We are UK based company. We are looking to appoint distributors all over India to promote out product for 3 to 11 year kids. Thanks and regards, Vijay

1. 2Simple Product Scope in Indian pre-school
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2. Introduction - 2SIMPLE SOFTWARE LTD
We are a multi-award winning educational software company based in
the UK.
More than 80% of nurseries and primary schools in the UK use our
products.
World wide more than 4000 schools are using Purplemash.
All our products runs on various platforms and devices.
Creating simple software with powerful outcomes is our ethos and we
have built up a portfolio of over 35 titles and 40 awards since our
inauguration in 2000.
© 2013 2SIMPLE LTD

3. Products
Purplemash is a online creative space or website filled with creative tolls,
games and curriculum focused resources to support and inspire children
at school and at home. Purplemash can be used for primary aged
students from 3 to 11 year old.
2Build a profile for early & primary years is a powerful multi award
winning tool for supporting formative assessment by providing
comprehensive progress tracking across each stage of a child’s growth.
Serial Mash is a online stories which are published every week. Students
can read online and answer questions based on chapters.
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4. Products
Who can use Purplemash?
© 2013 2SIMPLE LTD
Preschools.
Primary schools.
Individual parents.
Why Purplemash?
In most of the pre and primary schools there is a need of quality and
innovative basic education for overall growth of students from all strata.
2Simple Software’s development team keep on adding many innovative
and subject oriented content every week making it more powerful.

5. Products
Purplemash can be used in school as well as at home. Also students work
can be monitored by respective teachers.
Purplemash is very much user friendly to students. Teachers can create
many activities on single subject.
To develop IQ level of pre and primary students.
To learn subject knowledge innovatively.
Purplemash helps students to improve onscreen reading and writing.
Purplemash helps students to develop critical thinking.
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6. Indian pre-school scenario
Pre and Primary School Education in
India is a 40 billion rupees Industry.
•Growth rate – 35-40% per year
•Organized segment – 17%
•Unorganized segment – 83%
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7. Indian pre-school scenario
Pre School Education expected
growth by 2017.
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8. Indian pre-school scenario
Pre School Education – Organized Segment
•Organized segment mainly operated through franchise
business models.
•Big corporate houses entering the pre-school market
•Forming joint ventures with builders
•Big and reputed private schools started chain of schools
•Many pre and primary schools started in Tier II, IV & III
cities.
•Some of the big players in organized segment – Kidzee,
Kangaroo Kids, Euro Kids.
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9. Indian pre-school scenario
Pre School Education – Unorganized Segment
•Unorganized segment mainly operated through
individual schools.
• Existing schools, trusts are entering the pre-school
market
•Taking help from curriculum design companies.
•These schools are operating in pre as well as primary
school segment.
•Many pre and primary schools started in Tier II, IV & III
cities.
© 2013 2SIMPLE LTD

10. Indian pre-school scenario
Pre School Education – Fee structure
•Organized segment mainly charge between – 18000 to
45000 rupees per year.
• Unorganized segment mainly charge between – 10000
to 20000 rupees per year
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11. Indian pre-school scenario
Joint Ventures
•Singapore based educational company EtonHouse
International Education Group has joined hands with
Serra International Pre-school with the aim of setting up
a preschool chain across the country
•Target by 2013 – 100 preschools.
•Target by 2020 – 1000 preschools.
•Targeted cities – Chennai, Bangalore, Hyderabad,
Delhi/NCR, Mumbai & Pune
•Kinder Pillar-Ivy League Schools Pvt. Ltd, which is an
America based chain of preschools, has taken the
initiative of launching its chain of preschools in Punjab
© 2013 2SIMPLE LTD

12. Purplemash content
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13. Creative maths content in Purplemash
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14. Purplemash content
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15. Purplemash content
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16. Purplemash content
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17. Purplemash content
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18. Purplemash content
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19. Purplemash content
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20. Purplemash content
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21. Purplemash content
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22. Purplemash content
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23. Purplemash content
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24. Purplemash content
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25. Purplemash content
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26. Purplemash content
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27. Purplemash Retail
Purplemash has great scope to sell to individual
parents as … families are keen to support
learning of their children.
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28. 2BUILD A PROFILE
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29. 2Build a profile
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30. 2Build a profile
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31. Products
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32. 2Build a profile
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33. 2Build a profile
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34. Real Chapter books
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35. Real Chapter books
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36. Real Chapter books Quiz
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37. Presence in India
We are planning to appoint distributors all
over India.
We share 25% margin to our distributors.
We sign an agreement with the distributor.
If interested to become distributor or
consultant pl. mail on vijay@2simple.com or
call on 098233 25256.
© 2013 2SIMPLE LTD

38. Purple Mash – Online creative space for
primary aged students
Raising Standards Through
Creativity
Thank you
© 2013 2SIMPLE LTD