Too many spam links, participating in large link schemes, or having too many links on a website can be penalized with lower search results. Slow page speeds due to too many plugins or non-responsive design can also reduce rankings. Failing to add new content regularly, especially for news sites, or presenting text as graphics instead of readable code can negatively impact rankings as well.

1. SEO : What can lower your
ranking ?
Anthony DELORME
IUT Jean Monnet - ATII WildTreeHacks

2. Spam links
If you have too many spam links or you’re participating in large-scale link
schemes → penalized with lower search results.
Also, having too much links on your website, it could be considered as spam.
Links have to be relevent.

3. Not being reponsive design

4. Too much keywords
Some keywords in your document may be good, but if there is too much your
site could be considered as spammy websites.

5. Slow page speed
The longer it takes for content to load, the less likely people will stay on your
site.
Using too much plugins can slow down your website a lot !

6. Not being on social medias
Not having links going to social medias will reduce your ranking.

7. Not adding new content
Adding new content regularly will make your ranking decreasing, mostly if you
have a news website.

8. Present text in graphics
Text on images or photos will not be read by Google bots so it will not be use
to be referenced.

9. Ignore errors
Having errors in your page code is a very good way to decrease your ranking.
Know more about Google Bot.

10. Question ?
@DashThony
IUT Jean Monnet - ATII WildTreeHacks