Business comminucation and overview

1. We Are Presenting
Business
Communication
Overview &
Communication and
Organizational
Effectiveness

2. COMMUNICATION
• Communication is the act of giving, receiving, and
sharing information -- in other words, talking or writing,
and listening or reading. Good communicators listen
carefully, speak or write clearly, and respect different
opinions.

3. BUSINESS COMMUNICATION:
• Business communication is the process of sharing
information between employees within and outside a
company.

4. DIFFERENCE BETWEEN
 Communication may include
feelings and all meaning less or
meaning full conversation.
 Business communication all about
business talks with a specific
purpose
 May be formal or less formal  Business communication should be
formal
Communication | Business Communication

5. COMMUNICATION TYPES
(1)Verbal communication in which you listen
to a person to understand their meaning
(2) Written communication in which you
read their meaning
(3) Nonverbal communication in which you
observe a person and infer meanings.

6. ORGANIZATIONAL COMMUNICATION
• Communication in an organization is called
organizational communication . An organization is a
group of people who work together, like a
neighborhood association, a charity, a union, or a
corporation.

7. FLOW OF ORGANIZATIONAL
COMMUNICATION
Upward Communication
Downward Communication
Horizontally Communication
 UPWARD COMMUNICATION
In upward communication, performance reports allow
lower-level employees to rate the performance of their
direct managers and other company officials.

8. DOWNWARD COMMUNICATION
• An example of downward communication would be
sharing policies and procedures with the company’s
employees, ensuring that everyone is aware of the guide
lines they must follow by ensuring the uniformity of the
shared information.

9. HORIZONTAL COMMUNICATION
• When the department heads of marketing and research
get together for a meeting is a good example of
horizontal flow in an organization.

10. EFFECTIVENESS OF COMMUNICATION
IN ORGANIZATION
Communication mitigates conflict.
 It improves public relations.
 Communication fuels innovation.
 It increases job satisfaction and loyalty.
 Communication powers productivity.
 It builds a culture of teamwork and trust.

11. Presented By
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