the eyes of the
company as time progress
Picture of You
Goes Here

13. PROFESSIONAL DEVELOPMENT
Formal Education
•
Technical Skills
• ◦AGI( UX certification)Houston, TX, November 5,2024
• ◦Future of SaaS Management Platform for Businesses
Austin, TX, December 6,2024
•
Soft Skills
• Virtual Microsoft Class online March 12,2024
• Music and business Degree from Full Sail
University January 2025
• NIGP Leadership Summit February 22,2024
•
Mentor
• The class I'm taking will touch each part of the
software program that I am need help in. Learning
these tools will improve my skills, my intelligent, and
set me apart from my competition. The mentor I will
need is someone that is knowledge about different
software's, have experience in different marketing
strategies, and how to be dominate in promoting. I will
need to be with my mentor for months going into my
career and after graduation. Market manager mentor
June6,2024

14. Brandon McCurdy
You know the Marketing strategy is not the
Problem, it is how the Market is utilizing the strategy
to promoted the product at hand’
“ ”

15. REFERENCES
Https://Www.linkedin.com/In/Dara-
Michelle-9537637/.
“15-2051.01 - Business Intelligence
Analysts.” Www.onetonline.org,
www.onetonline.org/link/summary/15-2051.01.
‌
“13-1011.00 - Agents and Business Managers of
Artists, Performers, and
Athletes.” Onetonline.org, 2019,
www.onetonline.org/link/summary/13-1011.00.
‌
O*NET OnLine. “11-2021.00 - Marketing
Managers.” Onetonline.org, 2019,
www.onetonline.org/link/summary/11-2021.00.
‌
Https://Www.linkedin.com/In/Manager-Drae-
Jackson-60595424/.
‌
Https://Www.linkedin.com/In/Zachary-Allard/.
Https://Www.linkedin.com/In/Cassandra-
Stevenson-735bbbb9/Overlay/Contact-Info/.
‌