Business Or Pleasure
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Business Or Pleasure

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This presentation is about how librarians can use social networking for professional development and to enhance their career.

This presentation is about how librarians can use social networking for professional development and to enhance their career.

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Business Or Pleasure Business Or Pleasure Presentation Transcript

  • Business or Pleasure?
    Social Networking for Professional Purposes
    Andy Burkhardt
    Emerging Technologies Librarian
    Champlain College Library
    andyburkhardt.com
  • photo by v.h.d. on Flickr
  • Two Georges
  • photo by ReddJinn on Flickr
  • What’ll be covered?
    Two types of connections
    Real world examples
    How to get started
  • Strong Connections
    Often people you already know
    Share very personal information
    Best for enhancing current relationships and networking
    photo by BobFornal on Flickr
  • Weak Connections
    Often people you don’t know
    Share less personal info (but interesting stuff nonetheless)
    Best for engaging a new audience, marketing services, and growing your network
    photo by Darwin Bell on Flickr
  • photo by Dan4th on Flickr
  • photo by Johnny Jupiter on Flickr
    • Enhancing current friendships
    • Networking
    • Engaging an audience (Fan Pages)
  • Networking
  • Facebook Fan Pages
    • Networking
    • Staying current
    • Local conversations
    • Engaging an audience
  • Conference Networking
  • Local conversations
  • Prescient Reference
  • Promoting Resources
  • What should I post?
    Library events
    Links to articles, videos, etc. relevant to your community
    Solicit feedback from patrons
    New additions to your collection
    Getting the message out about how great your library is
    Answering questions
    ???
  • Tone
    photo by heyjohngreen on Flickr
  • Social not Broadcast
    photo by TECH cocktail on Flickr
  • Professional Benefits
    Networking with colleagues
    Marketing library and its services
    Engaging patrons
    Understanding patrons better
  • How do I start?
  • Play!
    photo by BL1961 on Flickr
  • Tailor the Technology
    photo by hamronFlickr
  • Thanks!
    Andy Burkhardt
    This slideshow: andyburkhardt.com/presentations
    Website: andyburkhardt.com
    Twitter: twitter.com/vonburkhardt
    LinkedIn: www.linkedin.com/in/andyburkhardt
    Email: aburkhardt@champlain.edu
    All images used from Flickr under Creative Commons licenses