1) The document outlines the work experience and achievements of a digital marketing and social media manager including increasing followers and engagement on platforms like LinkedIn, Instagram, Pinterest, and TikTok. 2) Additional responsibilities included tracking social media trends, viral marketing, moving traffic between networks, analyzing competitors and target audiences, and creating content. 3) Skills include social media marketing, digital marketing, content management, creativity, and knowledge of platforms like LinkedIn, Instagram, Facebook, Pinterest, Twitter, Snapchat, YouTube, and TikTok.

1. WORK EXPERIENCE:
Digital Marketing and social media manager
December 2020 - Present
Achievements:
1) LinkedIn account promotion,
TOP 1% Industry SSI rank for 80 days.
2) Instagram account and competitor analysis
for Dining Services one of the biggest American university.
3) Analysis of the target audience and account development
strategy for the lifestyle blogger on Tik Tok, 50,000 followers.
4) At first 5 months I've attracted 2,000 warm leads in
Instagram account. 100,000 people viewed the company
Pinterest account.
5) Developed an Haute Cuisine Month for Instagram food
blogger, 43 000 followers.
Stuff I also did:
track social media trends, viral marketing, moved traffic
between social networks, description and clarification target
audience, creating creative content, interactions with
influencers, analysis competitor, targeted ads, making
Augmented Reality to stories.
SOCIAL MEDIA:
Anastasia Pshenitsyna
Social media and digital marketing in food and beverage industry, ghost
kitchen, restaurant and hospitality. TOP 1 % Industry SSI rank. REMOTE
+8618826429875 digital.assistant.food@hotmail.com
www.linkedin.com/in/digital-smm-food
Digital Marketing Food
MY JOB:
1. Determine with a client:
1) goals, 2) target audience, 3) social media.
2. Analyzing competitors and leaders.
3. Creating profile (photo and description).
4. Creating content plan.
5. Content production (I do it by myself or
through contractors).
6. Increase traffic through:
1) content, 2) targeted ad, 3) mutual PR,
4) influencers, 5) hashtags.
I don't use mass-methods, only organic
growth of accounts.
LinkedIn
Instagram
Facebook
Pinterest
Twitter
Snapchat
YouTube
Tik Tok
Guangzhou, China
Social networks now are like CNN, but 100 times cheaper. If you create a single viral video just using your
phone in Tiktok, these 15 seconds can make you famous all over America in a week. This is amazing.
SKILLS AND COMPETENСIES:
4 languages: english, chinese, russian, spanish
Social media marketing
Digital marketing
SEO
Content management
Creativity
Emotional Intellegence
Leadership
Public relations
Food and beverage
Course "Online Marketing"
Online school "Interra", August 2021
Course "Targeted Advertising"
Online school "Interra", May 2020
Bachelors degree in the speciality "Fashion
design and vocational education professor"
Russian State Vocational Pedagogical
University, June 2013
ACHIEVEMENTS AND CERTIFICATES: