A service innovation focused on democratizing the internet through a repeatable process of building communities online.

1. Service Innovation
MyWebPlace.Swiss
 The WordFish Group GmbH
 Anthony Tilke, content composer
 anthony@wordfish.ch
+41 (0)61 564 0660

2. Problem
The tools people most commonly
use online are designed to sell ads.
You are a prospect before you are a
person.
Your network is a collection of
leads before they are a community.
We have lost control of our
privacy and our content

3. Solution for customer
Build private online communities following a replicable
and scalable process for a business, a school, a club or
any other customer community website
Service provider trained in
the WordFish process
Onboard as a
client
Orientation for
members
Manage your
community
Choose to share

4. Solution for service provider
Learn how to create private online communities for
customers following a repeatable and scalable process
MyWebPlace.Swiss
Case study on
which the WordFish
service innovation
is built.
designmeetscontent.com
Premium community
membership site to learn
how to use the tools and
process that built
MyWebPlace.Swiss
WordFish client
Engage The WordFish
Group to build an
agency community site
like MyWebPlace.Swiss

5. Business
Model
AUTHORITY
Subject
matter expert
PAID
Membership
fees / content
THIRD PARTY
Advertisement
Affiliate
MyWebPlace.Swiss provides case study for
membership and training site
designmeetscontent.com.

6. Market
Existing agencies, global
nomads, career
changers,
communications and IT
professionals.
The market is global
and the service is job
creating

7. Competition for building
community sites
Facebook SaaS options Service innovation
Community
Scalability
Flexibility
Portability
Facebook groups and pages can be
overwhelming to manage when
large. Subscription base services
can scale, but are not flexible.

8. Resources
Integrator Google Cloud
Platform
WordPress Genesis
Framework
On the Go
Systems

9. Resources
Integrator Anthony Tilke has over 30 years experience in Economics, IT and Telecoms. More recently, he has retrained
himself as a content composer. He is PMP certified and a skilled interpreter of technology for lay people.
Google Cloud Platform is a suite of cloud computing services that runs on the same infrastructure that Google uses
internally for its end-user products, such as Google Search and YouTube. It is secure and scalable beyond any other cloud
platform available.
WordPress powers one-third of the top 10 million websites in the world. It is a content management system that supports
the smallest of blogs to the largest of enterprise sites.
Genesis Framework is a foundation of design for WordPress sites. It extends WordPress as one of the most widely used and
respected platforms for building WordPress themes.
On the Go Systems is the company behind Toolset and WPML. Toolset fits well in this Service Innovation because it will
significantly reduce maintenance periods. WPML provides the framework for adding muilti-lingual support to a community
website.

10. Scalability
The use of Google Cloud App
Engine, WordPress and other
tools chosen for scalability
App Engine automatically scales to demand. Billing for what is used. No capital
investment. Cost of revenue.
Scalability requirements include volume of content creation, number of community
members and traffic.
Scalable application possibilities include building a consumer app that allows
families to easily create their own community sites.
Scalable content sharing can be achieved through managed exchange of content.

11. Projection
How The WordFish Group
productization is forecast
designmeetscontent.com
sold to highest bidder
designmeetscontent.com
with 500 members
100 new solopreneurs
Service innovation
submitted for DIN standard
2019 2020 2021 2022
designmeetscontent.com
with 1000 members
600 new solopreneurs

12. Current
Status
Google Cloud
Platform grant of
$17,000 usage credits
Two months of
feasibility testing
completed
Tools and platforms
have fully paid
lifetime developer
licenses