1. Technology and Eye Care
Leveraging technology in various aspects of
Eye Care
Aaron Basaiawmoit,
Chief Executive Officer
Bansara Eye Care Centre, Shillong

2. Indian Internet & Mobile Landscape
• 200 million internet users in 2013 to
500 million users in 2017 (62% mobile
internet users)
• 82 million 3G subscribers in
2014 to 284 million by 2017

3. Indian Internet & Mobile Landscape
> Rural
 As of June 2014, nearly 50% of the
Active Internet Users(AIU) in rural
areas accessed internet using mobile
phones, community service centers
(CSC) and cyber cafes.
 38% of the AIU use mobile phone as the
main access point.
 6.7%(61 million) of the total rural
population in India(905 Million) access
internet via mobile now.

4.  SMS, email, messaging and social
networking apps are the most
popular used apps
 Domestic handset manufacturers
are contributing to the increasing
trend of smartphone usage by
selling high end phones at lower
price points
Indian Internet & Mobile Landscape
> Usage Patterns

5. Leveraging the boom
 Build device friendly responsive
websites

6. Leveraging the boom – Social Media
Everypost makes it easy to pull together
relevant multimedia content from different
sources like YouTube, Instagram, Flickr, and
RSS feeds and publish across all your social
media platforms.
Schedule your posts for continuous
engagement across all social media
and analytics to increase
engagement
Social Media Management, Social Customer Service, Social Media Marketing

7. Health Care Technology
• Healthcare provider/ Doctor facing practice
management software, Practo Ray, sold as a
subscription-based SaaS product.
• Consumer facing doctor discovery portal,
Practo.com
• Patient records with their history and
customized treatment plan along with analytics.
• DocEngage EMR is seamlessly integrated with
pharmacy & laboratory.
• mobile enabled EMR - Providers can get their
patient records in his mobile

8. Health Care Technology
• Easily convert data into maps that can be shared
online.
• RxmindMe is a reminder app for your
medications, vitamins and supplements. It
allows you to enter all your dosage information,
set up reminders and keep track of when you
take them.

9. Health Care Technology
• Professional eye exams from your smartphone