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AUDIENCE
PROFILES
AUDIENCE PROFILES
 I asked a few of my friends who listened to metal music about
their opinions and ideas about a metal music magazine. I did this
to add to the information I found from my survey and
psychographic and demographic research.
ABBY
 AGE: 18
 Music: Metal & Rock
 Do you buy music
magazines? Yes
 How much would you spend
on a magazine? Under £4
 What is your favourite part of
magazines? Interviews and
posters
NATHAN
 AGE: 17
 Music: Pop punk and
deathcore
 Do you buy music
magazines? Yes
 How much would you spend
on a magazine? Anything
under £9
 What is your favourite part of
magazines? Interviews and
competitions
SOPHIE
 AGE: 18
 Music: EVERYTHING!
 Do you buy music
magazines? Yes
 How much would you spend
on a magazine? Under £3
 What is your favourite part of
magazines? Posters
REECE
 AGE: 19
 Music: Metal and hard rock
 Do you buy music
magazines? Sometimes
 How much would you spend
on a magazine? Under £3
 What is your favourite part of
magazines? Interviews and
opinion articles
LOUISE
 AGE: 17
 Music: Classic Metal and
rock
 Do you buy music
magazines? Sometimes
 How much would you spend
on a magazine? £5 maximum
 What is your favourite part of
magazines? Interviews and
hearing about new music

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Audience Profiles for Metal Music Magazine

  • 2. AUDIENCE PROFILES  I asked a few of my friends who listened to metal music about their opinions and ideas about a metal music magazine. I did this to add to the information I found from my survey and psychographic and demographic research.
  • 3. ABBY  AGE: 18  Music: Metal & Rock  Do you buy music magazines? Yes  How much would you spend on a magazine? Under £4  What is your favourite part of magazines? Interviews and posters
  • 4. NATHAN  AGE: 17  Music: Pop punk and deathcore  Do you buy music magazines? Yes  How much would you spend on a magazine? Anything under £9  What is your favourite part of magazines? Interviews and competitions
  • 5. SOPHIE  AGE: 18  Music: EVERYTHING!  Do you buy music magazines? Yes  How much would you spend on a magazine? Under £3  What is your favourite part of magazines? Posters
  • 6. REECE  AGE: 19  Music: Metal and hard rock  Do you buy music magazines? Sometimes  How much would you spend on a magazine? Under £3  What is your favourite part of magazines? Interviews and opinion articles
  • 7. LOUISE  AGE: 17  Music: Classic Metal and rock  Do you buy music magazines? Sometimes  How much would you spend on a magazine? £5 maximum  What is your favourite part of magazines? Interviews and hearing about new music