Descriptive statistics worksheet directions answer each qu

1. Descriptive Statistics Worksheet
Directions: Answer each question completely, showing all your
work. Refer to the SPSS tutorials located in the Topic 4
materials as needed. Copy and Paste the SPSS output into the
word document for the calculations portion of the problems.
(Please remember to answer the questions you must interpret the
SPSS output).
1. A researcher is interested to learn if there is a linear
relationship between the hours in a week spent exercising and a
person’s life satisfaction. The researchers collected the
following data from a random sample, which included the
number of hours spent exercising in a week and a ranking of life
satisfaction from 1 to 10 ( 1 being the lowest and 10 the
highest).
Participant
Hours of Exercise
Life Satisfaction
1
3
1
2
14
2
3
14
4
4
14
4
5
3

2. 10
6
5
5
7
10
3
8
11
4
9
8
8
10
7
4
11
6
9
12
11
5
13
6
4
14
11
10
15
8
4
16
15
7
17
8

3. 4
18
8
5
19
10
4
20
5
4
2. Find the mean hours of exercise per week by the participants.
3. Find the variance of the hours of exercise per week by the
participants.
4. Determine if there is a linear relationship between the hours
of exercise per week and the life satisfaction by using the
correlation coefficient.
5. Describe the amount of variation in the life satisfaction
ranking that is due to the relationship between the hours of
exercise per week and the life satisfaction.
6. Develop a model of the linear relationship using the
regression line formula.
© Grand Canyon University 2017 2

4. Assignment Details:
McDonald’s is a force to contend with both domestically and
globally. The company has been a success story world-wide
because of its focus on marketing details and because it plans
globally yet acts locally.
Choose a doughnut/cinnamon bun/bread company with presence
in two global markets. Access the two countries’ specific Web
sites for the product you wish to discuss.
· List the differences in product offerings in these 2 host
countries and then compare same to home based product
· Go to your company’s Web site in the 2 countries and discuss
the promotion/advertising that is done there. Is it different or
the same as the home base advertising? Explain.
· Please reply to the presented statement(s) below.
Deliverable Length: 250 words (minimum) per reply
ONE:
Krispy Kreme has served delicious doughnuts since 1937 and
can be found in 1,000,locations worldwide. Krispy Kreme has a
strong brand in the market place where the headquarters is in
Winston Salem, North Carolina. Every store has the capacity to
manufacture 5,000 to over 11,000 dozens of doughnuts daily.
Krispy Kreme using oral advertising and also has products such
as cups, hats and sweatshirts. Krispy Kreme does face strong
competition from Starbucks and Dunkin Doughnuts ,but, has
managed to stay competitive. Krispy Kreme offers drinks and
coffee as well, and their prices are thought to be reasonable by
loyal consumers.
Krispy Kreme in Japan has country specific products and are
less sweet. For example they offer fruit and yogurt bran,
Matcha, green tea, ginger lemon flavors that are very popular in
Japan. In New Zealand Krispy Kreme has been received well

5. also and they offer deals and discounts to consumers there, they
celebrate world chocolate day in New Zealand with chocolate
covered glazed doughnuts(my favoraites) Uber Eats delivers in
New Zealand.
Part of the success of Krispy Kreme is they are willing to look
at ways to improve and provide a variety of flavors of
doughnuts and partner with local organizations and offering
products specific to the culture and/or season. I can not wait for
the green doughnuts in March!
TWO:
Choose a doughnut/cinnamon bun/bread company with presence
in two global markets. Access the two countries’ specific Web
sites for the product you wish to discuss.
List the differences in product offerings in these 2 host
countries and then compare same to home based product.
When Dunkin Donuts expanded in to China, they aimed for
more of a coffee-shop feel versus a donut-shop feel. “China has
long been a tea drinking country, but in recent time has been
developing a taste for coffee. As a rule, China is averse to
breakfast sweets and in fact there is no name for donut in
Mandrin. This is why they’ve learned to focus attention on
coffee. Coffee consumption has tripled in the past 4 years in
China” (Meyers, 2016). China feels that glazed donuts are
simply too sugary and instead go to a more traditional breakfast.
By Dunkin Donuts focusing on coffee, they are finally
becoming successful after their 3rd attempt in the China market.
I believe that the market in China will be more successful as
well because they’ve created a joint venture with Jollibee
Worldwide Pte Ltd. and RRJ Capital Master Fund II, LP. If
they focus more on coffee and with the market of coffee
drinkers in China rising dramatically, then there is more of a
chance of them being successful.
We here in the US drink a whole lot of coffee! We drink more
of the “candied” coffee’s than China. Meaning we sweeten ours
with a multitude of flavors and sugars. We are also hung up on
the amount of caffeine in our drinks. 2 or 3 shots of expresso

6. isn’t uncommon across the US. We also tend to like our sugary
breakfasts!
References:
Meyers, Jessica (July 18, 2016). With new flavors, dunkin
donuts again targets china after two failed attempts. Boston
Globe. Retrieved from
https://www.bostonglobe.com/business/2016/07/18/with-new-
flavors-dunkin-donuts-again-targets-china-after-two-failed-
attempts/U9EbcjTXP7wnq19ioftSlN/story.html