Back to Basics with integrations, Data Management and Automation

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BACK TO THE BASICS WITH INTEGRATION, DATA
MANAGEMENT, AND AUTOMATION
1
Talent Acquisition Foundations

2
Meet your host and guest speaker for
today’s session
Head of Research, Beamery Founder, Aptitude Research
Kyle Lagunas Madeline Laurano
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In 2020, we’ve
all transformed
◼ 100% remote operations
◼ Video Interviews
◼ Virtual Events
◼ Rethinking University Recruiting
◼ 44% new technology
◼ <3% Full Utilization

About the Research:
◼ Quantitative Research: 404 Global
Responses of Talent Acquisition
Director Level and above across
all industries and with 1000
employees and above.
◼ Qualitative Research: A series of
interviews with companies to
understand their strategies for
implementation, data
management, and automation.
“When a strong
foundation is laid
correctly, it supports
every aspect of talent
acquisition so that
organizations can build
upon what is in place.”
If 2020 was the year for reevaluating talent acquisition,
then 2021 is the year for rebuilding it.

©2019 Aptitude Research,All rights reserved.
Where is TA in its transformation journey?

A NEW FRAMEWORK of TA TECHNOLOGY
Core Systems
Applications
Foundations

Poll #1: What Areas of TA Tech Do You Plan to Replace Next Year?
◼ ATS
◼ CRM/Recruitment Marketing
◼ Onboarding
◼ Assessments & Interviewing
◼ Sourcing

Rampant Replacement: Top areas of replacement in 2020
■ 44% of companies have
implemented new recruitment
technology during this
pandemic.
■ Many experience challenges
with technology adoption and
optimization.
■ By moving too quickly,
companies neglect the
technical elements needed to
support talent acquisition
technology investments.

Timing Matters: When Do Companies Consider Foundations?

A Foundational Problem: Lots of Investment,
Very Little ROI
1 IN 3
COMPANIES USE MORE THAN 10
DIFFERENT RECRUITMENT SOLUTIONS
1 IN 2
COMPANIES DON’T MEASURE THE ROI
OF THOSE INVESTMENTS
vs

◼ Talent Acquisition Technology
Investment Continues to
Increase
◼ Many Companies Still Struggle
with Adoption
◼ Companies are Relying on Too
Many Providers
◼ Companies Often Neglect the
Technical Aspects of Talent
Technology
Our Obstacle: Talent Tech Is Too Complex

Data ManagementIntegration Automation
Today’s Agenda: Foundations of Talent Tech
01 02 03

What makes a strong foundation
◼ Proactive Approach
○ Every company interviewed said they would start
on their foundation before sending an RFP.
◼ Clear Ownership
○ 34% of companies have a dedicated operations role
on the talent acquisition team
◼ Strategic KPIs
○ 2x more likely to report on KPIs because they
have the data they need and the right structure in
place

01
Integration
The practice of
successfully connecting
new talent technology into
existing systems and
applications.

Reality check: Integrations aren’t easy
What you’re promised What you experience

Poll #2:What are your greatest integration challenges?
● Working with IT
● Integrating with core systems
● Unanticipated costs
● Security requirements
● Working with competing vendors

● 33% of TA leaders said that IT views talent acquisition integration as a low priority
● 40% of TA leaders feel that IT prioritizes its own needs over recruitment needs

● IT may own data management, but HR & TA are on the hook for Compliance
● For more than half of companies, HR & TA are responsible for ongoing integrations

◼ Establish Responsibilities
○ Be proactive!
◼ Involve Operations
○ Join the 34%
◼ Measure Results
○ Integrations are Ongoing
STRATEGIES

02
Data
Management
The practice of collecting,
maintaining, and using
data securely and
eﬀiciently to drive talent
decisions.

An understated problem: Disconnected data
What you’re promised What you experience

Creating and maintaining data in other systems often
takes time and is prone to error
◼ The primary challenge companies
face is not necessarily having too
much data, but rather issues with
accuracy and consistency.
◼ Managing data and ensuring
accuracy, integrity, and quality are
critical parts of talent acquisition
technology strategy.

Poll #3: How often do you check the quality of your data?
1. Once a week
2. Once a month
3. Twice a year
4. Once a year or longer
5. Don’t know

◼ Check Data Often
○ 1 in 2 companies are measuring data
accuracy and data quality once a
year or longer
◼ Ensure Transparency
○ When data is transparent, it
increases trust with key
stakeholders.
◼ Find Partners
○ 57% of companies rely on IT, 32% on
talent acquisition
STRATEGIES

03
Automation
The practice of making a
system or process operate
automatically through
technology.

Closing the Knowledge Gap: Understanding Automation
What you expect What you get

● 55% of companies are planning to increase their investment in automation this year.
● 73% of companies do not know what they are currently automating already

STRATEGIES
◼ Define Scope
○ 73% of companies do not know what
they are currently automating already
◼ Create Consistency
○ Candidate has a seamless experience
throughout the recruitment lifecycle
◼ Understand Expertise
○ Consider providers that have
committed their product development
and support teams to this space

Questions?
31

Thank you
Download the report on the Beamery Academy
AptitudeResearch.com
@madtarquin
@aptitudeHCM
32

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