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-­ TRENDER FÖR  DETALJHANDELN
Bilderna  ej  friköpta  för  den  här  presentationen.  
NOWABILITY:  ACCELERERAD  UTVECKLING
79%
wears the
mobile all day
1 of 4
Can’t
remember the
last time the
mobiel wasn’t
in the same
room
1 of 4
Buys is taking
place through
the mobile
Moments  of  truth
Retail  goes  media
Fancy
|Social  webbutik
“We	
  Want	
  To	
  Be	
  A	
  'Newer	
  Version'	
  Of	
  
Amazon,	
  Not	
  Pinterest”
Joe	
  Einhorn,	
  CEO	
  
Shoppable content
1,5
3
6
6
12
23
46
0 5 10 15 20 25 30 35 40 45 50
Food
Furniture	
   &	
  interior	
   design
Sports
Hardware
Fashion	
  &	
  shoes
Electronics
Books	
  
E-­‐commerce	
  share	
  of	
  total	
  turnover
”Capitalism has  lost its way and  financial
profit  should no  longer be  the  main driving
force  behind big business.”
Richard  Branson
Värderingar  bygger  varumärket  
48  %
BOJKOT BUYKOT
FORSKARE
KONSTNÄR
FÖRFATTARE  
UPPFINNARE/INNOVATÖR  
Sveriges  mest  attraktiva  
yrken  i  en  undersökning  av  
svensk  allmänhet  genomförd  
av  United  Minds 2013.
Den  
skapande  
ekonomin
30  miljoner  
medlemmar  
1 miljon  
butiker  
Involvera,  engagera  
Retail-­media  
mash  up  
Creating  
shared  value  
Skapande
ekonomin
Trends
Vinnande
vägen

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