1. Retention- RetainingEmployees& Its Importance
Moneyis a convenientandoverusedexcuseforleaving.It'sthe mostcommonexcuse thatan employee
quitsthe organizationformoney,butisrarelyan actual excuse.Anemployee workinginany
organization valueschallenge,developmental opportunities,friendshipswithpeersandsupervisors,
flexibility,appreciationandotherreal benefitsmore intheirworkenvironment,whichisthe actual need
inmost of the cases.
ThoughMoneyis a natural and fundamental concern.Beforeyouspendapennyonadditional salary,
benefitsorotherprograms,itisimportantto findoutspecificallywhatisbrokeninyourrelationship
withemployees.If youdon'tdothis,youriskfixingthe wrongthingsandwastingprecious money,time,
effortandgood will.
Here are a fewdata-gatheringtechniques:
ExitInterviews - Findoutwhatleadsyouremployeestoreadwantadsor accept a call froma recruiterin
the firstplace.Listenerwill gleanalotof goodinformationfrom these questions.There are anumberof
goodquestionsyoucanuse to get the informationyouneed.One of myfavoritesis“Tell me aboutthe
three thingsyou'dchange tomorrowif youownedthe company.”Anotheris“What things,if changed,
wouldhave preventedyoufromconsideringanotherjob?”Anactive andpatientlistenerwill gleanalot
of goodinformationfromthese questions.
FocusGroups and SurveysThere are a numberof decentemployee-opinionsurveyproducts
commerciallyavailable.Learningtodoa focusgroupis easilywithinthe graspof mostHR professionals.
Focusgroups andsurveysdone byoutside personnel tendtogetmore forthrightanswersthanthose
done byin-house personnel.
RetentionInterviewsIdentifythe employeesyoureally,reallyneedtokeep.Sitdownwiththemand
discussthe company,theirpersonal satisfaction,ideastomake theirjobevenbetterthanitis,and
relatedtopics.Showingyourinterestisoftenrewardedwithadditional commitmentandlongevity.
2. One wordof cautionfor all of these techniques - Don'tuse themif you aren'twillingtolistentowhat
people think.More important,if youare notwillingtoconsidermakingchanges,youare well advised
not to ask.
The “sugar high” of raisedexpectationsquicklydiminishesintoall-timelowsof employee moraleif
people thinkyouaren'tlistening.Youwillfindthatthe answerstoturnoverare not as elusiveasyou
may think.Theyare,inreality,fairlybasic.
The suggestionsyouharvestfromemployeeswill helpyoudesignthe practical solutionsyouneedand
can afford
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