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4 ppt
1.
ANALYSING BUSINESS MARKETS
2.
How do buyers
make their decision?
3.
STAGES IN THE
BUYING PROCESS
4.
PROBLEM RECOGNITION IT CAN
BE MET BY ACQUIRING A GOOD OR SERVICE
5.
GENERAL NEED DESCRIPTION BUYER DETERMINES
THE NEEDED ITEM’S CHRACTERISTICS
6.
7.
8.
PROPOSAL SOLICITATION QUALIFIED SUPPLIERS
ARE INVITED TO SUBMIT PROPOSALS
9.
SUPPLIER SELECTION BUYERS SELECT
BEST SUPPLIER ATTRIBUTES
10.
11.
PERFORMANCE REVIEW
12.
13.
14.
DISCLAMER CREATED BY ABHISHEK
SIROHI,HBTI K DURING AN INTERNSHIP BY PROF.SAMEER MATHUR,IIM LUCKNOW. WWW.IIMInternship.com
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