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Market Yourself Online
         101
 Today‘s teacher: Matthias Depenbusch
Tools
Blog
Blog

Show your thoughts

Get in dialogue

Remember your target audience

Most popular entry: Shopping -> We talked
about it ;

EASY to use
Blog talk
Posts: 11

Comments: 6

  Kid‘s, don‘t do that!

  Use posts = 2x Comments

If it‘s posible, I won‘t blog in the future

Timing: Most views night before class
Video
Video
Video
Personal approach to audience

  Integrate it in mass media pages: Youtube

Extremely difficult to do perfect

  Length, appearence, “attraction words“

I would practice more next time!

  hurried in 20 minutes
Facebook
Facebook
Facebook

Have news from friends

  Be the other part: Inform everyone!

Target persons and groups

Efficient, everybody knows how it works!

Watch your privacy!
Facebook

42 friennds

  no real contact, I am not using this
  account

Personal account: over 500 friends, much
communication
Twitter
Twitter
Twitter
Short messages to inform audience

I follow Madjid, Barack Obama, Timothy

Great to know who talks about what

  Comapnies can find out how products are
  appreciated

I don‘t like it, just a collection of useless
information or links -> prefer newspaper
LinkedIn

Professional Networking

Already used XING before

Jobs, present yourself

Pretty uninteresting for us students

My groups: Project Management groups
My thoughts

Kid‘s, this is the future

See also: Knowledge Sharing
Experience Network

Permanent networking can be used for
marketing purposes

Use tools your targets use -> now i know a
bunch of tools!
Already using it
...the wrong way!



Our blog, but no comments!
What did I find out?
You have to keep your conversation running

  takes effort and discipline

  use AND LINK multiple communication
  channels

Know your audience, what do they want to
hear?

Advertise your thoughts!

EVERYTHING you do builds your brand!!

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Social media presentation best class ever i had so much fun

  • 1. Market Yourself Online 101 Today‘s teacher: Matthias Depenbusch
  • 4. Blog Show your thoughts Get in dialogue Remember your target audience Most popular entry: Shopping -> We talked about it ; EASY to use
  • 5. Blog talk Posts: 11 Comments: 6 Kid‘s, don‘t do that! Use posts = 2x Comments If it‘s posible, I won‘t blog in the future Timing: Most views night before class
  • 8. Video Personal approach to audience Integrate it in mass media pages: Youtube Extremely difficult to do perfect Length, appearence, “attraction words“ I would practice more next time! hurried in 20 minutes
  • 11. Facebook Have news from friends Be the other part: Inform everyone! Target persons and groups Efficient, everybody knows how it works! Watch your privacy!
  • 12. Facebook 42 friennds no real contact, I am not using this account Personal account: over 500 friends, much communication
  • 15. Twitter Short messages to inform audience I follow Madjid, Barack Obama, Timothy Great to know who talks about what Comapnies can find out how products are appreciated I don‘t like it, just a collection of useless information or links -> prefer newspaper
  • 16. LinkedIn Professional Networking Already used XING before Jobs, present yourself Pretty uninteresting for us students My groups: Project Management groups
  • 17. My thoughts Kid‘s, this is the future See also: Knowledge Sharing Experience Network Permanent networking can be used for marketing purposes Use tools your targets use -> now i know a bunch of tools!
  • 19. ...the wrong way! Our blog, but no comments!
  • 20. What did I find out? You have to keep your conversation running takes effort and discipline use AND LINK multiple communication channels Know your audience, what do they want to hear? Advertise your thoughts! EVERYTHING you do builds your brand!!

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