Group 4_Media & Gender Issues (1).pptx

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Media & Gender Issues
Islamic University of Indonesia Communication IP 20

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● Media is an intermediary between the source of the
message and the recipient of the message.
● Media functions as a means of obtaining information,
education/insights, entertainment, and controllers of
social activities in distributing ideas to the community.
● Media is divided into 3 types: visual media, audio media,
and audio visual media.
● Gender issues are issues and problems caused by gender
inequality.
● Gender inequality is the idea that one gender is better
than another. A condition where there is inequality
between men and women in family life, society, nation
and state.
● The causes include: stereotypes, economic
impoverishment of women, subordination to one gender,
patriarchal culture that develops in society.
Definition

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● Media is a tool or means to convey messages from communicators to
audiences (Cangara, 2006).
● Media is a means of communication, both in print and audio-visual form.
Includes software technology and hardware (National Education
Association, 2010).
● Media are all forms and channels used to deliver messages and
information (Association of Education and Communication Technology,
2011).
Definition by Experts
● According to Fikih (1998), gender bias is a system and structure that
places both men and women as victims of the system.
● Mosse (1996) and Irohmi (1990), say that gender bias is mainly
experienced by women. As an illustration, men are recognized and
confirmed to dominate women. Then the hierarchical relationship
between women and men is considered correct and accepted as
normal.
● Overall, gender inequality is the result of an unequal educational
background. There are 3 problems: opportunity, level and curriculum
(Suryadi & Idris, 2004).

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Correlation
Media & Gender
Broadly speaking, the media plays a role as the
main tool to represent gender in a certain point of
view in the public audience. There are a lot of
gender but the universally accepted one is as
following:
● Male
● Female
● Transgender
● Non-Binary

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Male
Male in media is represented as a
gender with high sexual interest and can
easily be a predator however that is not
always the case.
Representation in Media
Transgender
Transgender in media is represented as
a concept where people is just trying to
be their true self.
Female
Female in media is represented as a
weak, incompetent at other job other
than housekeeping, and frail however it
has progressively getting better with a
lot of empowerment movements in the
media.
Non-Binary
Non-Binary often times get mistaken or
represented wrongly in the media.
There are a lot version of non-binary.

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There are several gender issues that is
affecting the universally accepted
gender and these issues often times
are mingling with stereotypes and
negative apprehension of an old
culture.
Here are the following gender issues
that is going to be discussed in this
presentation.
Gender Issues Variation

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Patriarchy & Feminism
Patriarchy is a believe where men triumph over women.
Old Disney movie often times depict the princess as a
helpless woman that always in need of a man
intervention like in Cinderella or Beauty & The Beast.
However, as times passes, the awareness at how
woman can also be a hard worker or is equal to men
start to get better which can be seen in movie such as
in Pride & Prejudice.

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Patriarchy & Feminism
The counterpart of Patriarchy is Feminism but it isn’t
exactly right to call it the counterpart since while
Patriarchy is a believe where men triumph over women,
Feminism is a believe where women stand as an equal
like men.
However, there are those who take these measure up to
extreme which in result born a believe called Radical or
Extreme Feminism which finally can be said as the
counterpart of Patriarchy where female believe they
are better than men in all departments.

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Toxic Masculinity vs Toxic Femininity
Toxic masculinity isn’t just about behaving like a man. Instead, it
involves the extreme pressure some men may feel to act in a way that
is actually harmful.
There are 3 core components of Toxic Masculinity:
● Toughness: This is the notion that men should be physically
strong, emotionally callous, and behaviorally aggressive.
● Antifeminity: This involves the idea that men should reject
anything that is considered to be feminine, such as showing
emotion or accepting help.
● Power: This is the assumption that men must work toward
obtaining power and status (social and financial) so they can gain
the respect of others.
“Gaston” Toxic Masculinity Song
Displayed in Beauty & The Beast

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Toxic Masculinity vs Toxic Femininity
While men have Toxic Masculinity, women have Toxic Femininity. It
involves the extreme pressure some women may feel to act in a way
that is actually harmful.
There are 3 core components of Toxic Femininity:
● Meekness: This is a notion that a women shouldn’t be too brash or
aggressive and should be soft and quiet.
● Feminime: This enforce women to be slender in figures and
delicately tender in behavior.
● Submissive: This is a notion that a women should just follow what
a men says and never say or argue about something.
Mean Girls display Toxic Femininity that enforce
how a woman should act in order to join the sorority.

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Sexism
Sexism isn’t exactly different than Patriarchy and
Radical/Extreme Feminism however, it affect other
gender such as Trans and Non Binary.
Sexism is a belief where one gender is superior to other
or an act of denying other gender of its rights. Paris is Burning show how people being
sexist and does not accept Trans and
other non natural gender people.

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Case Study & Exposure in Indonesia

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In conclusion, media plays a massive role in how a specific gender is
viewed through the lens of the universal public. Depending on the
context of the portrayal, it would create negative stereotypes or a
means to raise awareness of issues relating to that specific gender.
While the former is the cause of gender issues, the latter is the fix or
remedy. Therefore, it is not a stretch to say that media is the means
on whether gender issues can be fixed or spread even more in this
contemporary advanced era.
Conclusion
Conclusion & Recommendation
There is a need for good cooperation between workers
in the media world and the wider community to avoid
exacerbating gender issues that occur in the media
and also to slowly address and resolve gender issues
that are currently rife in the media.
Recommendation

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Islamic University of Indonesia References
Afniar, A. (2019). Representasi Transgender (LGBTQ) dalam Media Massa. Jurnal Spektrum Komunikasi, 7(2), 41-47.
Berg, J. (2017). Looking inward at gender issues. Science, 355(6323), 329-329.
Darmawati, N. O., & Dwitasari, P. P. (2017). Peran Gender Dalam Media. Jurnal Desain Idea: Jurnal Desain Produk
Industri Institut Teknologi Sepuluh Nopember Surabaya, 16(2), 13-16.
Krijnen, T., & Van Bauwel, S. (2021). Gender and media: Representing, producing, consuming. Routledge
McBride, K. (2020). Redressing the balance: Lived experiences of the harms of visually mediated transgender
identity. International Review of Victimology, 26(2), 163-180.
Yang, J. (2021, October 21). Non-Binary Gender Identities Representation in Media. INKSPIRE.
https://inkspire.org/post/non-binary-gender-identities-representation-in-media/
Zulfikar, M. (2020, August 13). KPPPA: Media massa berperan dorong kesetaraan gender. Retrieved June 22, 2022,
from ANTARA: https://www.antaranews.com/berita/1666522/kpppa-media-massa-berperan-
dorong-kesetaraan-gender

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Our
Team
Hana Luthfia R. A.
(20321261)
M. Fajar Rizki
(20321269)
M. Sogie Priya N.
(20321264)
Ilham Syafe’i
(20321270)
Alfin Kurniawan
(20321275)
Muhazib N. H.
(20321274)
Sarah Nursyafa K.
(20321268)
Thank you!

Group 4_Media & Gender Issues (1).pptx

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Group 4_Media & Gender Issues (1).pptx