2. History
● The company was founded by KIICHIRO TOYODA in 1937 as a
spinoff from his father's company toyota industries to creat
automobile.
● Three years earlier, in 1934, it created Its first product, the type A
engine and in 1936 , its first passenger car , the toyota AA
3. FAST FACTS
● The TOYOTA corporation is recognized for its quality innovation
● TOYOTA invest $1 million dollars every hour in research worldwide
● In 2014, Toyota became the first automaker to sell a hydrogen fuel-
cell vehicle commercially. It’s called the Mirai
● Solar-powered cars—namely Prius Plug-in Hybrids with a solar roof—
are the next big thing to expect about Toyota.
● The company has a goal to reduce CO2 emissions from all its
vehicles by 90 percent within the next 30 years.
● Corolla is toyota’s best-selling automobile nameplate in the world
● Has located in more than 170 countries,more than coca-cola and
mcdonald's
4. Production system-intro
Toyota production system is a set of principles which have been
proven in day-to-day practice over many years. The production has
three designed outcomes.
● To provide the customer with the highest quality vehicles at
lowest possible price, within the shortest possible time frame,
to provide members with work satisfaction job security and fair
treatment
● Gives company flexibility to respond to the market , achieve
profit through cost reduction activities and long term prosperity
5. Production technique-1 “kaizen”
● Heart of the Toyota Production System.
● Process requires that all tasks, both human and
mechanical, be very precisely defined, ensure maximum
quality, eliminate waste and improve efficiency
● The day-to-day improvements that Members and their
Team Leaders make to their working practices and
equipment are known as "Kaizen".
● Wider Meaning: A continual striving for improvement in
every angle of the company's activities
6. Production technique-2 “just in time”
● Also called JIT system or "lean manufacturing
system"
● It is used by other manufacturers worldwide
● It is all about making the vehicle ordered by a
customer in the quickest and most efficient
way to deliver it to them A.S.A.P.
7. Production technique-3 “jidoka ”
● It simply means automation with a human touch
● As opposed to a machine that simply moves under the
monitoring and supervision of an operator.
● Simple definition: If a problem occurs, then the equipment
stops working. This prevents from defective products being
produced
● A single operator could be put in charge of numerous looms,
resulting in a tremendous improvement in productivity.
8. Toyota in bangladesh
● Founded by a pioneering entrepreneur of our country, Mr
Alhaj Zahurul Islam, Navana Limited started its journey on
20th April 1964. It is one of the largest private sector in
Bangladesh and has remarked a strong and distinguished
business history. This marked the initiation of a long
partnership with Toyota Motor Corporation. With the
introduction of Toyota Corona in 1964, the initiation of
Japanese car era made its way in this market.
● After the inception of Navana Limited (pre-arranged through
agreement of TOYOTA of Japan under an exclusive
distributorship, to market Toyota cars in the then East
Pakistan) in the year 1964, the business throve rapidly and
formation of Islam Group took place under the
Chairmanship of Alhaj Jahurul Islam.
9. INNOVATIONS
Toyota Prius Plug in Hybrid
● A mid size plug- hybrid electric vehicle manufactured by
Toyota Motor Corporation.
● Outfitted with 4.4 kWh lithium-ion batteried co-developed
with Panasonic.
● This enables all-electric operation at higher speeds and
longer distances than the conventional Prius hybrid
11. STRENGTHS
● Kanban system
● organizing suppliers
● loyalty
● continous improvement
OPPORTUNITIES
● new products
● targets the
WEAKNESS
● economics of sale
● brand loyalty
● absolute cost advantages
● competitors
THREATS
● In 2005 toyota had to
recall
● 880,00 sports vehicles
12. Corporate Social Responsibility
● It is very important to Toyota to be a good corporate citizen. They focus on
three areas.
Environment
Investing in young people today to shape the next generation of
environmental leaders.
Education
Working through partners to promote science, engineering technological
advancement and innovation, and make education in these fields accessible to all.
Safety
The company is committed to increasing knowledge about automotive safety.