Bizkonnect’s solution team leverages its products and tools to provide customers with B2B contact data. This B2B contact database is used to reach out to the decision makers using personalized email campaigns.
2. Set up meetings for a conference/event
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• BizKonnect can help you set up meetings in
the conference you plan to attend.
• You will have confirmation emails from the
person whom you are meeting with the
convenient schedule.
• BizKonnect will provide connection and latest
business insights for each of the individual for
whom the meeting is set.
Increase your ROI from the conferences and events by
meeting more and relevant attendees….and talk with
them leveraging references and Insights.
3. Step I–Potential attendee list in line
with your target audience
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Company Name Vendor Segmentation Geography
Name Desination Email
A1 Telekom Austria Alpha Networks Operator Europe Slobodan Keseljevic Strategy & Change Management Slobodan.Keseljevic@a1telekom.at
Armin Sumesgutner Director Service Network Planning Armin.Sumesgutner@a1telekom.at
Eircom Limited Artin Operator Europe Richard Moat CEO rmoat@eircom.ie
Justin Farrell
Strategy Principal, Core Networks - Office
of CTO JFarrell@eircom.ie
Tele 2 AB Artin Operator Europe Joachim Horn CTIO joachim.horn@tele2.com
Anders Olsson Executive VP & Chief Commercial Officer anders.olsson@tele2.com
Telekom Austria AG DonRiver Operator Europe Astrid Karabek-Broich Head of Regulatory & European Affairs astrid.broich@telekomaustria.com
Vodafone Operator Europe Vivek Mathur
Group Chief Commercial & Operation
Officer vivek.mathur@vodafone.com
AT&T Operator America Michael Stice VP of Emerging devices Michael.Stice@att.com
Anthony Tuggle Sr. VP Mobility & Strategy anthony.tuggle@att.com
Etisalat DonRiver Operator M.E Ahmad Abdulkarim Julfar CEO ajulfar@etisalat.ae
John Wilkes CIO jwilkes@etisalat.ae
Zain GATIF Operator M.E Hisham Allam CTO hisham.allam@zain.com
Nawaf Algharabally Access Network Director nawaf.alghrabally@zain.com
Airtel Networks Kenya
Limited Operator Africa Adil Youssefi MD & CEO AFRICA adil.youssefi@ke.airtel.com
Chandra Tiwari Network Director chandra.tiwari@ke.airtel.com
Orascom Telecom Alge´rie
S.P.A. Operator Africa Naguib Sawiris Chairman naguib.sawiris@otalgerie.com
Bassem ELABD Access Network Head Bassem.ELABD@otalgerie.com
Authority
4. Step 2- Personalized email campaign
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Hi Antti,
Hope you are doing well.
Considering that UkkoMobile is participating at MWC 2015, I would imagine that you might also be
planning to participate at MWC 2015.
For quick introductions, I head the marketing function for <ABC Corporation> which is the operations
and transformation arm of <ABC Corporation>. We provide leading business transformation,
managed network operations, network outsourcing and consultancy services to telecom
companies and large enterprises around the world.
At MWC this year, we are inviting select thought leaders like yourself for discussions around the key
trends that are driving Efficiency Innovations in our industry and to share mutual experiences
regarding the need for Operational Transformations. We believe these interactions with industry
leaders, innovators and veterans like yourself will be of strategic importance to the future growth
together.
Let me know your availability for MWC 2015, so that I can block your calendar with the <ABC
Corporation> management.
Looking to forward to hear from you.
Thanks and regards,
XYZ
5. Step 3 - Periodic follow ups
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Hi Wilfred,
Following up on my previous email just in case you missed it.
I came across your profile while exploring the potential attendees of MWC 2015. I head
the marketing department and thought of reaching out to you to request an
interaction with the <ABC> management team.
We believe these interactions with the industry leaders like yourself will be of strategic
importance to the future growth together. Let me know your availability for MWC
2015, so that I can block your calendar with the <ABC> management.
Looking to forward to hear from you.
Thanks and regards,
XYZ
6. Step 4 – Expect Meeting responses
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“I will be in Barcelona next week and if you send to me the booth location so I will pass
by.thank you for your information.” – CTO
“We can offer 2 options to meet, both options are on March 2nd: either 04.00 pm or
05.00 pm” - Group Chief Strategy officer
“Please let us know, if one time window could be possible for you.”
Thank you for your note. Unfortunately, I will not be attending MWC this year.
Nevertheless, we will have key members attending the event from <ABC>. I have
copied in <ABC> who heads our marketing division. He would be the right person to
talk to about this. Chief Commercial Officer
“Thanks for your mails. The agenda for MWC was already too full for a short stay
(2days) . We can still organize a business meeting/ call at a later stage. Do you have
teams in Paris or in Johannesburg I could meet?” –Vice President MVNO and VISP
7. Step 5 - Reminders for confirming
meeting just before or during the event
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Hi Anthony,
Hope you are doing well and having a good time at MWC 2015.
This is a gentle reminder for the meeting with ABC Management team
which is scheduled at “ABC - Room 3 Hall 2 - H26; noon - 12:50
p.m.”
In case of queries, please contact me at 0034-**********.
Looking forward to our meeting.
Thanks and regards,
XYZ
8. Step 6 - Executive Insights for the
meeting responses
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10. Step 7-Post event follow up–Non attendee
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Dear Malin,
Hope you are doing well. We missed you in Barcelona, but would definitely like to share some insights from our
conversations at MWC 2015.
We had several interesting conversations with industry leaders like yourself on topics related to growing OTT
ecosystems, transformational initiatives required for CSPs to stay ahead, strategic partnerships and expanding
scope of next generation managed services. We would really like to engage in similar conversations with you and
we know that Barcelona is not the last frontier.
In the weeks to come, while we explore a possibility to schedule a meeting with you and our regional teams, I am
delighted to share with you a copy of an interesting research from Gartner, which analyses top disruptive trends
shaping the future of our business, corresponding opportunities and challenges facing our industry. I would
believe you will find these strategic insights very valuable. You may fetch your copy from the link below.
http://xyxz.com/gartner/
I look forward to our future conversations and would really like to hear back from you.
Thanks and regards,
XYZ
11. Representative Success Story - Telecom
Top global telecom services company
11
The client engaged with BizKonnect to execute email campaign in order to set meetings for
top executives during world Mobile World Congress Barcelona - 2015
This included building list of probable attendees to the event with there contact information,
executing email campaign, setting appointments and providing insights during in person
meetings
Personalized campaign for setting appointment with top executives during events
Lack of meaningful meetings for top executives during previous MWC Barcelona event
Low number of targeted visitors into MWC event booth
Targeting top management of global Telco’s with complex management structure across multiple
subsidiaries
Setting the appointments needed multiple follow ups and nurturing due to packed calendars and
travel schedules
UST Case Study
Solution – BizKonnect, actionable sales intelligence with assisted service
Company Profile
• Targeting global Telco's across the world
• 4000+ employees
• Global Sales team of 20+ sales
executive across the world
• Marketing team of 10 executives
Challenges
• Leading Telecom transformation services
company providing business
transformation, telecom BPO and
consultancy services to
telecommunication companies around
the world.
12. 12
Over 20 meetings with relevant
authorities (CXO / VP) confirmed for the
event with a month long campaign
Meeting insights were provided that gave
details of connection points, organizational
chart and pain point indicators within the
organization. This made the meetings
more effective.
Over 1000 probable attendees where
approached with personalized messaging.
This resulted in higher and better quality
foot fall in the booth
“
“We had a great success at the < xxxx> event. We could achieve more than 25 meetings in our
hospitality suite with the CXOs of our prospects. I have been impressed with the insight based
personalized email campaign of BizKonnect. It has yielded amazing responses that too from
the senior executives of big companies. I would always prefer them over the traditional cold
campaign agencies. It not only generates meetings at events but helps to nurture those
relationships and convert the warm prospects into the Sales ready leads
Continued
The campaign generated over 90 warm
connections which were nurtured to leads
for the sales person for the specific
geography.
Further campaigning was done for leads
who did not attend the conference with
white papers around the conference topic.
This generated additional leads.
Representative Success Story - Telecom
Benefits Achieved
UST Case Study
Near-Shoring
General Manager Marketing
13. Critical dependencies
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You will need to provide us the following
Hunting email id for using for the email campaign
Target authority and target company definition to
make the process effective
Details of your availability during the event to help
us with scheduling meetings
Additional collaterals that can be used during post
event nurturing campaign
14. Pricing
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Pay for only positive meeting responses
$350 per meeting response generated during
the campaign
Additional benefits
Complete potential attendee list that can be re-
used for future campaign.
Executive Insights report delivered before the
meeting to make the meeting more effective.
Backend support during the event in terms of
sending meeting reminders.