3. Amy Heckerling
Amy left us a
video call
about her life
and where
she got her
inspiration.
4. John Hughes
• The whole way through Hughes’s career he aspired
others.
• When he tragically died, those who knew him
commented on the impact Hughes's had on them
and on the film industry. Other directors say that
their work is his work.
• One of his popular trade marks is close-ups of two
characters locking eyes with each other. We would
really like to include this into our film, the
stereotypical love scene which every young girl
loves and dreams for one day that they will
experience it.
6. AnnaSophia Robb
• Robb is both an actress and a new coming singer. She recorded a song
for a soundtrack titles ‘Keep Your Mind Wide Open’ which was released
and went straight into the charts. We love the idea of one of our main
characters to be a singer and the soundtrack for the film will be their
single, it will present the main emotions and feelings between the
couple. This is also supporting the idea of synergy marketing.
• She has been in many romance and comedy films throughout her career.
For example she played Carrie in ‘The Carrie Diaries’ where she asks
first questions about love, sex, friendship and family while navigating
the worlds of high school. This character represents the ideas of what
our characters will be going through, the age of growing up and
discovering new things. Her character applies Janice Winship’s notion
of complicity, growing up you get to chose who you want to be and how
you’re presented to society and the gratifications she will receive from
this. Also Winship’s theory applies women putting themselves in the
male gaze which is what Carrie and the girl our main protagonist falls in
love with does.
7. Victoria Justice
• Justice started at a very young age in the celebrity world. She
started in 2005 on Zoey 101.
• Justice’s trade marks are her high cheekbones and long brown
hair but contrasting this she says she is a ‘tomboy’. This
applies Judith Butler’s Gender Performance, her natural
beauty is seen but the way she represents herself with her
clothes and personality. Within our cast one of the girls will be
tomboy like, she will hide her real self due to her other friend
being the ‘glamour girl’.
• Justice is seen as a new upcoming actress in America, she has
played many different sorts of characters, some very opposite
to her personality. We love her confidence on screen and off,
many young girls aspire to be like her and we want our
characters to be seen in the same way.
8. Douglas Booth
Click on
Douglas’ face
for our Skype
call with him
the other day!
9. Logan Lerman
• Lerman plays a part called Louis in Stuck in Love. He plays a
character of a young boy, who isn’t very popular but falls in
love with a popular girl who gets any boy she likes. He and the
girl become good friends and by the end he changes her to
being a better person and they fall in love. This inspired us to
want one of our characters to be more geeky but still a little bit
popular due to his friends. We want him to have a crush on
one of his friends but she is ‘too good for him’ but by the end
he gets the girl of his dreams.
• Lerman is still very young and is seen as a cute, blue eyed boy.
Everyone has there secret crush on him due to his personality
and blue eyes. We really love this idea of him being the cute
innocent boy who throughout the film becomes more
confident and you get to know him better throughout.
11. Working Title
• Working Title Films is a British film
production company.
• Their parent company is Universal Studios.
• We think Working Titles would be the perfect
producer for us because our film is very
British based with all British characters and
is based in England.
• It has launched a subsidiary company called
WT2 which is an independent production
arm which has produced filmed Billy Elliot
which became a massive hit in the box office.
12. INSPIRATIONAL INSTITUTIONS
BRIEF
• We are an institutional company with a mass market.
• We are post modern, we may challenge some of the
conventions e.g. not as a main character; however the
parent company will mean lots of dominant ideologies
are reproduced, rather than challenged for example
everyone wants falls in love.
• We will be using Synergy marketing: film and a
soundtrack
• Using Above the Line marketing
• With our producer being a large conglomerate
• Being an independent company ‘in spirit’ but a 63%
owned by a large conglomerate produce meaning we
willbenefit from vertical integration.
