Pandora is an internet radio service that provides personalized music based on a user's tastes. It was founded in 2000 and went public in 2011. Pandora uses the Music Genome Project which analyzes over 450 musical characteristics of every song to understand how songs are related. Pandora currently has around 80 million monthly active users and generates revenue through advertising, though it is hinting at expanding into on-demand streaming. Pandora's mission is to be the effortless source of personalized music enjoyment and discovery.

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NYSE : P
Aash Mehta

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“
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Unleash the infinite power of music by
being the effortless source of
personalized music enjoyment and
discovery
The Mission

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The Product
• Personalized Internet Radio
• “Play the music you love”
• Pandora One

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Finances
• Share Price: $9.45
• Current FY2015 Revenue: $827M
- Gross Profit: $302M
• Expected FY2015 Revenue: $1.153B to $1.158B

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• Founded in 2000 by Tim Westergren
• HQ in Oakland, CA
• IPO in 2011
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History

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• Core of Pandora
• Analyze up 450 different musical characteristics
• Includes EVERY song on Pandora
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The Music Genome Project

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Competition

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Competition

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Competition

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• ~80m monthly active users
• Ticket sales and live events
• Artist relations
• Product Development
• Hinting at On Demand streaming
Building For Success

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• ~80m monthly active users
• Ticket sales and live events
• Artist relations
• Product Development
• Hinting at On Demand streaming
Building For Success

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• ~80m monthly active users
• Ticket sales and live events
• Artist relations
• Product Development
• Hinting at On Demand streaming
Building For Success

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• ~80m monthly active users
• Ticket sales and live events
• Artist relations
• Product Development
• Hinting at On Demand streaming
Building For Success

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• ~80m monthly active users
• Ticket sales and live events
• Artist relations
• Product Development
• Hinting at On Demand streaming
Building For Success

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Q&A