Evaluation Question 5

1. How did you attract/address
your audience?
Evaluation Question 5

2. • My main target audience is rowers, athletes and
people who enjoy sports.
• The name of the product is the first attraction to my
target audience as it straight away directs the product
at rowers
• The theme of sports throughout the film will hopefully
attract people who are interested and enjoy sports
• The product should attract to all athletes as they
should be interested in other sports, and they could
relate to the constant training.
• The weights scene in the gym should attract to people
who go to the gym as they can also relate the character
and his training.
• It could attract to other social groups through the
popular music in the copyrighted version of the
product.

3. • I tried to create moments that would draw the audience in
• For example the alarm clock going off and that we do not see the
characters face clearly
• In this shot we see the alarm clock going off from this we see that the
action is about to begin and the music starting at this point draws us in to
the scene
• I tried to hide the characters face throughout the opening as I wanted to
create a sense of mystery behind the character, as if I am holding
something back from the character. I did this like Indiana Jones where they
do not show Indiana's face until near the end of the opening sequence