If you want to build a better future, you must believe in secrets. The great secret of our time is that there are still uncharted frontiers to explore and new inventions to create. In Zero to One, legendary entrepreneur and investor Peter Thiel shows how we can find singular ways to create those new things. Thiel begins with the contrarian premise that we live in an age of technological stagnation, even if we’re too distracted by shiny mobile devices to notice. Information technology has improved rapidly, but there is no reason why progress should be limited to computers or Silicon Valley. Progress can be achieved in any industry or area of business. It comes from the most important skill that every leader must master: learning to think for yourself… Zero to One presents at once an optimistic view of the future of progress in America and a new way of thinking about innovation: it starts by learning to ask the questions that lead you to find value in unexpected places.

1. MEDITATIONINBUSINESSSERIES
BOOK REVIEW ON
ZERO TO ONE
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2. ABOUT THE AUTHORS
PETER THEIL
Paypal Founder
Enterpreneur
Venture Captalist(Invested in
ebay, Linkedin, Yelp, Youtube,)
BLAKE
MASTERS
Author of CS 183:startup
Venture Captalist
Theil foundation

3. CONTENTS
IN THE BOOK
1 The Challenge of the Future
2 Party Like It’s 1999
3 All Happy Companies Are Different
4 The Ideology of Competition
5 Last Mover Advantage
6 You Are Not a Lottery Ticket
7 Follow the Money
8 Secrets
9 Foundations
10 The Mechanics of Mafia
11 If You Build It, Will They Come?
12 Man and Machine
13 Seeing Green
14 The Founder’s Paradox

4. Focuses on business that
creates something new which
leads to sustainity in the
future
OVER VIEW

5. "To Succeed one should maintain a monopoly"
Why are
monopolies
critical How do we
position
Ourself How do we
build a
monopoly How do we
protect such
monopoly

6. WHY MONOPOLY
Captalism is all about
generating profits
"Captalism and competition are opposite"
competition eliminates profits.
Competition is all about lower
prises and margins
Monopolies enjoy high profits and afford a company a luxury
of investing in the future because the profits will compensate
for such investments.
Therefore entrepreneurs should intent to create monopolies

7. START WITH YOURSELF
Shaping your own future by thing very hard about your
next steps and take the time to plan ahead
Get laser focused early
Develop standout skills
"Success is not a matter of luck"
"Average at everything and good at nothing"
What we need to do ?
"You are not a lottery ticket"

8. BUILD A MONOPOLY
Come up with a product/service which has
10X growth
Performance or convenience benefit
Scale up
Niche market
Avoid
Global
Domination
Zero to one offering

9. PROTECT MONOPOLY
1)Network effects : This address the value of your offering the more users
you have the greater the value to each user
2)Economics of scaling : This address your production cost,the larger
your volume the lower your avg cost
3)Branding : This address awareness which reduces your distribution cost
How

10. 1. THE ENGINEERING QUESTION
Can you create breakthrough technology instead of
incremental improvements?
4. THE PEOPLE QUESTION
Do you have the right team?
3. THE MONOPOLY QUESTION
Are you starting with a big share of a small market?
2. THE TIMING QUESTION
Is now the right time to start your particular
business?
SEVEN QUESTIONS
THAT
EVERY BUSINESS
MUST
ANSWER FOR YOU
Contd....

11. 5. THE DISTRIBUTION QUESTION
Do you have a way to not just create but deliver your
product?
7. THE SECRET QUESTION
Have you identified a unique opportunity that others
don’t see?
6. THE DURABILITY QUESTION
Will your market position be defensible 10 and 20
years into the future?

12. Final thought
PETER THEIL
A BAD PLAN IS BETTER THAN A NO PLAN

13. Thank You