This presentation tells about the establishment of a courier service means how business plan can be executed and related feasibility aspects of the plan.
3. Amity Business School
“COURIER X – PRESS”
Courier X – Press is a start up courier delivery service based in New Delhi,
India that focuses on the delivery of small parcels, important document and
gifts in real time circle.
Courier X - Press sells delivery service to the general public, companies,
online shop and also retail shoppers. It focuses on delivering small parcels,
important documents and gifts with a maximum weight of 10 Kg.
A maximum travelling radius of 10 kms. from the pickup point to the
delivery point is to be considered. The charges for delivery would be taken
as per distance travelled and weight of the deliverable
4. Amity Business School
“COURIER X – PRESS”
The shipping is done via bicycle (mainly) and other transportation (Two
– wheelers recommended) by delivery persons.
The tagline, “Why worry, if we are here” clearly states and signifies the
trust and dependency of delivery on us.
The delivery is done on our responsibility and any discrepancies would
be paid by us.
5. Amity Business School
OBJECTIVES
Study the feasibility of the business.
Survival of the business.
Arranging financial resources.
Providing satisfactory service.
Preparing business strategy.
Performing SWOT analysis.
7. Amity Business School
MARKET ANALYSIS
In our country, there are more than 100
courier service providers domestically.
The main problems of these courier
providers are that they lack the potential
for real time service providing.
Another problem is that none of them are
24/7 service provider.
Some of the domestic courier services like
DHL Ltd., DTDC Courier and Cargo
services Pvt. Ltd. etc. are some of the
famous ones.
8. Amity Business School
Marketing strategy
Modern communication like texting, emailing and using social websites,
blogs and sophisticated company websites must be an integral part of a
company's marketing strategy for it to become and remain successful.
Company "Branding" will define our company with the use of
advertisement, business cards, letterhead, form marketing materials and
company website all having identical design, color, logo and
appearances.
For selling service, Courier X - Press will have its own online calling
center, a Facebook page, a website for delivery credentials, Instagram
account page and a twitter account etc. where the details will be
provided with contact numbers. These areas will help us in making new
customers and strengthening the trust with our existing customers and
loyal customers.
9. Amity Business School
TECHNICAL REQUIREMENTS
(ANALYSIS)
Registration
Head office
Office requirement
Vehicles (Bicycles and Motor Bikes)
Marketing expense
Working capital
10. Amity Business School
Estimated Total capital Required (2020 – 21)
PARTICULARS AMOUNT (IN RS.)
REGISTRATION 22,000
HEAD OFFICE 32,00,000
OFFICE REQUIREMENTS 10,00,000
VEHICLES 30,00,000
RESERVES 11,00,000
MARKETING EXPENSES 10,00,000
TOTAL CAPITAL REQUIRED 93,22,000
11. Amity Business School
FINANCIAL ANALYSIS
The current financial plan for Courier X - Press is to collect initial
funding (Working Capital) in the amount of 1,00,00,000 INR (one
Crore). This can be achieved by taking start up loan from Banks.
Secondly, funding raised through friends and relatives are welcomed
and considered as an investment.
The fund will be used to secure a company facility (Rented place for
office setup), purchasing of office utilities, shipping materials and
expenses. At last, providing salaries for employees would be done
initially by this amount until the business starts earning and thereafter
maintains profitability.
After this, hiring of employees needs to be started. At first, we are
looking for 25 to 50 employees approximately.
13. Amity Business School
COMPETITIVE EDGE
The company seeks to establish a competitive edge in its new
target market segment (corporates, general public and young
generation.)
The company also tries to increase the level of customer contact
through its advertising and promotions.
The services of 24/7 availability and after sale services look after
that other competitors seem to lack like Express Couriers, GATI,
Delhivery etc.